Startup Professionals Musings

AUGUST 4, 2019

Marketing is everything these days. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. I like the guidance from marketing coach David Newman’s classic book “ Do It! Don’t fall into the marketing-speak trap. Good marketing is not rocket science.

Marketing 97

Marketing Entrepreneur Startup Technical Review 97

Startup Professionals Musings

JULY 4, 2021

The last thing they can afford is to waste any of these, but in my mentoring and coaching activities, I see it happening all too often. Waste in a startup is any activity that burns resources, but creates no value or competitive advantage in the eyes of customers. Defective products and services.

Startup 161

Startup Resource Training Entrepreneur 161

Startup Professionals Musings

JUNE 18, 2023

Any startup coach or business advisor will tell you that, on your way to being a great chef, you don't start your journey by inventing the ultimate entre. You need a good cook, good marketing, and first-class service. investors invest in people, not ideas) Effective and timely go-to-market. Make them “feel the love.”

Startup 112

Startup Coach Metrics Marketing 112

Startup Professionals Musings

MAY 11, 2022

In building successful businesses, I find that creating a new and innovative product or service is usually the easy part. Works with other team members on mutual aspirations (coach metaphor). Evolve from guru to guide, and coaching others to find answers for themselves. Marty Zwilling.

Coach 114

Coach Framework Entrepreneur Tool 114

Berkonomics

MAY 16, 2019

There are five niches you can chose when defining your positioning strategy: price, quality, service, innovation, and elegance. Me too” positioning is lost in the noise of today’s targeted marketing and corporate reach through inexpensive, but effective, use of Internet marketing. Service is a remarkable differentiation.

Company 120

Company Companies Pricing Competition 120

Startup Professionals Musings

DECEMBER 5, 2014

Marketing is everything these days. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. I like the guidance from marketing coach David Newman’s recent book “ Do It! Don’t fall into the marketing-speak trap. Good marketing is not rocket science.

Technical Review 103

Technical Review Tips Marketing Entrepreneur 103

Startup Professionals Musings

AUGUST 12, 2017

Marketing is everything these days. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. I like the guidance from marketing coach David Newman’s classic book “ Do It! Don’t fall into the marketing-speak trap. Good marketing is not rocket science.

Tips 75

Tips Marketing Technical Review Startup 75

Startup Professionals Musings

SEPTEMBER 21, 2020

Any startup coach or business advisor will tell you that, on your way to being a great chef, you don't start your journey by inventing the ultimate entre. You need a good cook, good marketing, and first-class service. investors invest in people, not ideas) Effective and timely go-to-market. Make them “feel the love.”

Startup 156

Startup Coach Metrics Marketing 156

Startup Professionals Musings

JUNE 19, 2013

Marketing is everything these days. Yet I see many entrepreneurs that focus on the basics of marketing too little and too late. I found some help from marketing coach David Newman’s new book “ Do It! Parroting a generic message that you have great service, great value, and a great selection says you have nothing unique.

Startup 103

Startup Marketing Social Media Technical Review 103

Berkonomics

JUNE 15, 2012

There are five niches you can chose when defining your positioning strategy: price, quality, service, innovation, and elegance. Me too” positioning is lost in the noise of today’s targeted marketing and corporate reach through inexpensive, but effective, use of Internet marketing. Service is a remarkable differentiator.

Pricing 149

Pricing Competition Coach Sales 149

Startup Professionals Musings

APRIL 20, 2022

Your role is to provide this enablement, through listening to their needs, and providing personal coaching and mentoring as required. Foster collaboration rather than competition. You can’t build a positive team culture, while taking obvious shortcuts on your solution quality or customer service.

Product 109

Product Training Customer Custom 109

Startup Professionals Musings

AUGUST 17, 2019

In building successful businesses, I find that creating a new and innovative product or service is usually the easy part. Works with other team members on mutual aspirations (coach metaphor). Evolve from guru to guide, and coaching others to find answers for themselves. Marty Zwilling.

Coach 96

Coach Framework Entrepreneur Tool 96

Both Sides of the Table

FEBRUARY 7, 2013

And we wanted a head of global marketing. He had an idea for a startup that would help consumers better book service jobs and would take on Service Magic, which he believed had a business model that could be disrupted. I acted as the occasional mentor, advisor and coach to Ethan. The company was called Red Beacon.

CTO Coach 359

CTO Coach Google CTO Hire Yammer 359

Tech.Co

MARCH 5, 2015

Susan is a startup coach and the founder of Givelocity, a social network for giving that offers a new spin on crowdfunding for good. She later joined forces with the founding team at PayPal to help launch the influential online payments service. She’s been on the founding team of 9 startups, six with successful exits.

Santa Barbara 70

Santa Barbara Startup Mentor Social Network 70

Tech.Co

MAY 25, 2018

BlackTech Week was created in 2014, and in four short years, they’ve gained over 2700 participants, 150 speakers, and 3 pitch competitions. Indiegogo is a platform for ground breaking technology and where you can find interesting products that haven’t hit the mainstream market. BlackTech Week (Miami, FL). Memphis, TN).

Startup 140

Startup Technical Review Competition Software Review 140

Startup Professionals Musings

DECEMBER 22, 2021

Happy customers quickly become your biggest advocates, today reaching far beyond friends and family, and they make traditional marketing efforts pale in comparison for growth, loyalty, and new customer acquisition costs. Too many businesses I know still see customer service as a burden, rather than an opportunity to gain loyalty and advocacy.

Customer 114

Customer Custom Satisfaction Metrics 114

Startup Professionals Musings

DECEMBER 8, 2018

Any startup coach or business advisor will tell you that, on your way to being a great chef, you don't start your journey by inventing the ultimate entre. You need a good cook, good marketing, and first-class service. investors invest in people, not ideas) Effective and timely go-to-market. Make them “feel the love.”

Startup 81

Startup Coach Metrics Marketing 81

Both Sides of the Table

JANUARY 3, 2016

While firms define platforms differently, let’s just say they are the services that a VC offers outside of investment capital and partner time on boards or providing intros. Examples of VC platform services include: recruiting, marketing, design support, inside sales reps, consulting, accounting services and so forth.

Venture Capital 150

Venture Capital Platform Startup Resource 150

Startup Professionals Musings

JULY 13, 2015

The last thing they can afford is to waste any of these, but in my mentoring and coaching activities, I see it happening all too often. Waste in a startup is any activity that spends resources, but creates no value or competitive advantage in the eyes of customers. Defective products and services.

Resource 105

Resource Startup Entrepreneur Training 105

Startup Professionals Musings

MAY 30, 2014

The last thing they can afford is to waste any of these, but in my mentoring and coaching activities, I see it happening all too often. Waste in a startup is any activity that absorbs resources, but creates no value or competitive advantage in the eyes of customers. Defective products and services.

Entrepreneur 115

Entrepreneur Resource Training Product 115

Startup Professionals Musings

JANUARY 3, 2015

In building successful businesses, I find that creating a new and innovative product or service is usually the easy part. Works with other team members on mutual aspirations (coach metaphor). Evolve from guru to guide, and coaching others to find answers for themselves. Marty Zwilling.

Product 103

Product Coach Framework Entrepreneur 103

Startup Professionals Musings

NOVEMBER 4, 2016

Any startup coach or business advisor will tell you that, on your way to being a great chef, you don't start your journey by inventing the ultimate entre. You need a good cook, good marketing, and first-class service. investors invest in people, not ideas) Effective and timely go-to-market. Make them “feel the love.”

Entrepreneur 93

Entrepreneur Startup Coach Metrics 93

Startup Professionals Musings

AUGUST 30, 2017

In building successful businesses, I find that creating a new and innovative product or service is usually the easy part. Works with other team members on mutual aspirations (coach metaphor). Evolve from guru to guide, and coaching others to find answers for themselves. Marty Zwilling.

Coach 64

Coach Framework Entrepreneur Tool 64

Startup Professionals Musings

JANUARY 8, 2018

The last thing they can afford is to waste any of these, but in my mentoring and coaching activities, I see it happening all too often. Waste in a startup is any activity that spends resources, but creates no value or competitive advantage in the eyes of customers. Defective products and services.

Resource 52

Resource Training Entrepreneur Activity 52

Startup Professionals Musings

AUGUST 23, 2013

In building successful businesses, I find that creating a new and innovative product or service is usually the easy part. Works with other team members on mutual aspirations (coach metaphor). Evolve from guru to guide, and coaching others to find answers for themselves. Marty Zwilling.

Entrepreneur 101

Entrepreneur Coach Framework Tool 101

Startup Professionals Musings

FEBRUARY 24, 2017

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). The challenges for making money and survival in these professional services worlds are different, maybe even tougher. Be targeted in marketing and lead generation.

Social Media 56

Social Media Pricing Technical Review Demand 56

Startup Professionals Musings

OCTOBER 10, 2015

The good news is that none of these need be mutually exclusive, according to recent studies of market trends. Apply the same high bar to product quality, employee satisfaction, social responsibilities and customer service. Be a coach, rather than a dictator. Don’t let day-to-day demands take the reins and drag you off course.

Entrepreneur 102

Entrepreneur Training Demand Customer 102

Tech Coast Venture Network

AUGUST 11, 2015

Great benefits and a workplace that is fun and dedicated to making customers happy all fit in with the Zappos approach to company culture — when you get the company culture right, great customer service and a great brand will happen on its own. Takeaway: Zappos hires according to cultural fit first and foremost. Southwest Airlines.

Examples 100

Examples Company Companies Google 100

Tech Coast Venture Network

AUGUST 11, 2015

Great benefits and a workplace that is fun and dedicated to making customers happy all fit in with the Zappos approach to company culture — when you get the company culture right, great customer service and a great brand will happen on its own. Takeaway: Zappos hires according to cultural fit first and foremost. Southwest Airlines.

Examples 100

Examples Company Companies Google 100

Both Sides of the Table

JULY 1, 2010

You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on. By going on sales calls you pick up directly the feedback of what customers want and also what they’re telling you about competition. Skipping is insidious.

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

Both Sides of the Table

MAY 27, 2013

In this period (less than 2 years) he has brought on incredibly talented senior execs is sales, marketing, product management, client services, finance, vp engineering and more. You may have an opinion on your market-entry strategy for Europe. Growth like this, this early in a company’s lifecycle rarely happens.

Tips 365

Tips Email Venture Capital CTO Coach 365

Both Sides of the Table

JANUARY 1, 2016

But putting no time into anchoring your beliefs because you’re too busy executing sales, marketing, support, product & engineering is an easy recipe for leadership drift. There are always flavors-of-the-month strategies or markets that are in favor in the tech startup world. We could all do better – I’m sure.

Startup 150

Startup Coach Course Invest 150

Startup Professionals Musings

APRIL 8, 2013

This includes the specific work your startup must do, the capabilities you need to build for a competitive advantage, and the career path for team members to bring this to life. Traditional” marketing, sales, and product management organizations often lead to mediocrity. Design your organization for what it needs to win.

Startup 101

Startup Training Study Customer 101

Startup Professionals Musings

MARCH 4, 2012

This includes the specific work your startup must do, the capabilities you need to build for a competitive advantage, and the career path for team members to bring this to life. Traditional” marketing, sales, and product management organizations often lead to mediocrity. Design your organization for what it needs to win.

Training 109

Training Startup Study Customer 109

Startup Professionals Musings

APRIL 10, 2011

Our own subsidiary, of a major technology company, started to repair and service competitive products in order to maintain our own technical staff and service capabilities. Although labor laws are increasingly unified in the European Common Market, major differences are still encountered in many countries.

Startup 90

Startup Technical Advisors Sales Examples 90

Xconomy

OCTOBER 30, 2016

Plug and Play San Diego, established in 2013 as a satellite of the Sunnyvale, CA-based incubator, has funneled 15 local startups through the Silicon Valley program after providing some coaching and other services in San Diego.

San Diego 40

San Diego Incubator Avalon Mentor 40

socalTECH

FEBRUARY 9, 2009

They also talked about their outlook on the venture capital market, and how likely they are to be investing this year, given the worried economy. Richard Yen: The first thing I look for, is something unique in the product or service--not a me-too. We are not looking to fund people in 2009, who are learning a new market, on our nickel.

Tech Coast Angels 100

Tech Coast Angels Ideas Entrepreneur Invest 100