Both Sides of the Table

MARCH 31, 2012

If you haven’t read Adam Lashinsky’s awesome new book about Apple , you should. Jeff (also an HBS alum) co-teaches the LTV course with Professor Eisenmann about a student of theirs who had written a blog post about sales taking on some of my previous assertions. My guess is that we are likely in total agreement.

Startup 319

Startup Sales Course Competition 319

Startup Professionals Musings

NOVEMBER 4, 2022

Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. The sales professional. A sales fanatic on the founder team helps to contain that risk. The financial suit.

Technical Advisors 123

Technical Advisors Startup Outsource Development High Tech 123

Startup Professionals Musings

DECEMBER 5, 2020

I saw these highlighted well in a classic book, “ Get Smart! ” Constant search for ways to increase sales and profitability. More sales are the only way to reach real business success. Entrepreneurs relish change and new technology, which lead to new sales. Maintain a meaningful competitive advantage.

Entrepreneur 117

Entrepreneur Sales Customer Custom 117

Startup Professionals Musings

OCTOBER 30, 2022

Almost instantly, via the Internet or on their smartphone in the store, they can find the lowest price alternative or their favorite features, without waiting for push marketing or listening to your best sales person. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.”

Customer 146

Customer Custom Startup Course 146

Startup Professionals Musings

JUNE 20, 2022

I saw some real guidance in the classic book by Loc de Brabandere and Alan Iny, “ Thinking in New Boxes.” For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box.

eBook 111

eBook Metrics Examples Startup 111

Startup Professionals Musings

JULY 30, 2010

In my own effort to keep up with the times, I just finished a new book by Landy Chase, titled “ Competitive Selling: Out-Plan, Out-Think, Out-Sell to Win Every Time.” Show them you are the highest value alternative, not the lowest price. Establish the competitive playing field early. Selling around tough competition.

Competition 92

Competition Entrepreneur Startup Customer 92

Both Sides of the Table

SEPTEMBER 10, 2021

On the other hand, the biggest winners will turn out to be much larger than the prices people paid for them and this will happen faster than at any time in human history. He also wrote this excellent book on the Venture Capital industry that I highly recommend ? Secrets of Sand Hill Road. there are many other great firms here.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

AUGUST 9, 2023

I remember a classic book, “ Jobs to Be Done ,” by Stephen Wunker, Jessica Wattman, and David Forber, which details well my perspective on these challenges and counter strategies. Multiple decision makers required to close a sale. The most elegant products have the highest price tags, thus limiting market size.

Case Study 89

Case Study Customer Custom Study 89

Startup Professionals Musings

NOVEMBER 15, 2020

I remember a classic book, “ Jobs to Be Done ,” by Stephen Wunker, Jessica Wattman, and David Forber, which details well my perspective on these challenges and counter strategies. Multiple decision makers required to close a sale. The most elegant products have the highest price tags, thus limiting market size.

Case Study 174

Case Study Startup Customer Custom 174

Startup Professionals Musings

APRIL 7, 2021

My perspective on this role is outlined in the classic book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky. The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

SEPTEMBER 6, 2020

I recognized this as I was reading the classic book, ” The Only Sales Guide You’ll Ever Need ,” by Anthony Iannarino, who is an international sales leader and expert on optimizing results. His focus is on sales, but I see the same skills needed for entrepreneurs. Value is far more than cost versus price.

Entrepreneur 134

Entrepreneur Startup Sales Customer 134

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you.

Startup 418

Startup Venture Capital Sales Technical Review 418

Berkonomics

JUNE 8, 2017

Some businesses require very little capital and the founder can self-finance the enterprise and retain 100% of its ownership and control from ignition through liquidity event (startup through sale). Dave’s book and ebook on raising money available on Amazon.com. For you who fit that description, nice work.

Venture Capital 266

Venture Capital Class Invest Equity 266

Berkonomics

FEBRUARY 9, 2017

Competitors, seeing a successful development of a niche, flock into the competitive void with products or services built with a fresh view of the current environment. Not so long ago, Basil Peters wrote his book, “Early Exits,” after analyzing 150 young companies and their exits.

Pricing 120

Pricing Invest Email Competition 120

Startup Professionals Musings

FEBRUARY 9, 2020

Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. The sales professional. A sales fanatic on the founder team helps to contain that risk. The financial suit.

Technical Advisors 123

Technical Advisors Outsource Development Startup High Tech 123

socalTECH

SEPTEMBER 13, 2011

As the school year kicks off for college students, one of the big tasks of the year is buying books for their courses. One startup, SwoopThat (www.swoopthat.com)--started by a recent college grad Jonathan Simkin --has made it much easier to buy books for student, by pulling up books based on a student's schedule.

UCSD 185

UCSD Course Startup Sites 185

Tech.Co

MAY 26, 2020

Amazon started with books, so we will too. The ecommerce site Bookshop offers a book-specific affiliate program. And even better still, it offers a great deal for the publications who participate in the program, offering a competitive 8% conversion rate and an impressive 10% commission on each sale (more than double Amazon’s 4.5%

Technical Review 129

Technical Review Buzzfeed News Networking 129

Startup Professionals Musings

FEBRUARY 3, 2020

Almost instantly, via the Internet or on their smartphone in the store, they can find the lowest price alternative or their favorite features, without waiting for push marketing or listening to your best sales person. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.”

Customer 124

Customer Custom Startup Course 124

Berkonomics

MARCH 25, 2012

There are many ways to project the value of a company for purposes of pricing an investment, but all rely upon the revenue and profit projections of the entrepreneur as a starting point. Strategic relationships (reducing market risk and competitive risk) $1/2 million. Email readers, continue here.]

Invest 321

Invest Startup Email Competition 321

Startup Professionals Musings

SEPTEMBER 20, 2019

I saw some real guidance in the classic book by Loc de Brabandere and Alan Iny, “ Thinking in New Boxes.” For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box.

Entrepreneur 93

Entrepreneur eBook Metrics Examples 93

Both Sides of the Table

NOVEMBER 4, 2010

One of the most influential books of my career is The Innovator’s Dilemma by Clay Christensen. Many people bandy about the definitions of “disruptive technology&# or “the innovator’s dilemma&# without ever having read the book and almost universally misunderstand the concepts. So what did happen?

Startup 376

Startup Framework Marketing Customer 376

Startup Professionals Musings

JUNE 25, 2021

As an example of a good resource, I enjoyed the classic book, “ Idea To Invention ,” by Patricia Nolan-Brown, that does a great job on the key steps. Find out if something very similar is already selling, and who your competition would be if you proceed. Before you get too excited, it’s time to do some homework.

Ideas 136

Ideas Entrepreneur Mentor Resource 136

Startup Professionals Musings

OCTOBER 20, 2018

I recognized this as I was reading the classic book, ” The Only Sales Guide You’ll Ever Need ,” by Anthony Iannarino, who is an international sales leader and expert on optimizing results. His focus is on sales, but I see the same skills needed for entrepreneurs. Value is far more than cost versus price.

Startup 98

Startup Sales Entrepreneur Customer 98

Startup Professionals Musings

OCTOBER 5, 2016

I recognized this as I was reading a new book, ” The Only Sales Guide You’ll Ever Need ,” by Anthony Iannarino, who is an international sales leader and expert on optimizing results. His focus is on sales, but I see the same skills needed for entrepreneurs. Value is far more than cost versus price.

Entrepreneur 106

Entrepreneur Sales Startup Customer 106

Tech.Co

NOVEMBER 17, 2017

Through the app, simply book an appointment to have your car cleaned using waterless and eco-friendly products. PerfectCube is a retail data analytics platform that gives retail owners and managers quick access to meaningful data that helps them succeed in a highly competitive market. How do cloudy days affect sales?

Artificial Inteligence 90

Artificial Inteligence Startup Platform Training 90

Berkonomics

AUGUST 27, 2015

He has written numerous books and articles for entrepreneurs and investors, and was the publisher and editor-in-chief of Venture Magazine. In the case of technology and Internet-related companies, competitive advantage will have only a relatively short lifespan and that therefore the window of opportunity is not infinite.

Entrepreneur 120

Entrepreneur Equity Competition Pricing 120

Both Sides of the Table

NOVEMBER 14, 2017

In the case of MakeSpace we had huge initial successes in New York City as Rahul led the scaling of our drivers, our trucks and our warehouses and we figured out the right price points to beat the local competition. presented pricing challenges when compared to a whole new set of offline competitors we didn’t know well.

Startup 286

Startup Technical Review Customer Custom 286

Startup Professionals Musings

MAY 14, 2012

You can’t succeed in business without an operational model that delivers value to customers at a reasonable price, with an underlying cost that allows you to make a profit. A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. Sales/Marketing.

Sales 97

Sales Customer Custom Outsource 97

Startup Professionals Musings

MARCH 18, 2015

I saw some real guidance in a recent book by Loc de Brabandere and Alan Iny, “ Thinking in New Boxes.” While the focus of the book is really on business creativity, the following triggers were outlined as weak signals which should not be overlooked in your efforts to think outside the box, or think in a new box: A changing value proposition.

Entrepreneur 106

Entrepreneur eBook Metrics Startup 106

Startup Professionals Musings

SEPTEMBER 13, 2015

Thus I was happy to see a recent book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. The sales professional. A sales fanatic on the founder team helps to contain that risk. The financial suit. The operations superstar.

Technical Advisors 105

Technical Advisors Outsource Development Startup High Tech 105

Startup Professionals Musings

JANUARY 29, 2011

You can’t succeed in business without an operational model that delivers value to customers at a reasonable price, with an underlying cost that allows you to make a profit. A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. Sales/Marketing.

Sales 98

Sales Customer Custom Outsource 98

Startup Professionals Musings

MARCH 14, 2016

I saw these highlighted well in a new book, “ Get Smart! ” Constant search for ways to increase sales and profitability. More sales are the only way to reach real business success. Entrepreneurs relish change and new technology, which lead to new sales. Maintain a meaningful competitive advantage.

Entrepreneur 55

Entrepreneur Sales Customer Custom 55

Startup Professionals Musings

NOVEMBER 18, 2016

I just finished a new book, “ Jobs to Be Done ,” by Stephen Wunker, Jessica Wattman, and David Farber, which details well my perspective on these challenges and counter strategies. Multiple decision makers required to close a sale. The most elegant products have the highest price tags, thus limiting market size.

Product 95

Product Case Study Customer Custom 95

Tech Zulu Event

MARCH 1, 2013

Work closely with a trusted financial partner and dig deep into your books to avoid these cashflow mistakes: Not using a GAAP accounting system. Especially keep an eye on the balance between expenses and sales. Pricing is an art, a challenging art. Do your due diligence to perform competitive analysis. It’s that simple.

Startup 93

Startup Pricing Outsource Competition 93

Startup Professionals Musings

OCTOBER 8, 2017

I saw some real guidance in the classic book by Loc de Brabandere and Alan Iny, “ Thinking in New Boxes.” For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box.

eBook 52

eBook Metrics Examples Startup 52

Startup Professionals Musings

DECEMBER 15, 2013

I saw some real guidance in a new book by Loc de Brabandere and Alan Iny, “ Thinking in New Boxes.” While the focus of the book is really on business creativity, the following triggers were outlined as weak signals which should not be overlooked in your efforts to think outside the box, or think in a new box: A changing value proposition.

eBook 95

eBook Metrics Startup Examples 95

Startup Professionals Musings

FEBRUARY 18, 2018

Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. The sales professional. A sales fanatic on the founder team helps to contain that risk. The financial suit.

Technical Advisors 57

Technical Advisors Startup Outsource Development High Tech 57