Startup Professionals Musings

DECEMBER 17, 2013

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Customer loyalty and retention.

Metrics 100

Metrics Technical Review Sales Customer 100

Berkonomics

NOVEMBER 12, 2020

Creating a new product in a relative vacuum is an exercise in complete trust that you know what’s best for the customer, perhaps even without interaction with such a customer. So, I’ve developed the three-step dance in order to help form a repeatable method of how to create a great company from an early idea.

Product 156

Product Customer Custom Ideas 156

Startup Professionals Musings

JULY 9, 2018

Business success is all about meeting the needs of the modern buyer, who is more informed, has access to more choices, and is ever smarter about making purchasing decisions. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Lead-stage content performance.

Metrics 57

Metrics Demand Marketing Paramount 57

Startup Professionals Musings

OCTOBER 21, 2015

Business success is all about meeting the needs of the modern buyer, who is more informed, has access to more choices, and is ever smarter about making purchasing decisions. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Lead-stage content performance.

Metrics 101

Metrics Marketing Demand Paramount 101

Startup Professionals Musings

APRIL 6, 2014

Facebook has created an environment where millions of people can hold billions of conversations with people and companies, transforming how people expect to interact with each other and the world. More and more company and personal services are being virtualized to the Cloud. Data enable: use metrics and measurements.

Startup 99

Startup Social Media Entertainment Metrics 99

Startup Professionals Musings

NOVEMBER 14, 2012

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Customer loyalty and retention.

Metrics 106

Metrics Startup Sales Statistics 106

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media.

Marketing 127

Marketing Framework Social Media Media 127

Tech.Co

NOVEMBER 28, 2022

Currently, TikTok relies heavily on digital advertising to bring in revenue, although this has not been as reliable of a profit stream in recent months as it has previously and is forcing the company to look for alternative ways to make money. By some metrics, certainly not. A Mountain to Climb.

Social Media 148

Social Media Startup Commerce News 148

TechEmpower

OCTOBER 9, 2023

This has significantly reduced the time team members spend searching for information, enabling them to stay focused on their core tasks. For businesses, this means tapping into a broader informational spectrum without the need for manual data entry or updates. or "How can I modify my direct deposit account?"

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Startup Professionals Musings

OCTOBER 14, 2022

The key elements of leadership in a company, both individual and organizational, are less tangible, but very critical in setting a market value for investment, acquisition, or going public. For startups, the entrepreneur and founder is almost always the face of the company. Modern information management tools. Marty Zwilling.

Technical Review 129

Technical Review Funding Organization Coach 129

Startup Professionals Musings

AUGUST 31, 2020

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Soon you won’t be able to name a business as one of your favorites if you can’t personally visualize and relate to company leadership.

Social Media 128

Social Media Metrics Customer Custom 128

Startup Professionals Musings

JANUARY 9, 2022

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Due to the information overload felt by consumers today, marketing at the generic segment level no longer works.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

JULY 3, 2020

Business success is all about meeting the needs of the modern buyer, who is more informed, has access to more choices, and is ever smarter about making purchasing decisions. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Lead-stage content performance.

Marketing 174

Marketing Invest Demand Metrics 174

Startup Professionals Musings

DECEMBER 30, 2022

As a potential investor, I always think of the high rate of failure of disruptive technologies, due to the longer learning curve of customers, infrastructure change consistently required, and higher marketing costs. Don’t be lulled into a false sense of security by an initial innovation that has served your company well so far.

Technical Review 101

Technical Review Metrics Resource Software Review 101

Startup Professionals Musings

OCTOBER 18, 2023

As a mentor to many entrepreneurs, I also encourage an entrepreneur exit focus early, and I really like the specific steps outlined in the classic book, “ Exit Signs ,” by Pamela Dennis, who has helped companies through this critical transition for decades. Running a mature company is totally different from running a startup.

Startup 99

Startup Entrepreneur Metrics Acquisition 99

Startup Professionals Musings

DECEMBER 31, 2012

Most then add customer service at the rollout, but very few really understand what it means to be truly customer centric, and even fewer really achieve it. Customer centricity is far more than providing excellent customer service, although that’s a step in the right direction. Focus on individual customer value.

Customer 90

Customer Custom Startup Pricing 90

Startup Professionals Musings

JULY 26, 2023

Thus they are blindsided and try to react quickly when a new competitor starts stealing customers. For example, we all remember when Blockbuster realized too late that Netflix was stealing customers by offering videos online rather than via DVDs, but even then they were unable to adapt their processes and their thinking.

Metrics 71

Metrics Training Netflix Resource 71

Startup Professionals Musings

JANUARY 25, 2016

If you can’t provide a memorable customer experience, your startup won’t survive very long these days. According to many observers , we can thank or blame technology for these higher expectations, providing information at the speed of light, leading everyone to expect more. Every job on your team drives your customer experience.

Customer 55

Customer Custom Startup Coach 55

Both Sides of the Table

MAY 14, 2018

I know all of this because every VC knows this because we’ve all either funded companies that have marketing technology or we’ve seen a pitch with a company that does this. Your deck should be so good that a VC asks you for permission to show it to his or her portfolio companies. What should not be in your deck?

Funding 239

Funding Venture Capital IP Email 239

Startup Professionals Musings

MAY 12, 2021

If you are a passionate technologist , it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. If customers don’t know you exist, you can’t solve their problem, they won’t buy.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

socalTECH

MAY 17, 2019

Loo--who was the very first employee at ServiceNow--explains what that means, and why companies use the startup's software. The company is all about data solutions which combine meaningful application frameworks together. I have been in IT service management for over 30 years, at companies even before ServiceNow.

SaaS 113

SaaS Startup Customer Custom 113

Startup Professionals Musings

APRIL 27, 2022

How does any entrepreneur define the right balance, and then measure their performance against real metrics? Most customers today won’t pay you five times the cost of alternatives, just because yours is “green.” Conscious Capitalism companies, for example, historically have outperformed the S&P 500 index by a factor of ten.

Startup 110

Startup Entrepreneur Capital Examples 110

Startup Professionals Musings

JANUARY 9, 2021

As a mentor to many entrepreneurs, I also encourage an entrepreneur exit focus early, and I really like the specific steps outlined in the classic book, “ Exit Signs ,” by Pamela Dennis, who has helped companies through this critical transition for decades. Running a mature company is totally different from running a startup.

Startup 173

Startup Entrepreneur Metrics Acquisition 173

Startup Professionals Musings

OCTOBER 5, 2022

For example, your work nurturing important customer relationships may be key to timely changes based on emerging trends, but these efforts are easily overlooked as a source of value at the end of a change process. Look at the problem from the perspective of your business leaders and customers, who need to support your value and theirs later.

Examples 133

Examples Metrics Startup Customer 133

Both Sides of the Table

MAY 19, 2018

When you raise money from investors you produce information that you are told they want and care about: A fund-raising deck that articulates your company strategy, plans, team, market, competitors and so forth. VCs (and LPs) have a vested interest in having more data, whether they want to invest in your company / firm or not.

Funding 336

Funding Venture Capital Startup Email 336

Startup Professionals Musings

JANUARY 15, 2020

The key elements of leadership in a company, both individual and organizational, are less tangible, but very critical in setting a market value for investment, acquisition, or going public. For startups, the entrepreneur and founder is almost always the face of the company. Modern information management tools. Marty Zwilling.

Technical Review 124

Technical Review Organization Coach Invest 124

Startup Professionals Musings

OCTOBER 14, 2018

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Soon you won’t be able to name a business as one of your favorites if you can’t personally visualize and relate to company leadership.

Social Media 96

Social Media Metrics Customer Custom 96

Startup Professionals Musings

APRIL 10, 2012

You can’t succeed in your new startup if you can’t win customers, and the new Internet-empowered customers are tough. Bloom’s “ The New Experts ,” that today’s customers are armed with three lethal weapons – instant access to information about every potential purchase, immense choice, and real-time comparison of competitive prices.

Customer 93

Customer Custom Startup Competition 93

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

FEBRUARY 11, 2011

You can’t succeed in your new startup if you can’t win customers, and the new Internet-empowered customers are tough. Bloom’s “ The New Experts ,” that today’s customers are armed with three lethal weapons – instant access to information about every potential purchase, immense choice, and real-time comparison of competitive prices.

Customer 88

Customer Custom Competition Metrics 88

Startup Professionals Musings

MARCH 25, 2022

You may think it’s great that demand exceeds your supply chain, but customers only remember it as a loss of your credibility, and will tell others. Proactive customer communication should be your first recourse, followed by cost and service concessions. The result is low productivity, mistakes, and poor customer experiences.

Startup 134

Startup Training Tool Demand 134

SoCal CTO

AUGUST 4, 2011

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. What are your key Startup Metrics ? What set of functionality would make your company launch-ready? Wireframes?

Develop 396

Develop Development Startup SEO 396

Startup Professionals Musings

NOVEMBER 11, 2019

Facebook has created an environment where millions of people can hold billions of conversations with people and companies, transforming how people expect to interact with each other and the world. More and more company and personal services are being virtualized to the Cloud. Data enable: use metrics and measurements.

Technology 97

Technology Social Media Startup Entertainment 97

SoCal CTO

AUGUST 4, 2011

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. What are your key Startup Metrics ? What set of functionality would make your company launch-ready? Wireframes?

Develop 384

Develop Development Startup SEO 384

Tech.Co

FEBRUARY 18, 2021

Companies all around the world use Trello to help manage projects and coordinate team tasks and responsibilities. You can also use Table to provide the big bosses with an overview of progress towards company goals as you can easily collate lots of initiatives in one go. Here's everything you need to know about the new-look Trello.

Software Review 149

Software Review Guide Technical Review Class 149

socalTECH

DECEMBER 11, 2017

Scott tells us how the company--backed by St. Cloud Capital--has managed to coax those equipment rental yards into the digital age, and how the company has tackled other challenges in focusing its business. Scott Cannon: We are an online marketplace for companies in the rental construction equipment space. What is BigRentz?

Startup 174

Startup Metrics Customer Custom 174

Startup Professionals Musings

SEPTEMBER 21, 2016

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Soon you won’t be able to name a business as one of your favorites if you can’t personally visualize and relate to company leadership. by Steven D.

Social Media 99

Social Media Metrics Customer Custom 99