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Why Meg Whitman is Betting on Quibi as“The Da Vinci Code of Content”

Both Sides of the Table

raised (more on that later), and the A-list names they’ve signed up for their first batch of content, they’ve certainly raised a lot of expectations and more than a few opinions. link] Why (and who) she thinks will pay for premium Quibi content In a world of Netflix, Hulu, HBO, and YouTube, why would a customer choose to pay the $4.99

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Earn the best backlinks with high-quality content and digital PR

TechCrunch LA

We throw away 80% of our content ideas, and you should too. Luckily, link building and brand awareness goals can be built into your content marketing strategy, which can be vastly elevated by combining your efforts with digital PR. Choosing the right content idea. More posts by this contributor.

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Los Angeles-based Ficto launches its Quibi competitor — with Niantic as a content partner

TechCrunch LA

Key to Ficto’s pitch to content creators is the company’s a smart contract system that automatically pays royalties to the show’s producers and talent based on how often their content is viewed.

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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

In today’s highly competitive ad environment, both content and data are kings. I’d say the main difference is that we have a 70-person in-house video creative team; and what we’re really good at doing is shooting and coming up with performance content. Why is your content arm so important as a lever?

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GIBLIB Gets $2.5M For Medical Education Content In VR

socalTECH

Los Angeles-based GIBLIB , which offers up a library of on-demand, medical content in 4K and 360-degree virtual reality, announced this morning that it has raised $2.5M According to the company, the investment will go to "substantially increase" the quantity of content it is making available to its user base. READ MORE>>.

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Whip Media Launches Content Marketplace

socalTECH

Los Angeles-based Whip Media said on Tuesday that it has launched the Whip Media Exchange, a new data-and AI-powered content marketplace aimed at the global film and TV content licensing market. E Films as content providers on the marketplace.

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Netflix employees stage a trans solidarity walkout, pose list of demands

TechCrunch LA

At the same time, Los Angeles-based trans activist Ashlee Marie Preston hosted a rally in solidarity with Netflix workers participating in the walkout. They want Netflix to address a list of demands in the categories of content investment, employee relations and safety, and harm reduction.

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