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LA-based Maslo pivots to professional services, launching an AI product for executive coaching

TechCrunch LA

When the Los Angeles-based startup Maslo launched its first product in early 2018 , the company was focused on a direct-to-consumer tool designed to encourage mindfulness and self-awareness through a machine learning enabled avatar that would respond to individual’s inputs. Image courtesy of Maslo.

Coach 113
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5 Strategies Of A Startup Founder To Inspire The Team

Startup Professionals Musings

You need to make sure that everyone on the team, from the clerical assistant to the chief financial officer, knows your vision and product, and doesn’t hesitate to actively engage and be an effective proponent with anyone who might be of value to the business. In fact, having one marketing guru on the team alone won’t get you very far.

Startup 95
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6 Marketing Specifics That Apply To Every New Venture

Startup Professionals Musings

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. How many customers will have any idea what this means to them? I like the guidance from marketing coach David Newman’s classic book “ Do It!

Marketing 141
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5 Keys To A Startup Team That Can Develop Any Market

Startup Professionals Musings

You need to make sure that everyone on the team, from the clerical assistant to the chief financial officer, knows your vision and product, and doesn’t hesitate to actively engage and be an effective proponent with anyone who might be of value to the business. In fact, having one marketing guru on the team alone won’t get you very far.

Marketing 130
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5 Keys To Leadership While Working With Remote Teams

Startup Professionals Musings

It’s all about contributing and being connected to team and company values for improving the lives of customers, or possibly a higher-level purpose, such as saving the environment. Team members who work remotely are also easily forgotten in their need for shared play activities outside of work. and leave time for the answer.

Startup 113
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6 Keys To Marketing That Many Entrepreneurs Overlook

Startup Professionals Musings

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. How many customers will have any idea what this means to them? I like the guidance from marketing coach David Newman’s classic book “ Do It!

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Technology Roles in Startups

SoCal CTO

Activities As I went through my 30+ different startup experiences and tried to classify them a bit more, I realized this is very messy stuff. That said, I think it starts with what a laundry list of different kinds of needed technology activities and what the current team can reasonably accomplish.