socalTECH

NOVEMBER 18, 2016

Our interview today is with Gabe Gottlieb , Co-founder and CEO at Santa Monica-based advertising analytics firm Pathmatics (www.pathmatics.com). Gabe Gottlieb: We provide competitive and market intelligence for online advertising. Tell us about your company? We also work with publishers and ad-tech companies.

Bertelsmann 100

Bertelsmann Advertising Startup Santa Monica 100

socalTECH

MAY 21, 2013

The consumer piece is a big part of our business, and the next big piece is the advertiser platform, plus everything we wrap around the advertiser experience, helping them to manage their content, and provide great reporting, and helping them to understand the ROI of doing business with us. We''re connecting those two parties.

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

DECEMBER 11, 2018

San Diego-based Wildfire Systems , led by startup veteran Jordan Glazier , has developed software which product referrals and automatically transform them into trackable links across email, text messaging, chat, and social messaging. Our software just has to be on a user's device, and we have lots of ways to get there.

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

MAY 21, 2013

A consumer piece is a big part of our business, and the next big piece is the advertiser platform, plus everything we wrap around the advertisers experience, helping them to manage their content, and provide great reporting, and helping them to understand the ROI of doing business with us. We''re connecting those two parties.

Technical Review 211

Technical Review Glendale Advertising Google 211

socalTECH

JANUARY 14, 2011

For our Friday interview, we thought we'd catch up with Los Angeles-based MarketShare , the Elevation Partners-backed software provider, to hear where the firm is nowadays. Advertisers are known for their creative focus, not focus on analytics. I think we'll see a dramatic escalation of demand for the software this year.

Social Media 235

Social Media Demand Activity Marketing 235

socalTECH

MARCH 20, 2009

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. What's the business model behind the site--it looks like this is advertising driven? Dan Yomtobian: 100 percent of our revenues come from advertisers, and from people clicking on sponsored listings. It's pretty much been all organic.

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

socalTECH

NOVEMBER 14, 2019

The challenge a lot of those businesses have, is likely have built their sites and are using a lot of different software-as-a-service platforms. Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google.

Startup 113

Startup Platform Commerce San Diego 113

socalTECH

OCTOBER 19, 2018

Earlier this month, Los Angeles-based Catalog (www.catalog.cc), a startup developing artificial intelligence software to help independent visual artists scale their content production efforts, announced it raised $1.5M Jacobo Lumbreras: Kelly was a previous investor in a company I was involved in before, in the enterprise software area.

Help 133

Help IP Content Google 133

socalTECH

OCTOBER 10, 2013

No knock on China, but with LA having the advertising agency we think we''ll be able to improve on the design side on our site. It''s also a dog-eat-dog world over there with the competition. Tell us about your backers? Michael Kleist: We''re seed funded, and have already raised money from twelve investors. Everyone else is Chinese.

Southern California 170

Southern California Startup SoCal CTO Hire 170

socalTECH

MAY 18, 2010

We've had close to 2 million tasks people have put into there in the last four months, and all this without any PR or advertising, completely organic. How did you end up in the mobile market from last running an enterprise software firm? What's special about the application? It's the same business, over and over again.

Mobile 168

Mobile .Net Pasadena Software Review 168

socalTECH

JULY 13, 2009

Mark has also been quite active mentoring entrepreneurs, We caught up with Mark to hear about what kinds of investments GRP is looking at nowadays, his view on the software-as-a-service market, and how best to approach him with a pitch. My own background, is I built and sold two software-as-a-service companies.

GRP Partners 157

GRP Partners Southern California Santa Barbara Rustic Canyon 157

socalTECH

DECEMBER 17, 2008

We are trying to keep it competitive. I started my career as a technologist, as a software engineer. It's a great thing to have writers for clients, because they are our advertising. What are your backgrounds, and how did you decide to start WordHustler? Anne Walls: Our backgrounds are different, and complementary.

Writing 209

Writing Hollywood Startup Sites 209

socalTECH

MARCH 31, 2014

Whether that''s for competitive analysis or market analysis, our product is basically able to monitor--on a very large scale--things that are important to your particular company. There''s a fair amount of software and computer science involved in this area. We''re looking for lighting bolts in time which are important.

Orange County 245

Orange County Startup News IBM 245

socalTECH

SEPTEMBER 14, 2009

So, we created a site which not just aggregates, but also organizes activities by type, category--land, sea, air--and things like competition, family, culture, adrenaline--to really narrow down the possibilities for what you're looking for. I was in advertising and marketing, working in Newport Beach on the Mazda account.

Activity 164

Activity Startup Sites Web 164