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Infographic: Social Media Spurring E-Commerce Activity

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A new study of social media activity and e-commerce, compiled from Los Angeles social tools developer Social Annex , shows that social media is--not surprisingly--playing a far bigger role in online shopping this year. The company highlighted some of its result in an infographic (reproduced below).

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6 Reasons For Your Business To Embrace Social Media

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spent a long time recovering from that debacle. You need to be there.

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7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

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9 Keys To Employing Social Media To Grow Your Startup

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. He has one of the first books on this subject, and he breaks the process down into nine key activities, as follows: Get focused and identify goals. Get attention and reach your audience.

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Snap Sees Daily Active Users Increase In Q2

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the parent company of Snapchat , says its daily active users (DAU) increased by 8 percent year-over-year, to 203 million users. The social media and communication software developer announced the numbers in its second quarter 2019 financial results. Santa Monica-based Snap Inc. ,

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Soteria Intelligence Takes On Social Media Threat Identification

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Los Angeles-based Soteria Intelligence said yesterday that it has launched a new, social media threat assessment service, to help find threats voice on social networks in real time. The new company is led by Aaron Schoenberger. The new company is led by Aaron Schoenberger. READ MORE>>.

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10 Keys To Being A Thought Leader Across Social Media

Startup Professionals Musings

Successful entrepreneurs often start with a “random” idea, but they quickly focus their efforts and follow a “system” to organize their startup and maximize the clout of their activities. Allocate some time to spend on social media. Social media is critical today to almost every business. Build a team.