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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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Here’s What President of textPlus @Nanea Reeves Has to Say on Leadership, Mgmt, Women in Tech

Both Sides of the Table

Just back from vacation and also some work travel and want to get back to blogging so expect a few posts over the next couple weeks. I’ll try to do a future blog post on some of my insights in watching Nanea enter the role and how the founders enabled her success. Company Organization. Have a listen and see for yourself.

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Some Thoughts on Twitter as a Micro-Blogging Tool

Both Sides of the Table

1/ Twitter started off positioned as a micro-blogging platform but in the end became more of an RSS reader. 8/ Twitter eventually takes best of organic uses & builds into product. The post Some Thoughts on Twitter as a Micro-Blogging Tool appeared first on Bothsides of the Table. I faced the wrath of the community.

Blogging 150
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My HBS Presentation - Web 2.0 Implications on Learning

SoCal CTO

I've somewhat fallen off the map on this blog. type tools (Blogs, Wikis, Social Bookmarking, RSS, RSS Readers) on corporate learning and someone like HBS. Been traveling and consulting with a bunch of early-stage and growth companies. Really fun stuff these days.

Web 2.0 150
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Comments are the New Black

Both Sides of the Table

Arnold Waldstein , who stops by periodically on my blog and always leaves relevant comments, made the observation that, “if I want to connect with you, I’ll engage with you on this blog …from there, a follow on Twitter, a link on LinkedIn are closing the loop of connection rather that opening a cold door.&# This is so true.

Startup 276
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Guerilla Marketing, Brad Feld Style

InfoChachkie

<iframe width="560" height="315" src="[link] frameborder="0" allowfullscreen></iframe> The catalyst for Brad’s evolving view of marketing was THIS blog entry by Chris Moody in which he pointed out that much of Foundry Group’s thought leadership efforts are essentially a form of guerilla marketing. Share and Enjoy.

Marketing 233