article thumbnail

OpenX Launches SDK For Mobile Video Ads

socalTECH

Los Angeles-based OpenX launched a new software development kit for the mobile video advertising market today, aimed at helping iOS and Android developers to add video ads to their apps. openx mobile advertising software developer android iphone video exchange' READ MORE>>.

OpenX 174
article thumbnail

Beachfront Expands Into Mobile Ad Serving

socalTECH

Video publishing software developer Beachfront Media is expanding into the mobile ad market today, saying that it has launched a new platform called Beachfront.io , which will help developers monetize their mobile apps with video advertising. beachfront builder advertising mobile development software'

Mobile 145
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Beachfront Media Rolls Out Mobile SDKs

socalTECH

Beachfront said the SDK includes a video player, video management tools, video analytics, and video advertising tools. Beachfront Media has been shifting into providing video software tools since last year , taking the tools it developed for its consumer facing site Mefeedia, and making them available to other software developers.

Mobile 171
article thumbnail

PaeDae Debuts White-Label, Mobile Game Prize SDK

socalTECH

A new, Santa Monica-based startup, PaeDae launched today, saying that it has created a white-label, software prize network which helps developers offer up real world prizes for their online and mobile games. Those prizes are supplied by advertisers and brands, including Omaha Steaks, StyleMint, SoleSociety, P&G, and others.

Mobile 196
article thumbnail

Magnite Prices $350M Offering

socalTECH

Los Angeles-based Magnite, the sell-side advertising software developer which was previously known as Rubicon Project, says it has priced an offering of $350M in convertible senior notes. Magnite offers up a sell-side advertising platform for desktop, mobile, audio, and other platforms. The notes are due in 2026.

Pricing 113
article thumbnail

Ninja Metrics Ties With Mobile Analytics Firm

socalTECH

Los Angeles-based Ninja Metrics , the social analytics software developer led by Dmitri Williams, said this week that it has tied with mobile analytics company TUNE. ninja metrics mobile analytics social integration tracking developer' Financial details of the integration deal were not announced. READ MORE>>.

Metrics 100
article thumbnail

Rubicon Project Reports Big Growth Numbers

socalTECH

Los Angeles-based online advertising automation software developer Rubicon Project reported record financial results Thursday afternoon, saying that its third quarter sales were up 60 percent year over year to $32.2M. rubicon project advertising automation software sales earnings' READ MORE>>.

Report 147