socalTECH

OCTOBER 12, 2015

Kixer develops mobile advertising software which helps publishers and connects mobile web users with apps. Omar Nicola: When we launched the company, it was no surprise that content publishers were struggling to monetize their mobile audience. Most people really hadn't tapped into the mobile web.

Mobile 100

Mobile Startup Content Advertising 100

socalTECH

OCTOBER 23, 2013

Los Angeles-based online and mobile advertising technology developer OpenX Technologies has launched a new system it says helps publishers forecast their traffic and manage their advertising inventory. openx advertising serving forecasting publisher publishing server software' READ MORE>>.

OpenX 147

OpenX Advertising Web Los Angeles 147

socalTECH

NOVEMBER 20, 2014

Los Angeles-based FastPay , which offers up financial products specifically aimed at advertising driven businesses, said this morning that it has raised $15M in a funding round. The company''s financial products are useful to many media businesses who typically see long delays between ad impressions and actual payments from advertisers.

Advertising 157

Advertising Web Los Angeles Mobile 157

socalTECH

SEPTEMBER 18, 2015

Los Angeles-based online advertising technology provider OpenX says this morning that it has been selected by Townhall Media , to help supply "header bidding" for Townnhall's mobile and web properties. Financial impact of the win was not disclosed. READ MORE>>.

OpenX 100

OpenX Media News Advertising 100

socalTECH

JULY 5, 2016

Are we helping you to find and win customers and deals? Our coverage is supported by our members and sponsors -- not by web or mobile advertising -- and we need you to show your support by becoming an ongoing member. If so, we need YOUR support.

News 113

News High Tech Southern California Venture Capital 113

socalTECH

APRIL 8, 2014

Los Angeles-based Frequency , the video publishing software provider headed by Blair Harrison, has launched a new product, saying at NAB that it has launched Frequency Sync, which helps users publish their videos across the company''s range of video applications. READ MORE>>.

Services 138

Services Content Advertising Web 138

socalTECH

JUNE 6, 2013

ReachLocal, which provides help to businesses to help them market themselves online, said it selected Austria because of the SMB market opportunity and use of mobile and web search in the country. reachlocal online advertising search marketing expansion europe international' READ MORE>>.

ReachLocal 153

ReachLocal Woodland Hills Advertising Web 153

socalTECH

SEPTEMBER 23, 2013

Woodland Hills-based ReachLocal has launched a new suite of products this morning, saying that it is looking to help small and medium sized businesses attract, capture, and convert more customers. reachlocal marketing software leads management launch advertising saas' Pricing on the new tool was not announced. READ MORE>>.

ReachLocal 147

ReachLocal Woodland Hills Software Marketing 147

InfoChachkie

JULY 25, 2012

RingRevenue's unique technology allows online and offline advertisers and publishers to consistently increase revenues from mobile, print, search and email campaigns by tracking the phone calls generated by such ads. So it only makes sense that the Facebook mobile app has been an enormous success. Yeah, right.

Netflix 191

Netflix Blogging Mobile Advertising 191

socalTECH

MARCH 2, 2012

Have you every clicked on a mobile ad on your iPhone or Android phone, and found that the ad you clicked into wasn't usable on your mobile phone? Jason Crilly: We're doing mobile landing pages. We're creating really good looking, really easy to use, really effective mobile landing pages. What exactly is PageWoo?

Mobile 249

Mobile Startup Advertising Sites 249

socalTECH

JANUARY 30, 2013

StartEngine provides $20,000 to $100,000 in funding to promising startups, and also offers up mentoring, office space, and help in getting those startups to the next stage. The eight startups are pitching their investors to startups at CrossCampus in Santa Monica this afternoon. READ MORE>>.

Santa Monica 178

Santa Monica Startup Activision Commerce 178

socalTECH

MARCH 1, 2011

Los Angeles-based Paperlinks , the developer of iPhone applications focused on QR codes and headed by Hamilton Chan, is announcing today that it has launched a new product to help businesses connect with customers. Paperlinks is the publisher of the identically named iPhone application. READ MORE>>.

Content 167

Content Advertising Web Los Angeles 167

Berkonomics

FEBRUARY 13, 2014

Back when we were all trying to figure out the real value of traffic on the web, we investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. That is the quandary which entrepreneurs face today in building models for new companies around a web presence. AOL paid $40.00

Metrics 207

Metrics Sites Advertising Web 207

socalTECH

FEBRUARY 5, 2013

Interested in getting some help in getting your startup off the ground and funded? Launchpad LA , the Los Angeles startup accelerator program which is run by Sam Teller, and was founded by venture capitalist Mark Suster, is gearing up for another class, to start next month. READ MORE>>.

Class 168

Class Startup Web Design Mentor 168

SoCal Tech Calendar

APRIL 23, 2012

Santa Monica, CA The future of the World Wide Web is local. Friday, April 27, 2012 -- CityGrid LA Hackathon. See [link] (more)

Santa Monica 113

Santa Monica Advertising Web Mobile 113

Tech Zulu Event

SEPTEMBER 13, 2013

Pablo joins TechZulu and talks about Proven, job markets, and the future of mobile. We were doing this one product called “Small Business Hires”, similar to the employer app we launched today, all web-based. Reading what people have to say about us like how we changed their lives and helped them find a job is a rewarding experience.

Mobile 86

Mobile Marketing Writing Startup 86

socalTECH

DECEMBER 30, 2010

1) Mobile web. Mobile app downloads went from 300mm in 2009 to 5 billion in 2010, Android ad impressions up over 2,000% as two examples. The current incarnation of the mobile web changes what the Internet IS to users, and the manner in which it is incorporated into their lives. (2) It's been really gratifying.

Technical Review 160

Technical Review Southern California Cloud Computing Venture Capital 160

socalTECH

SEPTEMBER 27, 2010

Mickie Rosen: Tecca is the easiest and most helpful independent service for mainstream consumers to learn, shop, and make the most of their personal technology. One of the concepts we came up with, and bounced around with Best Buy, was a whole new, independent company to help consumers with technology. What was behind that decision?

Incubator 239

Incubator Startup Web Technical Review 239

socalTECH

FEBRUARY 24, 2009

Woodland Hills-based Gumiyo , which develops tools for enabling mobile web sites, has scored a new customer. According to accounting and advisory firm CNM LLP, it has partnered with Gumiyo to deliver collateral, advertisements, business cards, and other media via SMS from its web sites. READ MORE>>.

Woodland Hills 100

Woodland Hills Customer Custom Southern California 100

InfoChachkie

JUNE 22, 2015

People continue to surf the web to gather information when making a considered purchase. It’s undeniable that consumers are digesting more online content on the mobile supercomputer in their pockets than via any other modality. 75% of all calls to businesses originate on a mobile phone. Share and Enjoy.

Mobile 100

Mobile Technical Review Google Tool 100

socalTECH

NOVEMBER 28, 2012

They can choose to go to a dinner that is advertised, and if they've previously expressed interest in a person, we let them know if that person is going. We wanted to use the Internet to make things easy and help create initial connections. It was a mixture of mobile and device-centric and Internet development.

San Diego 264

San Diego Hollywood Mobile eHarmony 264

Tech Zulu Event

FEBRUARY 7, 2013

Mobile first is becoming an important part of our daily lives. We interact with the world through our mobile devices, and they are quickly becoming our main vehicles for accessing and sharing information. Hence the emergence of Source13, a new mobile conference produced by Flurry. How do you discover the right people to follow?

Mobile 71

Mobile Technical Review Platform Startup 71

socalTECH

MAY 14, 2013

I love the web and love Internet marketing. Although the web offers amazing chances for organic growth, you have to do something amazing. We realized that the way the web was heading, was that if you don''t do something amazing, someone will do it better. What''s your background and how did you decide to start the site?

Google 236

Google Sites Startup Web 236

socalTECH

OCTOBER 31, 2012

There's been a sudden surge in accelerator in Southern California, looking to help get startups off the ground and funded. But, do they really help? We have refind our thesis around why mobile is so special, and how it ties into location, and have spent two years working on precise, location targeted ads in the industry.

Startup 225

Startup Acquisition Doc Ideas 225

Both Sides of the Table

FEBRUARY 7, 2011

One of the great joys of doing the web series This Week in VC every week is that I get to spend time with great people debating the issues of our day including how our industry is evolving as well as insights into how companies got started, got their initial traction and dealt with adversities. They help make rational decisions.

Startup 286

Startup Venture Capital Web Ideas 286

socalTECH

FEBRUARY 10, 2011

Hamilton Chan is founder of Los Angeles-based PaperLinks (www.paperlinks.com), a new startup which is developing mobile applications which take advantage of QR codes--the 3D barcodes which are cropping up everywhere--to help users marketers go beyond just linking those codes to web pages, but also to power social applications.

Startup 233

Startup Tips Web Platform 233

Both Sides of the Table

JUNE 28, 2010

If you watch this I think you’ll agree with me that you can’t help but really like this guy. Founded by Shervin Pishevar (COO of Webs). Developer and publisher of social mobile games. SGN games downloaded +17mm times on mobile devices. Scans the web for a kid’s activity in realtime and sends alerts. -Co-Founders

Venture Capital 230

Venture Capital Blogging Startup Fandango 230

socalTECH

AUGUST 20, 2010

For this morning's interview, we thought we'd talk with Los Angeles-based Sidebar (www.sidebar.com), a venture backed startup in the mobile space, to learn more about what they are up to. Patrick Kennedy: Sidebar is a company that was founded to bring consumers personalized content, focused on mobile delivery of that content.

Content 189

Content Screening Mobile Customer 189

Xconomy

SEPTEMBER 26, 2016

Tealium, a San-Diego startup that provides online advertising tag management and marketing services for enterprise customers, has raised $35 million in a growth financing deal intended to expand its technology and market reach. We help our customers weave together all the data across all of their data streams,” Lunsford said.

Customer 40

Customer Custom San Diego JavaScript 40

socalTECH

DECEMBER 15, 2010

Among one of the fastest growing industries--despite what has been a stagnant economy--is Internet advertising, which has continued to grow strongly over the past two years. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Both Sides of the Table

JUNE 3, 2010

He’s also candid, humble and helpful. But we had a great chance to talk about the recent moves that Twitter has made to “plug holes” and changing its “TOS” on advertising. Web-based client for user stream data including Twitter (original focus), FaceBook, MySpace, Google Buzz, FourSquare and many others. Mobile gifting service.

Venture Capital 214

Venture Capital Startup Design S3 214

Both Sides of the Table

MARCH 12, 2013

Greg was the first person to share with me the insights of mobile conversion and why with a simpler product selection and conversion funnel they would get higher conversion on mobile than on the web. He was also the first one to challenge my conventional wisdom that it made no sense for tech companies to advertise on television.

Venture Capital 360

Venture Capital GRP Partners Startup Invest 360

Tech Zulu Event

NOVEMBER 11, 2013

” It’s like having an online studio helping independent filmmakers and YouTubers get seen. ” It was really interesting to hear all the different perspectives, marketing tips and how each channel represented on the panel helps those who participate on their channel and the success of this genre. .”

Hollywood 100

Hollywood Screening Ideas Entertainment 100

Tech.Co

MARCH 1, 2018

Advertisers upload their 30 second ads and each time a user watches the ad, they receive $.50. Beast Mobile (Kirkland, WA). How will Beast Mobile cut down the cost of your ever-increasing cell phone bill? Targeted mobile advertising. AdWallet (Albuquerque, NM). That’s the concept behind AdWallet.

Startup 79

Startup Mentor Platform Help 79

socalTECH

APRIL 1, 2010

in a venture round from GRP Partners and Rincon Ventures, for the firm's mobile ad management platform. We cater to mobile phone developers--right now the iPhone, and coming soon to Android. You have advertising networks and mediation players, but you don't really have an ad management platform like ours. What is Burstly?

Startup 164

Startup Platform Advertising GRP Partners 164

socalTECH

NOVEMBER 19, 2018

For instance, one of our targets are those who have large audiences, like mobile carriers. These large mobile carriers have audiences, but something they dont have content services to attract and retain subscribers to a mobile network. We build products and services tied to mobile carriers. Who are your core customers?

Content 113

Content Startup Mobile Platform 113

socalTECH

OCTOBER 29, 2012

And in particular, if you're developing comedy and humor content -- which is a big segment of the content being created--how to do you help people find the content which will resonate with them. My background is that I was at IAC, focused on advertising solutions and advertising engagement.

Content 230

Content News Startup Research 230