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How This Startup Turned An April Fools Joke Into Customers

InfoChachkie

Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. Unlike many viral marketing events, the company''s latest guerilla marketing stunt was not luck. Geo was a lightly veiled reference to Geocities, a Web 1.0 Don''t Force It.

Customer 195
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How This Startup Turned An April Fools Joke Into Customers

InfoChachkie

Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. Unlike many viral marketing events, the company''s latest guerilla marketing stunt was not luck. Geo was a lightly veiled reference to Geocities, a Web 1.0 Don''t Force It.

Customer 153
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Hacking Hacker News – How Wily Startups Leverage Social News Sites

InfoChachkie

Although the exact sequence of events is a bit unclear, it appears that Hacker News user "lukethomas"(who is unaffiliated with Divshot) was prompted to create the Hacker News post after reading a tweet about the initiation of the company's private beta. Be Yourself - Represent yourself, not the company in your comments. Engagement.

News 198
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NetDNA Connects CDN To Web Apps, Services

socalTECH

Los Angeles-based content delivery network (CDN) provider NetDNA is making it easier for web application developers to use its CDN services, saying Monday that it has launched a new service to embed web acceleration capabilities into their web services and applications.

Web 164
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How Sendgrid Makes Sure Those App Emails Go Through, With Jim Franklin

socalTECH

We spoke with Jim Franklin , the firm's CEO, to hear more about how the company went from an accelerator startup at TechStars just a few years ago, to now more than 100 employees spread across offices in Boulder; Colorado, Anaheim, California; Frankfurt; London, and elsewhere, to tackle the problems of transactional email. What is Sendgrid?

Email 157
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Kevin Federline Search Engine

SoCal CTO

talking about Prodeges Search with Kevin Site - [link]. Take a look at other sites: [link] But the overall idea is to provide branded search in order to get merchandise from your artist, star, etc. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

CTO Coach 150
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Stacksocial | Bringing Forth the Next Logical Step in Purchasing Software

Tech Zulu Event

By taking a page out of STEAM’s playbook, Stacksocial seeks to provide instant gratification to its customers by offering software bundles at a price that’s easy to get behind. The courses include, app building, web development, Online Entrepreneurship and much more.