Both Sides of the Table

JULY 15, 2011

This article originally appeared on TechCrunch (this version is slightly different). Most web publishers measure where their traffic is coming from using an analytics package such as Google Analytics, Omniture or Core Metrics. These were good packages in the pre social media world at helping figure out who was driving your traffic.

Social Media 292

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Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Marketing 100

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Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

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InfoChachkie

DECEMBER 9, 2013

A version of this article previously appeared on The Wall Street Journal. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! This problem is exacerbated by the media''s incessant focus on the same a handful of success stories (e.g., During the period studied, only "1.3%

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Tech Zulu Event

NOVEMBER 28, 2011

Noah has what I believe he called “Thank You metrics”. Remember as I stated in my article about how to get customers , a business is a solution to a problem. Now, almost 2 years later, they were right and I was wrong to be so stuck on my ghetto fabulous DIY MBA attempts. All because he has created value that people actually want.

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TechEmpower

OCTOBER 9, 2023

This category encompasses a vast array of content, from emails and text documents to social media posts. Precision and Recall Metrics: Define a process to assess the precision (the relevance of retrieved documents) and the recall (how many of the relevant documents were fetched). Strive for a balanced outcome.

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Startup Professionals Musings

AUGUST 24, 2022

It encompasses your marketing strategy used to attract, engage, and retain customers by creating and sharing relevant articles, videos, podcasts, and other media. You must have a strong Chief Marketing Officer (CMO) with a clear strategy for spending, and metrics to gauge results. Don’t forget it.

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SoCal CTO

FEBRUARY 20, 2007

that talked about a recent NY Times article When It Comes to Innovation, Geography Is Destiny. Reading the articles and the comments is probably worth it, but I personally think that the NY Times is overstating the advantage of being in Silicon Valley with a couple of exceptions. eHarmongy) as an acting CTO.

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SoCal CTO

MARCH 1, 2007

The articles I cited there around finding co-founders suggests that Ben is on the money. Matching Algorithm ► October (15) eLearn 2009 Presentation – Twitter Along Los Angeles Technology Connector – Kurt Daradics Online Business Networking Los Angeles Social Media to Build Reputation and Reach Prospec.

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socalTECH

SEPTEMBER 19, 2014

I was running the largest deals in the media and entertainment video area across many different Google products. I also lead our media and entertainment vertical practice. The metrics are very solid. If you look at Inc.com and look at the article pages, you''ll see our platform in use.

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SoCal CTO

MARCH 20, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

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SoCal CTO

MARCH 9, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Venture Capital 150

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SoCal CTO

FEBRUARY 17, 2007

Im sure that many of you have read Guys article Ten Ways to Use LinkedIn. Matching Algorithm ► October (15) eLearn 2009 Presentation – Twitter Along Los Angeles Technology Connector – Kurt Daradics Online Business Networking Los Angeles Social Media to Build Reputation and Reach Prospec.

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SoCal CTO

MARCH 20, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

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SoCal CTO

MARCH 13, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

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TechCrunch LA

FEBRUARY 20, 2019

From the article: Mithril had its best moment yet last week when a portfolio company, Auris Health, sold to Johnson & Johnson for more than $3 billion — returning at least $500 million to the fund. Some more on metrics design and quantification. Peter Kim via Getty Images. To every member of Extra Crunch: thank you.

Venture Capital 202

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SoCal CTO

MARCH 20, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

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SoCal CTO

MARCH 5, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Southern California 150

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Startup Professionals Musings

AUGUST 4, 2017

A classic article in the Harvard Business Review “ The Truth About Customer Experience ” defines it as your customer’s end-to-end journey with you, not just the key touchpoints or critical moments when customers interact with your organization. One metric now commonly used is called the Net Promoter® Score (NPS).

Customer 85

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Startup Professionals Musings

APRIL 26, 2015

A classic article in the Harvard Business Review “ The Truth About Customer Experience ” defines it as your customer’s end-to-end journey with you, not just the key touchpoints or critical moments when customers interact with your organization. One metric now commonly used is called the Net Promoter® Score (NPS).

Customer 100

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Xconomy

SEPTEMBER 23, 2016

This is only one of the ways social media and other technologies are changing the experience of forming our views on election issues and choosing our candidates. The use of biological metrics and neuroscience in marketing is starting to expand to political research and campaign strategy-making.

Technical Review 40

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Startup Professionals Musings

MARCH 11, 2014

A recent article in the Harvard Business Review “ The Truth About Customer Experience ” defines it as your customer’s end-to-end journey with you, not just the key touchpoints or critical moments when customers interact with your organization. One new metric now commonly used is called the Net Promoter® Score (NPS).

Customer 98

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SoCal CTO

APRIL 8, 2010

Granularity and Consistency of Startup Metrics - SoCal CTO , March 11, 2010 Tim Berry has a great post on Why I Hate Those Huge Market Numbers tells us that he doesn’t like to see business plans with multi-billion market numbers used as the basis for projections. Not that it’s always a bad thing.

Startup 150

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InfoChachkie

JANUARY 16, 2018

A version of this article previously appeared Forbes. We have customers from so many different industries like software, financial services, healthcare, and media. Semick: We’re a very metrics driven company, and we have been from the beginning. Metrics related to customer acquisition, lifetime value and churn.

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SoCal CTO

MARCH 22, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

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Xconomy

MAY 31, 2016

We consume most of our media digitally—whether it’s music, text or video. It created PC software; desktop publishing; streaming media; e-tailing; modern cellular service; commercial cloud computing; and online government data for the management of cities. Just look at how we’re living right now. And with good reason.

Technology 72

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Tech Zulu Event

JULY 7, 2015

Not only that, it has also improved how we communicate with others via our social media networks, e-mail addresses and voice chats. He further stressed his point that smart consumers have experienced a convenient shopping experience–through online tools, social media–and they will soon continue to demand for it.

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InfoChachkie

MARCH 2, 2010

free weekly Infochachkie articles! During the early 1980’s, the popular press discovered baseball card collecting and began to publish articles touting sports memorabilia as a great “investment”. However, as the Internet advertising industry matured, it became populated with traditional media veterans who infused old-world jargon (e.g.,

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Tech Zulu Event

NOVEMBER 8, 2012

Here are all the challenges he had to face in order to pull this off, watch this… And to see “Electrified” live in action, watch this… That’s what this article is about; how the impossible can be possible, but it takes a lot of perseverance and support to make it through the very difficult journey. vc , Liam Martin with Staff.

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Tech Zulu Event

JANUARY 20, 2014

Natural language merchandiser Compare Metrics. It’s as subtle, yet important, as the distinction between “social marketing” and “social media.” This article has been syndicated in partnership with SEO’Brien. Offline engagement platform EyeQ. One of Austin’s fastest growing companies, product video producer Invodo.

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Both Sides of the Table

JUNE 12, 2010

In the media NYC is “hot” right now yet having just spent 6 days in NY I heard many similar stories as I get in LA: not enough VC and hard to get great tech resources. Company grew by more than “400% each year” for past few years [assume growth metric = revenues]. TechCrunch article. Founded in 2008 by Mehdi Maghsoodnia.

Venture Capital 217

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SoCal Delicious

SEPTEMBER 22, 2008

First, let me recommend reading a previous blog, called omg I’m just a startup, I can’t do those fancy metrics. Once you create a small list of these queries, then you can start to formalize the ideas into specific metrics that you track daily. Aggregate metrics. Still metrics about traffic are not leads.

Startup 29

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Both Sides of the Table

MAY 23, 2012

This article originally ran on PEHub. In an over-funding environment companies are encouraged to eschew revenues in a land grab to acquire eyeballs, clicks, page views or whatever other vanity metrics give VCs the false comfort that they’re sitting on a gold mine. They are frustrated by the past decade of subpar returns for the sector.

Venture Capital 347

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Both Sides of the Table

JULY 19, 2011

In a world where it’s easier to judge the immediate value of a business, I know that metrics like “time on site&# matter. The topic of social media came up and one dial-in caller lamented the fact that all Silicon Valley was producing was silly social media companies. Social Media helps change that.

Social Media 274

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SoCal CTO

MARCH 16, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

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SoCal CTO

AUGUST 3, 2010

That’s @MeganBerry to you, blogger and social media expert, marketing manager of Klout.com. Metrics availability. Since then, I have written many detailed articles exploring, evaluating, and identifying areas of improvement for real products — along the components that make up Quick-UX. Not so bad. Performance. Angel vs VC? -

Startup 217

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