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OpenX Launches New Service Around Content Optimization, Ad Monetization

socalTECH

Los Angeles-based digital advertising technology developer OpenX has launched a new service today, which it says will combine content optimization and ad monetization for publishers. Pricing on the new product was not announced. The new product comes thanks to the acquisition last fall of JumpTime. READ MORE>>.

OpenX 159
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4 Keys To A Successful Integrity Check With Investors

Startup Professionals Musings

Here investors are looking for feature problems or quality issues on the current product. A hard look will be taken at the technology maturity, the current development progress, and customer satisfaction with early product shipments. Status of the solution. In addition, manufacturing and inventory levels will be reviewed.

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How To Prepare Your New Venture For Investor Scrutiny

Startup Professionals Musings

Here investors are looking for feature problems or quality issues on the current product. A hard look will be taken at the technology maturity, the current development progress, and customer satisfaction with early product shipments. Status of the solution. In addition, manufacturing and inventory levels will be reviewed.

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Are Business Plans Still Necessary?

Both Sides of the Table

People mistook extra doses of Ajax for a successful product. and the subsequent acquisition sprees of companies like Google, Yahoo!, The last couple of years has also seen the huge initial success of Ycombinator, the Lean Startup and many other product driven approaches to going to market. portfolios. Do so at your peril.

Web 2.0 334
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Why I Doubled Down on YouTube Investments with MiTú

Both Sides of the Table

My point was that Amazon continues to dominate the web services business because AWS continues to cut prices & margin in the same way a hypermarket does to control market share. We will obviously take a page out of their successful playbook. MiTú will use its $10 million to build out new production facilities in LA and Mexico.

Invest 291
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10 Answers That Make Your Startup Plan Investable

Startup Professionals Musings

Entrepreneurs who are looking to attract investors need to develop and pitch a plan -- preferably written -- that answers every potential investor question about your startup before it is asked. Since investors are buying a part of your company (not your product), this is the most important question, and is one often not answered.

Invest 108
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Non-millennial Bootstrapping – These 50-Something Entrepreneurs Rejected VC $ And Nailed It

InfoChachkie

Jim Semick: I’ve been launching and managing software products for 15 years now, going back to when you and I worked together at Expertcity before it was acquired by Citrix. I have always worked on early stage products. Some of the products I’ve helped validate and launch include GoToMyPC, GoToMeeting and AppFolio.