Startup Professionals Musings

APRIL 1, 2017

Ric Dragon, an expert in online marketing, in his classic book. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Marty Zwilling.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

DECEMBER 14, 2013

Kristin Zhivago, in her book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

APRIL 7, 2017

Kristin Zhivago, in her classic book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Both Sides of the Table

JANUARY 22, 2014

Most VCs are book smart. It’s insanely competitive to get into our industry so most have degrees from institutions like Stanford, Harvard, Wharton and University of Chicago (blatant plug ;-). In fact, book smart can be a negative. SEO marketing vs. social marketing. Smart is simply not a differentiator.

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Startup Professionals Musings

OCTOBER 3, 2012

But the low cost also means that your competition will also be there in force. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Plan to update this roadmap at least once a month, based on results, new information, and competition. Search engines. like Google.

Startup 96

Startup Social Media Content Paid Search 96

socalTECH

SEPTEMBER 14, 2009

So, we created a site which not just aggregates, but also organizes activities by type, category--land, sea, air--and things like competition, family, culture, adrenaline--to really narrow down the possibilities for what you're looking for. On our site, you can book air, hotels, and rental car.

Activity 164

Activity Startup Sites Web 164

Startup Professionals Musings

NOVEMBER 3, 2012

Kristin Zhivago, in her book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

NOVEMBER 12, 2013

But the low cost also means that your competition will also be there in force. In the latest book by business guru Joe Wozny, “ The Digital Dollar: Sustainable Strategies for Online Success ,” I found a good summary of some great strategies, with some practical advice on how to implement them: Understand what’s in a name on the Internet.

Social Media 93

Social Media Content Startup Web 93

Startup Professionals Musings

JULY 27, 2012

Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. Marty Zwilling.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

AUGUST 25, 2011

Kristin Zhivago, in her new book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Startup Professionals Musings

APRIL 15, 2010

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor blog in your domain name. Leverage blog content.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Startup Professionals Musings

MAY 11, 2010

Jan Yager, in her book “ Work Less, Do More ,” has outlined several key steps to effective delegation: Choose what tasks you are willing to delegate. For example, non-computer types should consider delegating their social media, website, and SEO activities. If you don’t get it right, you are too busy, but working on the wrong things.

Entrepreneur 52

Entrepreneur Startup SEO Social Media 52

SoCal CTO

JULY 13, 2010

At the time, they had just come out with their new book " Rework " had downloaded a copy to my Kindle, but hadn't had a chance to read it yet. Just because a product has a patent, deep complexity and an obvious competitive advantage does not mean that it can fly by itself into the market. Now I have. 8211; Garry Tan.

Startup 175

Startup Venture Capital Slides Blogging 175

Startup Professionals Musings

NOVEMBER 12, 2021

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor the blog in your domain name.

Blogging 135

Blogging Services Search Engine Optimization Web 135

Startup Professionals Musings

JANUARY 27, 2019

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor the blog in your domain name.

Blogging 88

Blogging Search Engine Optimization Web Writing 88

Startup Professionals Musings

JANUARY 29, 2017

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor the blog in your domain name.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

Startup Professionals Musings

SEPTEMBER 5, 2013

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor the blog in your domain name.

Blogging 95

Blogging Startup Search Engine Optimization Writing 95

Startup Professionals Musings

AUGUST 10, 2012

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor the blog in your domain name.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Startup Professionals Musings

APRIL 27, 2011

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor the blog in your domain name.

Blogging 91

Blogging Search Engine Optimization Services Writing 91