Xconomy
OCTOBER 18, 2018
Exact Sciences has gone from being a customer of Biomatrica, a San Diego-based vendor of equipment for storing and preserving blood and saliva samples, to now being the company’s owner. Biomatrica manufactures and sells tools for preserving biological samples.
SoCal CTO
DECEMBER 19, 2012
This should be an iterative process with advisors and customers providing feedback on the product. Customer Development Notes I'm assuming founders are having customer development conversations. See also: 12 Tips for Early Customer Development Interviews , 12 tips for customer development , tips for customer development.
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Both Sides of the Table
MARCH 31, 2012
Here is a sample of the reading list for the course that gives you a flavor for just how modern and practical this course is. Jeff (also an HBS alum) co-teaches the LTV course with Professor Eisenmann about a student of theirs who had written a blog post about sales taking on some of my previous assertions.
Xconomy
SEPTEMBER 9, 2016
It’s been almost two years since Organovo (NYSE: ONVO ) created a new business—using its bio-printing technology to create 3-D samples of living human liver tissue for use in testing the toxicity of pre-clinical drug candidates. As Murphy put it recently, “We don’t think of ourselves as a bio-printing company any more.
Tech Zulu Event
SEPTEMBER 9, 2014
Marketing is considered an art by many individuals because it requires keen insight in how to approach a product, service, or brand, and how to effectively deliver those things to customers. Consumers and businesses want to be engaged to how the good, service, or product relates to the customer or how the product will benefit them.
Both Sides of the Table
JUNE 3, 2010
I don’t do advertising on my blog, but I thought it was worth mentioning Ryan in particular because he has an alternate model for doing a startup. Customer are primarily large media companies (publishers) and their media agencies. They sponsor TWiVC. He’s a one-man show who hasn’t raised VC.
Startup Professionals Musings
MAY 31, 2010
It’s basically a compendium of the best blogs he has ever written on the subject of startups, and it has something for all of us. Here is a sampling of ten themes from the book that I think are particularly relevant today: The reality of starting. Or your customers tell you what they need. The reality of innovating.
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