socalTECH

MAY 23, 2016

Los Angeles-based movie site Fandango is planning a major push of its brand new video on demand service, FandangoNOW , with ads running on TV, online, mobile, outdoor, and in theaters. The move comes six months after Fandango acquired video-on-demand service M-GO from Technicolor and DreamWorks Animation. READ MORE>>.

Fandango 113

Fandango Services Demand Los Angeles 113

socalTECH

MAY 8, 2012

Los Angeles-based Virurl , a new startup headed by former Titan Gaming foundder Francisco Diaz-Mitoma and co-founded by Tim Symington of LAST.VC, has raised $1.2M in a funding round, and launched its service. The funding came from Tice Capital, the Los Angeles Syndicate of Technology, and angels. READ MORE>>.

Los Angeles 242

Los Angeles Advertising Content Sites 242

socalTECH

NOVEMBER 22, 2013

Los Angeles-based SodaHead , the developer of online polling services and software, has just launched a major upgrade to the company''s polling software for WordPress. The company is backed by Mohr Davidow, Mission Ventures, The Tech Coast Angels, Ron Conway, and others. READ MORE>>.

Software 198

Software Tech Coast Angels Mission Ventures News 198

socalTECH

JUNE 10, 2014

Los Angeles-based comparison shopping site Shopzilla said Monday that it is wrapping up its Bizrate Insights, Audience Discovery, and Activation Services all under one, single brand under the Connexity name. All of the various units provide targeting and advertising services and technology to customers.

Advertising 138

Advertising Equity Los Angeles Activity 138

socalTECH

OCTOBER 20, 2008

Pasadena-based OpenX, maker of the popular web advertising server of the same name, said Monday that it has launched a new set of professional services and support packages for web publishers. The new services are aimed at large and medium sized publishers. The new services are aimed at large and medium sized publishers.

OpenX 100

OpenX Services Advertising Pasadena 100

socalTECH

APRIL 17, 2012

Los Angeles-based video streaming site Hulu reports this morning that it has now surpassed 2 million paid subscribers to its Hulu Plus service, as of Q1 this year. Hulu said there will be no charge for the change, where advertisers will not be charged unless their advertisements have been streamed through completion.

Hulu 154

Hulu Advertising Los Angeles Report 154

socalTECH

FEBRUARY 21, 2013

A Los Angeles-based startup, PaeDae , is looking to change that with a new platform it is calling BARTR , which it says will let mobile app developers exchange traffic and users. One of the biggest issues facing mobile application developers today, is finding new users among a gigantic sea of applications.

Mobile 199

Mobile Develop Development Help 199

socalTECH

DECEMBER 21, 2016

Los Angeles-based advertising marketplace operator Rubicon Project and its partner White Ops , a provider of human verification services for the digital ad market, said their combined efforts have protected buyers on sellers on Rubicon's marketplace from a major Russian advertising fraud effort uncovered this month.

Advertising 100

Advertising Web Los Angeles Networking 100

socalTECH

MAY 3, 2011

Los Angeles-based Gorilla Nation Media , the division of Evolve Media which provides advertising representation services to websites, said this morning that it has launched a new kids, tweens, and teens vertical. The firm said the new "Youthology" vertical will help advertisers specifically engage with tweens.

Gorilla Nation 154

Gorilla Nation Sherman Oaks Advertising Entertainment 154

socalTECH

JUNE 21, 2011

Los Angeles-based Poptent , which operates a crowdsourcing web site for commercials and videos for brands and advertisers, said today that it has expanded into Brazil. The firm said it opened up a new office in Sao Paulo, Brazil, to accommodate international demand for its services. Poptent's CEO is Andy Jedynak.

Advertising 145

Advertising Demand Sites Web 145

socalTECH

JULY 17, 2015

Los Angeles-based streaming television site Hulu is planning to add another, premium tier to its services, which would allow users to completely skip out on advertising. According to the WSJ, Hulu is exploring adding thew new premium service at between $12.00 and $14.00 and $14.00 READ MORE>>.

Hulu 100

Hulu Netflix Advertising Content 100

socalTECH

AUGUST 16, 2012

The site--which uses advertising to offset providing web conferencing services at no charge--said the new YouTube video feature lets users copy and paste the URL of any YouTube video into a conference, including allowing for pausing or skipping ahead in videos. READ MORE>>.

Tech Coast Angels 193

Tech Coast Angels Pasadena Angels Conference Pasadena 193

socalTECH

APRIL 16, 2010

Los Angeles-based Break Media , the online operator of a network of sites focused on men, announced Friday morning that it has launched a new division focused on CPA, performance marketing. Break Media said that Apogee Media Network will focus on customer acquisition, email marketing, and social media for advertisers, on a CPA-basis.

Social Media 230

Social Media Media Marketing Advertising 230

socalTECH

JANUARY 31, 2012

Los Angeles-based Hulu said Tuesday that it is planning a big push of its Hulu Plus subscription service, with a Super Bowl XLVI advertising campaign. Hulu did not say how much it is spending on the advertisement, which is due to air during the Super Bowl XLVI this weekend. READ MORE>>.

Hulu 140

Hulu Advertising Hollywood Los Angeles 140

socalTECH

AUGUST 25, 2011

Los Angeles-based Funny Or Die , the online comedy video site, and social media influence site Klout said Wednesday that they are in a strategic partnership. Klout offers up special awards, access to events, special services, and more to people based on their "social media influence". READ MORE>>.

Social Media 167

Social Media Advertising Media Sites 167

socalTECH

JULY 2, 2010

Looking to reduce its dependence on Twitter's fickle advertising policy, Los Angeles-based Ad.ly , the Twitter advertising startup backed by Greycroft Partners and GRP Partners, said earlier this week that it has extended its platform to applications and websites. Tags: adly twitter apps advertising real time.

GRP Partners 214

GRP Partners Advertising Southern California Platform 214

socalTECH

OCTOBER 5, 2011

Los Angeles-based Gorilla Nation , the provider of online advertising representation services, said today that its Canadian arm has inked a partnership with Spil Games. Gorilla Nation Media Canada said it will provide online advertising sales for Spil Games's sites Agame.com, GirlsGoGames.com, GirlsGoGames.fr, Jeu.fr

Gorilla Nation 140

Gorilla Nation Advertising Los Angeles Sales 140

socalTECH

MAY 24, 2010

Micro-messaging service Twitter said this morning that it is banning third-party advertising in its stream, taking direct aim at Los Angeles-based Twitter advertising service Ad.ly. However, Twitter's own "Promoted Tweets" feature is direct competition to TweetUp's services.

Idealab 173

Idealab GRP Partners Advertising Pasadena 173

socalTECH

MAY 16, 2013

Los Angeles-based technology deals provider StackSocial has stacked up another technology publisher in its pile of customers, saying today that it has added tech publisher iPhoneinCanada.ca. StackSocial said it will provide apps, gadgates, and other tech-related products at a new store on the technology news site. iPhoneinCanada.ca

Technical Review 140

Technical Review Technology Software Review Tips 140

socalTECH

DECEMBER 17, 2009

Los Angeles-based Twitter advertising startup Ad.ly Analytics services allows users to see how many engaged followers a user has, audience gender, location, and other information. Analytics services allows users to see how many engaged followers a user has, audience gender, location, and other information. READ MORE>>.

Statistics 183

Statistics Advertising Los Angeles Sites 183

socalTECH

JANUARY 12, 2012

Los Angeles-based Hulu CEO Jason Kilar said Thursday afternoon that the company brought in approximately $420M in revenues in 2011, up 60 percent from 2010, and now has more than 1.5 According to Kilar, the firm now expects that Hulu Plus will account for more than half of the site's overall business by later this year.

Hulu 171

Hulu Advertising Content Blogging 171

socalTECH

FEBRUARY 9, 2010

Los Angeles-based Oversee.net , which operates a network of businesses focused on domain name monetization and advertising, said today that it has linked with NameMedia , a developer and marketer of premium domain names. AfternicDLS runs a domain name resale business, through Afternic.com, BuyDomains.com, and a number of other sites.

Oversee.net 154

Oversee.net Sales Advertising Los Angeles 154

socalTECH

AUGUST 30, 2010

Los Angeles-based Mail.com , the online media network run by Jay Penske, is being sued by The Gross Family Foundation, a New York-based charity, over its use of "FASHION ROCKS" to advertise and promote its own multimedia services.

Advertising 182

Advertising Entertainment Media Competition 182

socalTECH

JULY 31, 2012

Los Angeles-based content delivery network (CDN) provider NetDNA reported today that it has been selected by online tag management company Ubertags. NetDNA said the customer deployment and co-marketing agreement will allow UberTags to distribute its site content via its network to reduce page load times. READ MORE>>.

Content 140

Content Advertising Networking Web 140

socalTECH

APRIL 19, 2012

Los Angeles-based streaming video site Hulu has been in New York this week pitching its service to advertisers at its Hulu Upfronts event, revealing today four new original series, plus some statistics on the service. READ MORE>>.

Hulu 145

Hulu Statistics Content Advertising 145

socalTECH

SEPTEMBER 1, 2009

Los Angeles-based Rubicon Project , which provides online advertising optimization for web publishers, reports this morning that its latest advertising market survey finds that CPMs are up "significantly" in Q2. Publishers use Rubicon's services to increase their take from so-called "remnant" ad networks. READ MORE>>.

Clearstone 165

Clearstone Advertising Pricing Report 165

socalTECH

MARCH 2, 2012

It's not an uncommon experience, and one which drove Holden Steinberg and Jason Crilly to start PageWoo (www.pagewoo.com), a service which is aimed at helping businesses create mobile-friendly landing pages for their advertisements. We're not a mobile site creator, and are really part of the ad experience.

Mobile 249

Mobile Startup Advertising Sites 249

socalTECH

MAY 25, 2010

Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.

Clearstone 164

Clearstone Advertising Web Equity 164

socalTECH

NOVEMBER 14, 2012

In an example of the rising interest of big advertisers in mobile social sharing site Instagram , auto maker BMW is dangling the chance to be the official BMW Instagram photographer to Instagram users who snap and post photos of local BMWs.

Orange County 185

Orange County SoCal Southern California Social Media 185

socalTECH

OCTOBER 7, 2009

Los Angeles-based The Rubicon Project , which operates a service to optimize the selection of ads on web sites, said today that it has debuted a new technology platform is it calling REVV for Publishers. Tags: rubicon project advertising publishing optimize software. READ MORE>>.

Platform 173

Platform Technology Advertising Web 173

TechCrunch LA

MARCH 26, 2020

They join the 23 cities that were already supported: Atlanta, Austin, Boston, Chicago, Dallas, Denver, Houston, Las Vegas, Los Angeles, Miami, Minneapolis-St. It has now added to the list of partners local news service Patch and ProPublica, including its Local Reporting Network partners and its collaborative journalism project Electionland.

News 156

News Journal San Diego IP 156

socalTECH

OCTOBER 8, 2010

Los Angeles-based GumGum , which helps web publishers license celebrity and other photos, has rolled out a new Image Toolbar feature for the firm's service, the firm said today. Tanz said that the Toolbar is already running on 450 publisher sites, and that it is seeing around 125 million impressions a month for the toolbar.

GRP Partners 150

GRP Partners Internet Brands Advertising Class 150

socalTECH

MAY 24, 2011

Southern California--and particularly, Los Angeles--has always been a center of the music business, which makes it unsurprising that there are many, music-focused startups which end up starting here. Where is the site now, in terms of launch? Vic Caretti: The site was launched in April of 2008. That's now what we're advertising.

Social Media 241

Social Media Startup Sites Advertising 241

socalTECH

JULY 27, 2011

In the second, nightlife-focused deals site to launch this week, Los Angeles-based Night Tap said Tuesday afternoon that it has launched an online, daily deals site focused on drinks, dining, and nightlife in LA. The service is currently only available in LA, but has plans to reach five more cities by the end of the year.

Los Angeles 165

Los Angeles Sites Angel Services 165

socalTECH

JULY 6, 2011

Los Angeles-based Hulu , the online video streaming site headed by Jason Kilar, released some detailed subscriber numbers Wednesday, as the firm continued to be. According to the firm, it is approaching 1 million paying subscribers to its Hulu Plus service, expecting that it will cross the 1M number before the end of the summer.

Hulu 150

Hulu Content Advertising Los Angeles 150

socalTECH

DECEMBER 4, 2009

The founders Los Angeles-based GumGum , a startup which offers ad-supported, celebrity and entertainment photos for blogs and other web sites, has diverged into the online ad business, saying this week that it has launched a separate, advertising service called Bedrock. Tags: bedrock gumgum online advertising.

Networking 133

Networking Advertising Blogging Entertainment 133

socalTECH

NOVEMBER 9, 2012

Who are the top tech companies to work for in Los Angeles? popped up consistently in an informal (and highly non-scientific poll) of a number of readers, executive recruiters, and others in the Los Angeles area, who cited growth, brand, profitability, and other factors in their suggestions to us of the top companies. Demand Media.

Technical Review 279

Technical Review Company Companies Southern California 279