Startup Professionals Musings

SEPTEMBER 3, 2023

More than ever before, people want to buy from, work for, and invest in companies that matter. Your company and team members have to be seen as going above and beyond to solve the problems of internal and external customers. Assemble the best team to assimilate and design what is needed.

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Company Companies Custom Customer 116

Berkonomics

OCTOBER 8, 2020

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. Where did you get the data to drive your assumptions of market size or market share? What is your market size? TAM, SAM, SOM?

Company 156

Company Companies Metrics Resource 156

Startup Professionals Musings

APRIL 16, 2021

This is a statement that they are willing and able (and successful) at projecting market and technology turns, not just straight-line innovations. They have the courage to make bold decisions, often contrary to conventional market research. Strive for breathtaking design, as well as function. Build a great team and nurture them.

Marketing 157

Marketing Design Entrepreneur Ideas 157

Tech.Co

JUNE 22, 2021

Shopify is planning to strike a blow at Amazon by entering the affiliate marketing space. But, it also represents another swipe at Amazon's near-monopoly control of the affiliate marketing space. Why Would Shopify Expand into Affiliate Marketing? Put simply, affiliate marketing is big business. Considering Shopify?

Marketing 177

Marketing Buzzfeed Guide Platform 177

socalTECH

OCTOBER 2, 2019

Camarillo-based analog and mixed-signal semiconductor developer Semtech has rolled out a new reference design for its line of LoRa low power wireless products, with a design for indoor wireless gateways for its LoRa protocol. READ MORE>>.

Design 100

Design Mobile Product Marketing 100

Startup Professionals Musings

MARCH 29, 2021

As a business consultant, I often have to remind small business owners that their marketing needs to be more interactive, versus the traditional “ push ” model, where you broadcast your message to as many people as possible. Use experiments versus designing the ideal ad. Marketing must be everyone’s top priority.

Custom 168

Custom Customer Marketing Social Media 168

socalTECH

NOVEMBER 1, 2018

Sharp Display Company , a unit of Sharp Eectronics Corporation which develops TFT-LCD products, plus Flying Eagle Sytsems , a new company created by Foxconn crated to "drive innovation in the display industry", announced today that they have set up shop in downtown Los Angeles.

Orange County 133

Orange County Company Companies Design 133

socalTECH

AUGUST 9, 2013

Venice, California-based PromoJam , the social marketing startup headed by Matt and Amanda MacNaughton, said this week that it has launched a new tool for launching social, direct, and mobile marketing campaigns. The company said the new offering starts at $29.99. tool software marketing social promojam' READ MORE>>.

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Tool Marketing Venice Design 225

socalTECH

JUNE 26, 2013

A new, startup incubator-created by the Art Center College of Design and the California Insitute of Technology --said this morning that it has launched a brand new, design-focused incubator, housed at Idealab. Breitenberg is special assistant to the president of Art Center College of Design. READ MORE>>.

Incubator 178

Incubator Idealab Design CalTech 178

socalTECH

AUGUST 14, 2014

Carslbad-based radio frequency and mixed signal semiconductor developer MaxLinear is targeting the Latin American market with a new, reference design for the broadcast HDTV market. maxlinear latin america reference design hdtv broadcast dongle international' READ MORE>>.

Design 138

Design Marketing Services Develop 138

socalTECH

JUNE 23, 2016

Pasadena-based electronic hardware design and manufacturing information service Supplyframe says it is launching a new design lab in Pasadena today, where it will look to bring together investors and entrepreneurs to bring hardware projects to market.

Pasadena 100

Pasadena Design Sites Entrepreneur 100

socalTECH

JULY 16, 2020

Los Angeles-based Creator Connect announced this morning that it has launched a brand new service, which allows artists and designers to offer their services up to others. The new marketplace is available via both the company's website as well as an iOS app.

Design 113

Design Los Angeles Services Angel 113

socalTECH

JUNE 3, 2013

Newport Beach-based Mindspeed and LTE chipmaker Sequans Communications are in a collaboration this morning, saying that the two are working together on a Category-4 LTE fixed wireless gateway reference design. mindspeed sequans reference design semiconductor electronics' READ MORE>>. READ MORE>>.

Design 159

Design Marketing Company Companies 159

socalTECH

DECEMBER 24, 2017

Sansar™ , announced the launch of a fashion market for user-created avatar clothing, opening new creative and entrepreneurial opportunities for users. In addition, Sansar has launched a first-of-its-kind integration with Marvelous Designer , the fashion design software by CLO Virtual Fashion Inc.

Marketing 160

Marketing Design Custom Customer 160

Both Sides of the Table

NOVEMBER 23, 2010

I recently wrote a post about design simplicity where I encouraged technology design teams to think about “designing for the novice, configuring for the pro&# users. The best format for this person would have been a spreadsheet like input screen because 50 actions at a time might relate to one person or one company.

Design 284

Design Product Screening Examples 284

socalTECH

JANUARY 15, 2019

Los Angeles-based Internet services and publishing giant j2 Global has acquired two companies, saying this morning that it acquired Ekahau , a company in the digital media space, and Castle Connolly , a company in the digital media and healthcare industry. READ MORE>>.

Company 133

Company Companies Southern California Acquisition 133

socalTECH

DECEMBER 20, 2016

Los Angeles-based mitu , the Latino digital media company, said it has named Danny Johnson as its first Chief Marketing Officer. Johnson was previously at 20th Century Fox, and was co-founder of digital marketing agency Creative Asylum (acquired by Modus Operandi). READ MORE>>.

Marketing 100

Marketing Los Angeles Design Media 100

socalTECH

JANUARY 22, 2020

As worries about the spread of a new virus from China--which has resulted in the quarantine of Wuhan, China , a city of 11 million--a Los Angeles company, Dimer UVC Innovations , is offering up its technology to airports and officials, at no cost, to a number of airports. READ MORE>>.

Company 124

Company Companies Design Los Angeles 124

socalTECH

JANUARY 22, 2019

San Diego-based ID Analytics , which provides consumer risk management and analytics products, is expanding its offerings to the automotive lending market, the company said today. The company said it score helps lenders get better insight into consumers that are not captured in traditional credit scores. READ MORE>>.

Symantec 133

Symantec Product Marketing San Diego 133

Startup Professionals Musings

MARCH 5, 2021

In today’s fast-paced world, that means recognizing early and capitalizing on the changes that are bringing many big companies to their knees, before that company is yours. That means if your new startup doesn’t plan for continuous innovation, the company may never reach corporate status. Economic instability. Stakeholder power.

Marketing 135

Marketing Startup Entrepreneur Social Media 135

socalTECH

OCTOBER 21, 2013

Los Angeles-based private equity investor Vicente Capital Partners announced MOnday that it has invested in iBwave Solutions , a Canadian company providing in-building wireless design software. The company''s software and associated services are used in the in-building wireless network design market. READ MORE>>.

Capital 171

Capital Software Invest Company 171

Both Sides of the Table

NOVEMBER 22, 2010

I’ve had a long-standing rule of thumb in product design, which I call “design for the novice, configure for the pro.&# I started saying this back in 2001/02, long before the era of Web 2.0, My philosophy emanated from my days of programming and later designing corporate software in the early 1990′s.

Design 325

Design Startup Web 2.0 Tips 325

socalTECH

FEBRUARY 7, 2017

Los Angeles-based cloud and web hosting operator Media Temple said this morning that it has named Lou Kikos as the company's new Vice President of Marketing. Media Temple focuses on providing its web hosting to web designers, developers, app publishers, creative agencies and enterprises. READ MORE>>.

Media 100

Media Marketing Web Design Web 100

TechCrunch LA

JUNE 28, 2018

Keeping the focus squarely on tools for artists and designers the company talked up its tools like Zync Render, which Google acquired back in 2014 , and Anvato, a video streaming and monetization platform it acquired in 2016. in Los Angeles. “That worldwide reach is very important,” Grignon said.

Hollywood 254

Hollywood Cloud Computing Netflix Google 254

socalTECH

NOVEMBER 30, 2015

Los Angeles- and London-based MakieLab , one of the companies out of Disney's recent Disney Accelerator class, started shipping its Disney-themed, custom 3D printed dolls on Friday, with clothing and designs from Disney properties. READ MORE>>.

Design 100

Design Class Los Angeles Custom 100

socalTECH

OCTOBER 15, 2012

Mindspeed said that Genexis, which develops home gateways for the fiber-to-the-home market, has selected its Comcerto communications processors for its products. Newport Beach-based Mindspeed Technologies has scored a win with a European developer of home gateways. Expected shipment volumes and timing were not announced by Mindspeed.

Design 138

Design Company Companies Marketing 138

Both Sides of the Table

MAY 19, 2016

We believe that it is incrementally harder to differentiate on simple Internet products or mobile apps and while great companies are built doing this, our goal as a fund is to try and fund things that can be 100x returns if they work. In short, we’re after venture returns. They have raised $14 million to date.

Company 207

Company Companies CTO Coach Funding 207

Both Sides of the Table

AUGUST 11, 2021

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no no surprise?—?that’s

Product 424

Product Platform Advertising Acquisition 424

socalTECH

APRIL 3, 2014

The startup, lets consumers order flowers from local florists and designers, instead of generic mass marketers, and is one of the companies out of MuckerLab. The startup, lets consumers order flowers from local florists and designers, instead of generic mass marketers, and is one of the companies out of MuckerLab.

Marketing 164

Marketing Southern California Commerce Design 164

socalTECH

JUNE 18, 2013

Anaheim- and Boulder, Colorado-based SendGrid , which develops email delivery services and software, is making a big expansion today, into email marketing. SendGrid said it has launched a brand new, email marketing service which is aimed at marketers looking to reliably send high volumes of mail. READ MORE>>.

Email 168

Email Marketing Orange County Template 168

socalTECH

AUGUST 22, 2016

Rancho Santa Margarita-based solid state storage developer Virtium says it has launched a new set of products for the industrial and embedded storage market. The company said that, unlike most USB storage devices, the company's new products are specifically designed for the industrial market. READ MORE>>.

Marketing 100

Marketing Design Startup Product 100

TechEmpower

JULY 24, 2023

How will you be taking this to market? What are some sites or companies in the same space? What functionality would make your company launch-ready? Often this ties to marketing support. How do we prioritize internationalization versus getting something to market? Graphic design? UI/UX design?

Develop 520

Develop Development Technical Review SEO 520

Berkonomics

OCTOBER 5, 2023

Fixed overhead for salaries, rent, equipment leases and more make up the majority of the “burn rate” (monthly expenses) for most companies. Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. How about young or pre-revenue companies?

Venture Capital 296

Venture Capital Product Marketing Resource 296

socalTECH

MARCH 18, 2013

Carlsbad-based radio frequency chip designer MaxLinear reported a win in Latin America this morning. According to the company, its silicon tuner-demodulator device has been selected by an un-named OEM for use in a new, hybrid satellite plus terrestrial set-top box for the Latin America pay TV market.

Design 157

Design Report Custom Customer 157

TechCrunch LA

MARCH 26, 2020

While some of the largest privately held technology companies, like SpaceX and Tesla , have shifted to manufacturing ventilators, smaller companies are also trying to pitch in and relieve scarcity locally. 3D-printing companies are working on new ways to manufacture personal protective equipment and swabs for COVID-19 testing.

Company 281

Company Companies Mobile Organization 281

socalTECH

JULY 1, 2010

El Segundo-based imFORZA , an online Internet marketing agency, said today that it has been acquired and spun off from parent company The Design People. imFORZA provides search engine optimization, paid search advertising, social media marketing, and other related services.

El Segundo 167

El Segundo Search Engine Optimization Design Paid Search 167

socalTECH

SEPTEMBER 26, 2014

Online job and career sites still seem to be in another decade, when it comes to both design--and user friendliness. Can a startup gain a foothold in the competitive market by designing the right UX and user experience to make a job and career site for everyone? The company recently landed a $7.9M How did you two meet?

Design 174

Design Sites Cornerstone OnDemand Startup 174