Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 95

Social Media Media Startup Platform 95

Startup Professionals Musings

JUNE 18, 2011

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 93

Social Media Media Entrepreneur Platform 93

Startup Professionals Musings

OCTOBER 23, 2022

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. Examples cited include biometrics, tool productivity, environmental control, social visibility, relationship data, and brand insight.

Social Media 107

Social Media Tool Google Yahoo 107

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 127

Marketing Framework Social Media Media 127

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 26, 2020

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. Examples cited include biometrics, tool productivity, environmental control, social visibility, relationship data, and brand insight.

Social Media 131

Social Media Startup Tool Google 131

Startup Professionals Musings

APRIL 20, 2020

Most small businesses I advise still rely on traditional advertising models, assuming they can create enough media “noise” to get customers attention and sway them. You don’t realize that person-to-person noise now dominates all channels through social media, effectively hiding business marketing messages.

Marketing 130

Marketing Technical Advisors Social Media Media 130

Startup Professionals Musings

MAY 6, 2023

Perhaps that was once true, but in this age of the worldwide Internet, big data, and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Conduct your own customized market research.

Statistics 120

Statistics Research Report Newsletter 120

Xconomy

JANUARY 23, 2018

Facebook expanded its mea culpa on Monday for failing to prevent “bad actors” such as Russian entities from using the social media platform to distort democratic processes—notably the U.S. presidential election in 2016.

Social Media 67

Social Media Blogging News Advertising 67

Tech Zulu Event

OCTOBER 17, 2012

At the moment, Conolly heads the startups social media team in Egypt while Turdubaev looks after Russian countries and translation of the site. Where does someone who is starting a hairdressers advertise their business? Small business owners who are not internet savvy - do not know how and where to advertise their business.

Advertising 79

Advertising Services Social Network Startup 79

Tech.Co

NOVEMBER 23, 2015

The app lets users raise money for notable nonprofits by simply watching corporate sponsored videos – aka advertisements. Givvr’s concept for converting video advertisements into charitable donations is simple. For example, Sprinkles Cupcakes will donate 25 cents to Pencils of Promise for each view its video receives.

Help 95

Help Pepperdine Social Media Advertising 95

InfoChachkie

JULY 9, 2012

During the latter half of 2011, Google awarded a number of leading YouTubers and nascent Internet TV networks grants of $1 million to $2 million. Although estimates of Google’s total investment vary, the industry insiders I spoke with believe it exceeded $100 million. YouTube allows viewers to subscribe to their favorite channels.

Google 133

Google Develop Development Funding 133

socalTECH

DECEMBER 11, 2018

Jordan Glazier: Wildfire has developed a platform for monetizing social messaging. When you look at social messaging, and talk about social messaging, we're talking about social media, text messaging, email, and chat applications. The majority of our time is now spent online. We're taking a different approach.

San Diego 159

San Diego Social Media Commerce Snapchat 159

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

AUGUST 14, 2020

Perhaps that was once true, but in this age of the worldwide Internet, big data, and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Conduct your own customized market research.

Marketing 157

Marketing Statistics Research Report 157

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 100

Marketing Social Media Framework Media 100

Both Sides of the Table

APRIL 23, 2011

He then worked in consulting which gave him a broad base of business experience working with the newspaper, cable, and advertising industries. Richard coincidentally cites Mike Yavondite’s Qiigo as an example; Mike was a guest on TWIVC later that day. Google Ad Sense was just getting going. Tell us more about MetaCafe? (37:00-40:30).

Capital 265

Capital Venture Capital Veoh Startup 265

socalTECH

MARCH 2, 2012

It's not an uncommon experience, and one which drove Holden Steinberg and Jason Crilly to start PageWoo (www.pagewoo.com), a service which is aimed at helping businesses create mobile-friendly landing pages for their advertisements. Our main goal is to get with the advertising networks, and we're now working with advertising networks in town.

Mobile 249

Mobile Startup Advertising Sites 249

socalTECH

JANUARY 14, 2011

Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video. We're building very advanced analytical models which look at both direct and indirect effects, so that we are able to quantify how different media interacts with each other.

Social Media 235

Social Media Demand Activity Marketing 235

Startup Professionals Musings

FEBRUARY 1, 2019

Here are some key recommendations for building your branding plan: Find out who your customers are through social media. Now you can get direct contact and real insights by testing innovative messages through social media even before you rollout the product, and can tune both your message and the product.

Social Media 73

Social Media Customer Custom Mobile 73

SoCal CTO

NOVEMBER 17, 2009

Then I check and manage our Google Adwords campaign and check our analytics/stats. It’s something I speak about quite a bit (see Social Media to Build Reputation and Reach Prospects and Social Media for Service Professionals ). I'd rather invest time investing in social media to drive traffic to our site.

Acquisition 170

Acquisition Customer Custom Ideas 170

socalTECH

OCTOBER 19, 2018

Patrick Ip: My background is I spent the last three years at Google, working on advertiser retention for small and medium businesses. There, I learned that there is a lot of top level churn from small businesses because Google ads cost too much. Patrick Ip: I was in San Francisco for the last five years at Google.

Help 133

Help IP Content Google 133

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. What do you mean by social targeting?

Social Media 113

Social Media Advertising Social Network Userplane 113

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 101

Media Marketing Startup Framework 101

SoCal CTO

NOVEMBER 10, 2009

I then worked as a product manager at NetZero/United Online in the VOIP group, and then most recently at Google as a product manager on the Picasa/Photos team based in Santa Monica. There is a reason that companies like Google and Apple are notoriously tight-lipped when it comes to communicating their product strategy and roadmap.

Product 150

Product Entrepreneur Social Media Google 150

Startup Professionals Musings

MARCH 17, 2016

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. Examples cited include biometrics, tool productivity, environmental control, social visibility, relationship data, and brand insight.

Social Media 53

Social Media Tool Anthem Google 53

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. What do you mean by social targeting?

Social Media 100

Social Media Advertising Social Network Userplane 100

Startup Professionals Musings

SEPTEMBER 15, 2018

Perhaps that was once true, but in this age of the worldwide Internet, big data, and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Conduct your own customized market research.

Research 87

Research Marketing Statistics Report 87

Tech Zulu Event

FEBRUARY 18, 2013

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. The old media companies were resistant to change. Advertising is approaching $50 billion dollars online, whereas licensing is maybe $1 billion on a good day,” said Tanz. “It

Advertising 98

Advertising Santa Monica Startup Content 98

SoCal CTO

JUNE 9, 2010

Now, thanks to social media, you don't have to outspend. Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. You could just outspend. I know I do.

Startup 248

Startup Venture Capital Conference Social Media 248

SoCal Delicious

JANUARY 15, 2010

Shortcut: sebastian-x.com Blog About Blogroll Links How brain-amputated developers created the social media plague Posted on 12 January, 2010 The bot playground commonly refered to as “social media&# is responsible for shitloads of absurd cretinism. A hint on the rendering engine used, for example “Mozilla/5.0

Social Media 41

Social Media Develop Development Media 41

Tech Zulu Event

JUNE 10, 2015

It’s difficult enough to get any traction at all on social media or PPC ads, and even harder to maximize ROI on them. For example, let’s say you’re a company. You could raise your profile by simply advertising cheap shirts on a Google PPC campaign, but that’s only going to get you so far.

PPC 40

PPC Marketing Social Media Startup 40

Startup Professionals Musings

AUGUST 22, 2014

Perhaps that was once true, but in this age of the Internet, big data and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Conduct your own customized market research.

Marketing 97

Marketing Entrepreneur Statistics Research 97

Jason Nazar

AUGUST 15, 2013

Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Social Media. Increase the production of your content.It’s a simple formula, go to Google and type in this query site:“ name of your site.com ”.The Search Engines. Referring Traffic / Press.

Web 61

Web Social Media Content Sites 61

Startup Professionals Musings

AUGUST 28, 2016

Perhaps that was once true, but in this age of the worldwide Internet, big data, and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Conduct your own customized market research.

Marketing 59

Marketing Startup Statistics Research 59

InfoChachkie

APRIL 28, 2011

In particular, the Google AdWord market matured, making it increasingly difficult for lead generation operators to profitably purchase keywords that would motivate qualified users to complete a lead form. As with many emerging markets, the Facebook advertising ecosystem is relatively inefficient. Scaling Right. 9 Women And A Baby.

Entrepreneur 225

Entrepreneur SaaS Pricing Cloud Computing 225

Both Sides of the Table

DECEMBER 19, 2011

He argues for a world he calls POSO (post social) in which we will only use social applications which drastically cut down our time involvement and/or increase our productivity. Social media will be pervasive in the enterprise and is primarily driving by customer interactions. Over time the PCs began to do more and more.

Web 355

Web HTML Mobile Social Network 355