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I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. From these meetings you can really tell the leaders that care deeply about their customers and those the look down on them. You’d be very wrong.
The company name sounded Chinese – Huy Fong Foods. So grateful was David Tran for the people who provided safe passage from Vietnam for him that he named his company after the Taiwanese ship that carried him away. So he made hand-made batches in a bucket and drove it to customers in his van. Where was it from?
One of the vivid memories I have from being a startup CEO is the feeling that most people in your company have a look in their eyes that like they can do your job as well as you. But if you level up , raise capital and grow customers, revenue and staff – life changes. How hard could it be? You just assign out tasks to all of us.
Founded by serial travel entrepreneur Katelyn O’Shaughnessy, whose last company TripScope was acquired by Travefy, Doctours aims to connect patients with doctors to receive access to quality, affordable healthcare around the world. In 2018 alone, 14 million patients traveled abroad to seek healthcare, according to the company.
In addition to obvious economic challenges, the emerging generation of customers is determined to radically change the rules for customer engagement. He makes a convincing argument that it’s time for every company to get prepared for the next customer generation, or your company is heading toward life support.
Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. Michelli, with inspiring stories on how one well-known company, Mercedes-Benz, made the transition and is profiting as a result. Tie customer experience to all compensation and recognition.
But all will immediately question whether the new business will compete in any way with their enterprise and react to the future entrepreneur in either of two very distinct ways based upon those fears. What could you do if your company secrets are compromised? The post Protect your company secrets!
The Los Angeles-based company has a new residential solar plus energy storage program for homeowners in Queens that’s going to be rolled out in partnership with ConEd. It’s a project that will create solar-powered home batteries for eligible ConEd customers.
We are living in a new generation of business, where customers drive the experience, and highly engaged employees are required to keep up with customer expectations. Their experience as executive coaches and entrepreneurs gives real credibility to their assessment of some new leadership approaches that are required in business today.
With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Soon you won’t be able to name a business as one of your favorites if you can’t personally visualize and relate to company leadership.
Once you are able to achieve some real “traction” with your business (paying customers, revenue stream), it may seem the time to relax a bit, but in fact this is the point where many founders start to flounder. The key is to make decisions from data and feedback, once your business has real customers and real products.
In my role as mentor to business professionals, I often get the question about your potential of going out on your own as an entrepreneur, versus your current role of working for a boss at an established company. Most importantly, you have to deal with customers, and understand their wants and needs.
Yet every business and every entrepreneur I know struggles with this challenge, focused on hiring the right people and implementing the right process. I was happy to see my own view reinforced in the classic book, “ Innovation Thinking Methods for the Modern Entrepreneur ,” by long-time entrepreneur and innovation expert Osama A.
Sometimes, you can reduce your personal risk by taking in other people’s money in various ways, perhaps starting with a consulting contract with a customer, purchasing a going business where profit or loss is known, or spinning off an existing revenue-generating portion of an existing business. Here’s the ultimate thing about entrepreneurism.
In fact, only 100 of the 10,000 multimillion-dollar consumer companies around the world can claim to be an “apostle brand” – one that inspires enduring trust, loyalty, and endorsement. The challenge of every startup is finding that balance between solving a real problem today, and giving customers the courage to make a leap forward.
The best part of being an entrepreneur is having the independence to make your own decisions, the flexibility for a better work/life balance, and personal satisfaction from driving change. The road to business success is filled with challenges and frustrations that most aspiring entrepreneurs never even imagined. It’s very frustrating.
Here are some key insights that I and others have collected for mature company leaders, as well as serial entrepreneurs. Unfortunately, in this new age of rapid market change and harder-to-satisfy customers, you can’t assume that what worked yesterday will work tomorrow. If you like it, so will all your potential customers.
In my role as a mentor to aspiring entrepreneurs, I find that most have the technical challenges well understood, but many are a bit short on some basic street smarts , or basic business realities. Although Elon Musk doesn’t talk about it very much, he owns over 350 patents through Tesla, just one of his many companies.
Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” This is a key moment where your customer acquisition costs go way down, and your profits go way up.
New entrepreneurs routinely jump into a startup with a full charge of passion and energy, but often find themselves drained of both after a few months by the workload and challenges. Of course, this same challenge extends well beyond the entrepreneur, into all walks of life and work. These keys are meaning, interactions, and energy.
As an angel investor in early-stage startups, I’ve long noticed my peers apparent bias toward the strength and character of the founding entrepreneurs, often overriding a strong solution to a painful problem with a big opportunity. Find and enjoy the company of one or more mentors.
Entrepreneurs who search for real pain points, and build solutions around them, have the best chance of changing the world. As an alternative, if you are an entrepreneur looking for the next big thing, where should you look? That’s the great thing about being an entrepreneur. Existing infrastructure. You get to choose your pain.
I’ve been having this PR discussion with three separate portfolio companies at once so I thought I’d just publish my thoughts more broadly. PR is an insanely valuable activity in early-stage companies. It’s much hard to get funded as a company nobody has heard of. Business Development - Biz Dev is hard.
Therefore, the least you can do is take advantage of some of the self-assessment tools and guides around, like the classic book “ The Entrepreneur Equation ,” by Carol Roth, which highlights personal characteristics and skills required. It helps to work in a similar company before you start your own. Say hello to multiple new bosses.
With the cost of entry at an all-time low, and the odds of success equally low, more and more entrepreneurs are starting multiple companies concurrently. Other prolific entrepreneurs, like Richard Branson and Elon Musk , simply have several startups on the table at any given moment. Optimize your advisers and investors.
As a mentor to startups and new entrepreneurs, I continue to hear the refrain that business plans are no longer required for a new startup, since investors never read them anyway. For aspiring entrepreneurs, or if your last startup failed, it’s all about standing out above the crowd of others like you, and demonstrating your readiness.
Cybersecurity insurance startup At-Bay has raised $34 million in its Series C round, the company announced Tuesday. It’s a huge move for the company, which only closed its Series B in February. It’s a bet that’s paying off: the company says its frequency of claims are less than half of the industry average.
It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. Almost anyone can start a company today on a shoestring budget, following these cost-cutting recommendations: Establish a solid legal structure for your business.
I often talk about what I’m looking for when I meet with an entrepreneur. Above all else I’m looking for a genuine passion for what the entrepreneur is doing. You need a great concept in which you will build something that is truly unique and that will be valued by your customers. I fall in love with entrepreneurs.
It’s a special mix of entrepreneur and company, regular in every respect except for having the courage and foresight to make an idea happen that was supposed to be impossible. As an entrepreneur in a startup, how do you know if you have this potential, and what are the steps to get from an innovation to a revolution?
Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. Michelli, with inspiring stories on how one well-known company, Mercedes-Benz, made the transition and is profiting as a result. Tie customer experience to all compensation and recognition.
More than ever before, people want to buy from, work for, and invest in companies that matter. Your company and team members have to be seen as going above and beyond to solve the problems of internal and external customers. Seek out only the best potential partners and customer leaders.
The Los Angeles-based app development shop, V/One , is giving away 50,000 free mobile app builds through the rest of April as the company officially launches its platform for would-be, LA-based mobile app moguls. Since its soft launch, December 20th of last year, the app development company has built over 100 new applications.
Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends.
Most entrepreneurs believe they are “different,” but they can’t quite understand how. The classic book, “ Hunting in a Farmer's World: Celebrating the Mind of an Entrepreneur ,” by serial entrepreneur and business coach John F. Dini makes the case that entrepreneurs are hunters, while the rest of us (large majority) are farmers.
. ” Sean is somebody widely respected in Silicon Valley (although he now lives in SoCal) for having helped many early-stage companies go through major growth periods by quantitatively testing features with audiences to help diagnose what led to growth. Growth hacking is a mentality that a company needs to be committed to.
Based on my experience with startups, trust is the most valuable asset you can have, especially when asking people to step into the unknown by funding your innovation, by joining your team, or just buying your new product as an early customer. Don’t assume that no visible negatives means your trust is not questioned.
My recommendation to entrepreneurs is to recognize these concerns as an opportunity to make people’s life better, rather than worry and dodge the risk. I know companies who collect sensitive data from consumers all the time, and still seem to keep a trusted image (Amazon.com, Ebay). Don’t take shortcuts on these.
More than ever before, people want to buy from, work for, and invest in companies that matter. Your company and team members have to be seen as going above and beyond to solve the problems of internal and external customers. Seek out only the best potential partners and customer leaders.
Founded four years ago by Matt Danna and Sean Stavropoulos, Boulevard was inspired by Stavropoulos’ inability to book a haircut and Danna’s hunch that the inability of salons and spas to cater to customers like the busy programmer could be indicative of a bigger problem. That could be because of the size of the industry.
It turned out, that was definitely the case, and that's how the company was created. We haven't done any paid marketing or advertising, but more and more companies are finding us, and our business has started developing. Any big lessons you've learned creating a startup after being at a big company?
One of the realities of being an entrepreneur is that you have to keep learning and changing to survive. Unfortunately, in mature companies, a larger and larger percentage of employees forget company survival and customers as the objectives, and focus only on their own personal gain. Optimizing risk, not minimizing it.
Most aspiring entrepreneurs look to their alma mater, or any university, as a source of classes that can help them, but neglect to think outside the box or take advantage of all the other resources to be found there. Access to entrepreneurs-in-residence, business mentors. Access to intellectual property and current research.
Driven by the current pandemic, smart entrepreneurs of all ages are jumping into the fray with new ideas, new recovery strategies, and discarding outmoded business models. I see it most in the newest generation of entrepreneurs (Gen-Y), who were shocked out of entitlement into action by an economic downturn. Snap up top talent.
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