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5 Strategies For Business Growth Many People Forget

Startup Professionals Musings

Rather than enhancing the offering you have, develop and offer new products that capitalize on the customers that you already know well. Rather than rely only on linear thinking, the best entrepreneurs are always looking to offer in parallel a more dramatic new alternative. Redefine your product to reach a new category.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. Unattributed – There is no such thing as organic customers.

Customer 164
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Entrepreneurshit. The Blog Post on What It’s Really Like.

Both Sides of the Table

It’s what life was like as an entrepreneur. But this is nothing like the stress of being an entrepreneur. What’s it really like being an entrepreneur? You probably follow some high-profile entrepreneurs on Instagram and Twitter and see conference pictures of them in Davos, Mexico, Monaco or wherever.

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Thanks to socalTECH's Sponsors

socalTECH

Helping entrepreneurs succeed. Custom Insurance Programs for Technology Companies. An on-line community for entrepreneurs. Murano Software (www.muranosoft.com). Your Software Development Partner. inspired with entrepreneur Aaron Ross at our next meeting, on July 28th in. Silicon Valley Bank (www.svb.com).

SoCalTech 100
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Thanks to socalTECH's Sponsors!

socalTECH

Helping entrepreneurs succeed. An on-line community for entrepreneurs. Custom Insurance Programs for Technology Companies. Murano Software (www.muranosoft.com). Your Software Development Partner. Silicon Valley Bank (www.svb.com). Key Information Systems (www.keyinfo.com) Providing IBM Storage Solutions.

SoCalTech 100
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Should Startups Care About Profitability?

Both Sides of the Table

I often ask entrepreneurs to consider, “What’s your objective? I want to understand how many units the company is selling, whether this is increasing over time and how well they’re doing at retaining the customers that they do acquire. Thus the trade off between profits & growth. You need to understand the “quality” of the revenue.

Startup 227
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Smarter Digital Marketing With Smartify's Carla Bourque

socalTECH

Smartify''s software-as-a-service platform automates all aspects of their digital marketing, across their channels, including mobile, social, email, and web. It''s a perfect opportunity for data geeks in marketing and the business side to get information on customers in real time. That''s what I get excited about. READ MORE>>.

Marketing 196