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Demand Media Updates eHow

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Los Angeles-based Demand Media , the online media site run by Richard Rosenblatt, said Friday that it has updated its eHow web site, the firm's questions and answers site. Tags: ehow demand media question answer video help. Among the channels are family, food, health, home, money and style sections.

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Demand Media Buys Two Firms, Renews Google Ad Deal

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Santa Monica-based Demand Media , the online publishing empire run by Richard Rosenblatt, said Tuesday afternoon that it has acquired two companies, plus renewed a deal with Google. As part of that effort, Demand Media said its inventory will be included in the premium Google Display Network Reserve.

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Odell Beckham Jr. turned to Mojichat’s advertising features during his inaugural live-stream

TechCrunch LA

Mojiit, the Los Angeles-based company behind the popular avatar generation service Mojichat, has landed one of its highest-profile users with the launch of Odell Beckham Jr.’s Typically, streamers rely on advertising revenue from pre-roll, mid-roll and post-roll advertising, according to Mojichat co-founder Jeremy Greene.

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Demand Media Snags Yahoo Exec

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Los Angeles-based Demand Media , the online media venture of Richard Rosenblatt, announced Monday afternoon that it has hired on Joanne Bradford, most recently Yahoo's SVP of U.S. According to Demand, Bradford will oversee brand advertisers on the firm's top 20 owned and operated web sites.

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Demand Media Gets New Competitor, Yahoo, After Associated Content Buy

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Los Angeles-based Demand Media , the user-generated content venture of Richard Rosenblatt, has new competition this afternoon, from Yahoo , after Yahoo announced it would acquire content publishing firm Associated Content. Tags: demand media associated content yahoo.

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Triton Digital Connects With Amobee

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Los Angeles-based digital audio advertising provider Triton Digital said this morning that it has integrated its services with advertising technology firm Amobee. The company said it has integrated Amobee's demand-side platform with its programmatic audio marketplace. READ MORE>>.

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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. “It’s now possible to open up a whole new scalable media channel by leveraging the same data driven insights and quantitative approach as digital.”. “A Postie has raised $3.5