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Mogreet's Serena Ehrlich Tapped For Mobile Marketing Award

socalTECH

Serena Ehrlich , Director of Marketing of Los Angeles-based Mogreet --and who is also well known in Los Angeles for her work with the Los Angeles chapter of the Social Media club--has been recognized by Mobile Marketer as one of its Mobile Women to Watch 2013. Ehrlich joined Mogreet earlier this year.

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Mogreet Targets Small Businesses With Self-Serve, Mobile Marketing

socalTECH

Los Angeles-based mobile messaging and marketing firm Mogreet is targeting the small business market with a new, self-serve offering it is calling Mogreet Express, the company announced this morning. Mogreet said the new offering is an extension of its enterprise text marketing solutions, specifically built for SMBs.

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mPulse Mobile Acquires HealthCrowd, Finds New Funding

socalTECH

Los Angeles-based mPulse Mobile, which develops conversational AI software for the healthcare industry, says it has acquired HealthCrowd, a provider of healthcare communications services for the Medicaid market. mPulse Mobile is led by CEO Chris Nicholson. Financial terms of the deal were not announced.

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Handybook Takes On Los Angeles Market

socalTECH

Handybook , one of a crop of new companies which provides on-demand, mobile access to local service providers--in this case, handyman services and house cleaners--said yesterday that it has launched its services in Los Angeles, and also hired a local general manager. READ MORE>>.

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Tillster Ties Into Mobile Marketing Software

socalTECH

Los Angeles-based Tillster , which develops digital ordering and engagement platforms used by quick service and fast casual restaurants, said yesterday that it is integrating its tools with mobile marketing company Kahuna. tillster mobile emarketing software kahuna restaurant ordering system partnership' READ MORE>>.

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Payvia Becomes Outspoken, Focuses On Mobile Marketing

socalTECH

Los Angeles-based Payvia , which is backed by Silver Lake Sumeru, said today that it has rebranded the company and refocused the company on SMS and MMS marketing. The company also said it has launched a new product, aimed at video transcoding for clients on a wide range of mobile devices. READ MORE>>.

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Papaya raises $50M to give you a way to pay bills via its mobile app

TechCrunch LA

Papaya is a Los Angeles-based startup with a mission to do just that. The company’s mobile application lets users take a photo of any bill and then its artificial intelligence-powered “bill-understanding technology” makes sure it gets paid (after a user has provided payment details, of course). In this respect, the U.S.

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