article thumbnail

Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373
article thumbnail

Should You Bother Targeting the Tech Blogs for Your PR Campaigns?

Both Sides of the Table

The start of this series was, Should Your Startup Announce Funding ? 6 or 7 years ago when TechCrunch was at its peak market share (they are still strong but many more tech blogs have also popped up) there was a term for getting covered there called “the TechCrunch bounce.” that they probably read the main tech blogs.

Blogging 309
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Should Startups Announce Their Funding?

Both Sides of the Table

Understanding “The Funding Angle” I sit at enough board meetings to hear conflicting advice given to entrepreneurs about how to handle PR and announcements at startups. Is Funding a Worthy Announcement? There are reasons you may delay funding announcement but rarely reasons not to announce. But trust me on this.

Startup 355
article thumbnail

Entrepreneurshit. The Blog Post on What It’s Really Like.

Both Sides of the Table

According to the SEC we’re not allowed to market the fact that we’re fund raising, so I won’t. But for some strange reason they make you file your progress on fund raising, which is the widely picked up by the press. So it is now publicly known that we have closed $150 million in our 4th fund.

Blogging 420
article thumbnail

A Seriously Great Story and Why We Funded Them

Both Sides of the Table

We are often asked how companies get funded, why VCs make the decisions we make and what we’re looking for in entrepreneurs. At Upfront we’re totally fine funding entrepreneurs who have done multiple businesses in the past – in fact we like it. But I’m guessing the narrative is similar elsewhere. The results?

Funding 373
article thumbnail

GRP Announces $200 Million Fund. Rebrands as Upfront Ventures

Both Sides of the Table

I am super excited to announce that today is a day of lots of new things for my partners & me: A new fund, a new office and a new brand. Let’s start with the fund. We have previously raised funds in 1996 ($200 million), 2000 ($400 million) and 2008/9 ($200 million). This month we closed our 4th fund of $200 million.

Funding 343
article thumbnail

How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

So Tracy began keeping a blog about … (what else?) She became an authority on the topic and her blog helped her to both elevate her status in her industry as well as to bring great link juice to her website and improve her SEO. If you haven’t read my blog posts on why Tracy chose the right strategy it’s worth a read.

Startup 363