socalTECH

DECEMBER 26, 2012

Today, we're featuring Erik Rannala , founder of MuckerLab , the startup accelerator focused on incubation stage Internet, software, services, and media businesses here in LA. As data like the Startup Genome have begun to point out, LA will continue to emerge as one of the most active tech / startup ecosystems in the world.

Southern California 259

Southern California High Tech Activity Platform 259

Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spend a long time recovering from that debacle.

Social Media 98

Social Media Platform Media Customer 98

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 135

Social Media Framework Media Metrics 135

socalTECH

JULY 16, 2012

With the proliferation of social media, how do you--as a brand--manage all of those various websites, content, and media? The firm already has seed funding from such investors as Kelly Perdew, Sugarmaker Media, and support from talent agency ICM Partners. Gocke told us more about the company and what it's doing. What is Fliptu?

Social Media 268

Social Media Media Social Network Seed Funding 268

Both Sides of the Table

JUNE 29, 2014

This was pre social media. I am often asked about social media by those who want to know how they should best do it professionally. My advice always follows along the line of: Twitter is part media distribution platform. It shouldn’t be a one-way media publishing platform. Background. People want YOU.

Social Media 307

Social Media Blogging Media Startup 307

Startup Professionals Musings

JANUARY 15, 2022

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 126

Social Media Media Startup Platform 126

socalTECH

JULY 21, 2011

So, what we do, is bring all of that data together into a unified, comprehensive solution, so they can manage all of that activity and data in one place. Rob Reed: I was doing social media strategy consulting from 2007 until 2009, what I would really characterize as Social Media 1.0. That's really what Social Media 2.0

Social Media 249

Social Media Zumbox Media Startup 249

TechEmpower

JUNE 6, 2018

26 languages, 431 frameworks, 1774 benchmarks; and the knock on benefits to the the users of any framework that actively participates are enormous - you are truly doing great work! Introduced prior to Round 16, the continuous benchmarking platform really came into a fully-realized state in the past several months. Don't don't @ us.

Framework 378

Framework TechEmpower Platform Metrics 378

Both Sides of the Table

SEPTEMBER 12, 2013

It was a software platform for allowing advertisers to purchase brand integration (product placements) as a standardized unit through a marketplace. As more consumers were skipping commercials the idea of authentically integrating brands into media seemed obvious to me and ended up informing a lot of my investments in 2009 and 2010.

Invest 341

Invest Venture Capital Startup News 341

socalTECH

JANUARY 14, 2011

Its primary goal is to focus on identifying what is truly driving demand, analytically, so that our customers can optimize their activities. We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments.

Social Media 236

Social Media Demand Activity Marketing 236

socalTECH

MARCH 1, 2013

One of those is Hollywood-based FilmBreak (www.filmbreak.com), which is applying the world of social networking, media, and the Internet to help film-makers gain access to the analytics and insights they need to better market their films. We're not necessarily the platform to help up-and-comers or amateurs to be successful.

Hollywood 257

Hollywood CTO Hire Social Media Platform 257

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines is still recovering from that debacle. You need to be there.

Social Media 108

Social Media Media Startup Platform 108

Both Sides of the Table

JULY 16, 2013

When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). If you sent multiple Tweets you’d want to know which time of day was more effective.

Marketing 307

Marketing Technical Review Startup Tool 307

TechCrunch LA

AUGUST 7, 2019

Earbuds , a new startup from Austin founded by former Detroit Lions lineman Jason Fox, wants to bring the power of social media to your eardrums. On social media, players would take screenshots of their playlists and post them to platforms like Twitter or Instagram, Fox said. Image courtesy of Earbuds. Logging on is easy.

Entertainment 224

Entertainment Social Media Social Network Media 224

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time. Pick the right platform for your business.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

socalTECH

JULY 7, 2011

In other words, you can log into your social media sites like Twitter, log into Instant Messenger and other accounts, and it will pull your contacts and give you a seamless way to organize those contacts. You either need to rent space on someone else's telephony platform, or have your own. It works with any device. READ MORE>>.

Social Network 259

Social Network Platform Networking Google 259

socalTECH

AUGUST 20, 2009

Last Week, Calabasas-based Masher Media announced it had received a round of angel funding from the Tech Coast Angels to fund its development of MyMiniPeeps (www.myminipeeps.com), a virtual world for children. Tags: entrepreneur startup kids children video videogame game content world virtual myminipeeps media masher gunther sherry.

Media 150

Media Tech Coast Angels Social Network Content 150

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 101

Social Media Media Marketing Snapchat 101

Both Sides of the Table

JUNE 28, 2011

When we talk about cloud computing we have to be careful to differentiate between open cloud (services the are provided solely to for the economic purpose of building a cloud business) and the “platform cloud&# where certain service providers offer cloud services wrapped around their core product. These are very different.

Venture Capital 335

Venture Capital Software Capital Startup 335

Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Concentrate your efforts on two to three platforms to start.

Social Media 108

Social Media Media Startup Tips 108

Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time. Pick the right platform for your business.

Social Media 95

Social Media Media Startup Platform 95

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies.

Social Media 100

Social Media Media Marketing Platform 100

Tech Zulu Event

JUNE 25, 2015

Until recently, three legacy providers (Sizmek, PointRoll and Google’s DoubleClick) have dominated the rich media market. But that’s changing with a new crop of rich media platforms disrupting the ecosystem with new mobile and non-standard rich media ad formats, one of which – Jetpack – is located right here in Santa Monica.

Advertising 100

Advertising Media Mobile Buzznet 100

Startup Professionals Musings

JUNE 18, 2011

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time. Pick the right platform for your business.

Social Media 93

Social Media Media Entrepreneur Platform 93

socalTECH

JULY 8, 2013

Michael Lum: Programmatic buying enables an advertiser, using our platform, to bid on impressions on an impression-on-impression basis. That depends on the goal you''re after, or how you''re trying to drive your reach, whether that''s clickthroughs, re-engagement, to drive a sale, for an install, or other activity.

Advertising 253

Advertising Mobile OpenX Software Review 253

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

SoCal Tech Calendar

JUNE 9, 2016

If you wanted to find someone who truly understands the convergence of the media and technology, you need to go no further than Peter Csathy , the CEO of newly launched CREATV Media (www.creatv.media). Peter Csathy: CREATV Media is a very different kind of firm. It's a full range of activities. What is Creatv all about?

Media 100

Media Blogging Hulu Invest 100

socalTECH

SEPTEMBER 27, 2010

We set up a digital media fund, which had the goal of investing in new digital media properties, ideas, and concepts. The digital media fund funded the company, and it's unique, in that Ross Levinsohn and I are incubating it ourselves in our office, and are running the company today. Mickie Rosen: There are a couple of things.

Incubator 239

Incubator Startup Web Technical Review 239

socalTECH

AUGUST 27, 2014

We''ve also built a data driven platform, that allows us to drive millions of unique visitors to our network of sites every month, covering the banking, credit, and travel and vertical markets. We worked together for four years, and I ended up heading up media buying at that company, and he headed up sales.

Startup 239

Startup El Segundo Marketing Media 239

socalTECH

JUNE 22, 2010

According to uSamp, the funding will go towards acquisitions, development of its next-generation panel management platform, for its operations, and social media technology enhancements. uSamp's online platform is used to manage online polling and sampling for clients. uSamp was formerly known as United Sample.

Sample 133

Sample Encino Social Media Platform 133

Startup Professionals Musings

SEPTEMBER 28, 2019

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 95

Social Media Media Snapchat Platform 95

socalTECH

AUGUST 4, 2021

Irvine-based ThoughtWorld, a new market research and social media platform, says it has raised $2M in an angel investment round. ThoughtWorld said the new funding will used to build critical infrastructure and its 3D technology, and establish an active user base. Names of the investors in the funding round were not announced.

Social Media 113

Social Media Platform Research Media 113

SoCal CTO

JANUARY 5, 2011

Will Price , October 11, 2010 Georgians Should Vote No - Force of Good: a blog by Lance Weatherby , October 28, 2010 Free Software for Managing a Lean Startup - Platforms and Networks , January 17, 2010 Purpose Driven Life - Journey of a Serial Entrepreneur , July 26, 2010 Two Decade-Defining Acquisitions?

Startup 379

Startup Venture Capital Blogging CTO Coach 379

Tech Zulu Event

JULY 10, 2012

PrestaShop is one of the fastest growing ecommerce platforms in the world (with over 127,000 stores and counting), and the launch of “WSS For PrestaShop” marks the first time any ecommerce platform has offered an augmented reality (AR) module to its e-tailers. So she clicks on a call to action on the retailer’s product detail page.

Platform 83

Platform Activity Content Software 83

Both Sides of the Table

MARCH 5, 2010

It serves a similar role as Digsby (which I love using) albeit from a social media metaphor rather than an IM metaphor. In addition they are a platform (the OS part) where they’re encouraging developers to build third party apps on their platform. Udemy is an online education platform similar to EduFire and others.

Angel 254

Angel Technical Review Software Review Platform 254