SoCal Tech Calendar

MAY 5, 2010

Wednesday, May 5, 2010 -- Digital Entertainment: Advertising, Distribution and the Consumer. Santa Monica College and The City of Santa Monica bring together business leaders for an insightful discussion on Digital Entertainment. See [link] (more).

Entertainment 100

Entertainment Advertising Santa Monica Los Angeles 100

Tech Zulu Event

JUNE 25, 2015

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 Until recently, three legacy providers (Sizmek, PointRoll and Google’s DoubleClick) have dominated the rich media market.

Advertising 40

Advertising Media Mobile Buzznet 40

socalTECH

JULY 28, 2011

Santa Monica-based Adconion Direct , the performance-based advertising unit of Adconion Media Group, said yesterday that it has linked with TRUSTe on an ad-privacy effort. Adconion Direct said it will use TRUSTe's OBA compliance platform to ensure brand safety and adherence to self-regulation requirements for ad privacy.

Santa Monica 153

Santa Monica Advertising Platform Media 153

socalTECH

FEBRUARY 4, 2011

Santa Monica-based Focused Labs , which provides social media marketing services, said Thursday that it has renamed itself GraphEffect , and raised $2M in funding. GraphEffect provides a social advertising platform which helps advertisers gain Facebook fans and Likes.

Marketing 189

Marketing Santa Monica Social Media Advertising 189

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays?

Demand 240

Demand Media eHow Content 240

Tech Zulu Event

JULY 31, 2014

This month, Siemer and Associates hosted its 4th Annual invitation-only Silicon Beach Summit at Casa Del Mar and Shutters on the Beach in Santa Monica, California. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce. Hitesh Chawla, CEO.

Media 84

Media Technology Truecar Southern California 84

socalTECH

FEBRUARY 7, 2012

Santa Monica-based social marketing firm GraphEffect said this morning that it has opned up new offices in both New York City and Chicago, as the company continues to expand its staff. GraphEffect's software helps companies measure the impact of their social media marketing on Facebook and other platforms. READ MORE>>.

Press 196

Press Social Media Santa Monica Media 196

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Customer Custom 82

socalTECH

DECEMBER 11, 2018

And, if you're a social platform, is there a way to monetize all that activity happening on your service? Jordan Glazier: Wildfire has developed a platform for monetizing social messaging. When you look at social messaging, and talk about social messaging, we're talking about social media, text messaging, email, and chat applications.

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

JANUARY 27, 2011

Last week, Adconion (www.adconion.com) announced that it had spun out Joost (www.joost.com), its online video service, into a separate company, which is going to be based out of Santa Monica. Nick Higgins: Adconion was founded six years ago as an advertising network. First, describe what Joost's business is nowadays?

Santa Monica 149

Santa Monica Content Platform Networking 149

socalTECH

AUGUST 17, 2020

The reason for this business, is folks are always going on social media to recommend products to their friends, but they're not making any money from it. If you're a big influencer, you might get paid by a brand, but every day, people are providing word-of-mouth advertising, posting about their favorite things.

Help 113

Help Commerce Platform Orange County 113

Tech Zulu Event

FEBRUARY 18, 2013

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. The old media companies were resistant to change. Advertising is approaching $50 billion dollars online, whereas licensing is maybe $1 billion on a good day,” said Tanz. “It

Advertising 98

Advertising Santa Monica Startup Content 98

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

SEPTEMBER 27, 2010

Last week, Santa Monica-based Tecca (www.tecca.com) launched a consumer electronics, consumer information service, backed by Fuse Capital and Best Buy. We set up a digital media fund, which had the goal of investing in new digital media properties, ideas, and concepts. Second, we're going to launch it cross-platform.

Incubator 239

Incubator Startup Web Technical Review 239

Both Sides of the Table

JULY 1, 2010

A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data. Founded in 2008 in Santa Monica by Ron Goldman (former CRO of shopping.com) and Rahul Sonnad. Competitors: Google (Invite Media) , MediaMath , X+1. Total Raised: $21.4mm. See: TechCrunch.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Tech Zulu Event

APRIL 10, 2013

Santa Monica-based SHIFT, a collaboration platform for marketers and agencies April 9 announced the launch of their Open Marketing Cloud in a move to help marketers work together more efficiently. All Your Marketing Apps In One Place. Real time, Data-Based Intelligence.

Marketing 67

Marketing Help Social Network Class 67

Tech Zulu Event

OCTOBER 24, 2013

Tonight starting at 7:00pm PST we will be streaming and bringing you all the action live from Cross Campus in Santa Monica. Event Details: Where : Cross Campus 820 Broadway, Santa Monica, CA 90401. Speakers: [Moderator] Scot Rubin - Owner NITROPOD /SVP Digital Media Big Door /Cofounder G4TV.

Technical Review 76

Technical Review Technology Activision Entertainment 76

Both Sides of the Table

FEBRUARY 15, 2011

I live in the city of Santa Monica. In my LA I often see computer screens open with entrepreneurs talking about digital media. Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. Let me use LA as an example.

Venture Capital 313

Venture Capital Southern California Google Startup 313

Tech Zulu Event

DECEMBER 23, 2013

In-picture advertisements? ” Online advertising is changing. He explains with online marketing in general, there’s the huge shift into native advertising (inputting marketing messaging in line with content users are actively engaging with) – Largely due to a shift away from traditional in banner advertising.

Technical Review 76

Technical Review Advertising Google Screening 76

socalTECH

OCTOBER 21, 2009

Gil Elbaz: What we have been working on, and what we offer now, is a platform where anyone can share and mash open data. That data can be on any subject--we're a horizontal platform--and a few of the examples you see on our site are a list of restaurants, things in the health space, and other partnerships. How does that work?

Startup 190

Startup Google S3 Platform 190

Tech Zulu Event

SEPTEMBER 20, 2010

Topic discussion: Impact of social media on startups and on funding leads for investors. Investment trends in startups that are about or related to social media. How startup can leverage social media to get investors attention. Novimap is an online and mobile mapping platform. Moderator: Giang Biscan , PhD., The Sponsors.

Social Media 71

Social Media Technical Review Mixergy Tech Coast Angels 71

socalTECH

FEBRUARY 24, 2010

Last month, Santa Monica-based ThisNext announced that it was acquiring Stylehive, an online site focused on fashion and beauty. And second, that Curate Media will be the corporate brand and organizing unit. There's also an extremely important media aspect to the model. We receive lead fees to pass users on to the brand.

Content 165

Content Demand Sites Media 165

Tech Zulu Event

SEPTEMBER 24, 2010

We would like give a huge thank you to Social Media Week and the supportive startup community here in Los Angeles. Topic discussion: Impact of social media on startups and on funding leads for investors. Investment trends in startups that are about or related to social media. Novimap is an online and mobile mapping platform.

Social Media 60

Social Media Technical Review Tech Coast Angels Venture Capital 60

Tech Zulu Event

OCTOBER 28, 2011

Please join us in congratulating this quarter’s Spotlight companies: Earbits is an online radio platform where artists, labels and concert promoters bid for airtime on a per-song-played basis, and use the exposure to sell their music, event tickets and more. VP, Strategic Planning at Disney Interactive Media Group.

Idealab 77

Idealab Tech Coast Angels Startup Platform 77

Tech Zulu Event

OCTOBER 20, 2011

Earbits is an online radio platform where artists, labels and concert promoters bid for airtime on a per-song-played basis, and use the exposure to sell their music, event tickets and more. It’s the first performance-based marketing platform specifically designed for the music industry. mt) Media Temple, Inc.

UCLA 102

UCLA Company Companies Idealab 102

Tech Zulu Event

OCTOBER 11, 2012

Recycled Bride is the world’s largest wedding marketplace; a peer-to-peer platform that connects buyers and sellers of designer wedding dresses, accessories, and anything else wedding-related. Recycled Bride was founded in 2009 in Santa Monica, CA. When was Recycled Bride founded and where is it based? Business Model?

Design 84

Design Social Media Sales Sites 84

Tech Zulu Event

OCTOBER 28, 2011

Please join us in congratulating this quarter’s Spotlight companies: Earbits is an online radio platform where artists, labels and concert promoters bid for airtime on a per-song-played basis, and use the exposure to sell their music, event tickets and more. VP, Strategic Planning at Disney Interactive Media Group.

Idealab 49

Idealab Tech Coast Angels Startup Platform 49

SoCal CTO

NOVEMBER 10, 2009

I then worked as a product manager at NetZero/United Online in the VOIP group, and then most recently at Google as a product manager on the Picasa/Photos team based in Santa Monica. We are creating a platform that enables users to play instant games and apps directly on the computer desktop. and also to local advertisements.

Product 150

Product Entrepreneur Social Media Google 150