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Four ways to create marketing excellence

Berkonomics

Marketing is a science devised to help drive customers to your door. There are lots of ways to define how to market well, including the four P’s of marketing (1): product, price, promotion and place. More we are taught in marketing classes. Use all the techniques you learn in marketing classes to drive demand.

Marketing 156
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Using Generative AI to Drive Corporate Impact

TechEmpower

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. tew_cta text="Want to learn how TechEmpower can help you drive impact with AI?"]

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Agent Ace: Using Algorithms To Help You Find A Real Estate Agent

socalTECH

In the age old world of real estate, it''s often referrals, friends, door to door visits, and sometimes shopping carts which help connect home buyers and sellers with local real estate agents. In other words, we help you find the agent who will sell your house the fastest and for the most money, based on their stats. READ MORE>>.

Help 258
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The three legged stool of marketing excellence

Berkonomics

Marketing is a science devised to help drive customers to your door. There are lots of ways to define how to market well, including the four P’s of marketing (1): product, price, promotion and place. Use all the techniques you learn in marketing classes to drive demand. D=Decrease costs.

Marketing 201
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GrubMarket gobbles up $120M at a $1B+ pre-money valuation to take on the grocery supply chain

TechCrunch LA

GrubMarket , which provides software and services that help link up and manage relationships between food suppliers and their customers — which can include wholesalers and other distributors, markets and supermarkets, delivery startups, restaurants, and consumers — has picked up $120 million in a Series E round of funding.

Startup 249
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United Dwelling is one startup building something to solve California’s housing crisis

TechCrunch LA

The problem with other companies building pre-fabricated or modular homes for what are called accessory dwelling units on California properties is that they’re not being built for middle-class homeowners. “[I] changed the price by 11 percent and walked that through and continued to move forward,” Dietz said.

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Can a revolutionary concept be too late to market?

Berkonomics

A pilot flying with the wind behind is helped by the speed of the wind and uses less fuel and less time to make it to the destination. If the market is moving quickly toward your class of product or service, you may be able to gain a piece just by being there at the right time with the right product or service.

Marketing 120