socalTECH

MARCH 2, 2016

Los Angeles-based Render Media (www.rndr.com), which is creating a publisher geared at the social world, social channels, and sharing. We caught up with co-founder and CEO Vic Belonogoff to learn more about Render Media, whose flagship site is Opposing Views. Tell us about Render Media? Demand Media made a business out of that.

Media 100

Media Content News SEO 100

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

OCTOBER 23, 2012

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

Media 92

Media Social Media Marketing Resource 92

Startup Professionals Musings

JANUARY 7, 2015

Almost every entrepreneur needs to improve their skills in this area, so I did some research on the basics. For example, non-computer types should consider delegating their social media, website, and SEO activities. Finally, every entrepreneur needs to set aside their fear of delegating. Listen and observe.

Entrepreneur 100

Entrepreneur Startup SEO Social Media 100

Startup Professionals Musings

MAY 14, 2022

Almost every entrepreneur needs to improve their skills in this area, so I did some research on the basics. For example, non-computer types should consider delegating their social media, website, and SEO activities. Finally, every entrepreneur needs to set aside their fear of delegating. Listen and observe.

Startup 121

Startup SEO Social Media Satisfaction 121

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. My first job out of school was at one of the early bioinformatics companies in Silicon Valley, working as the head of technical services. On the SEO side of things, I'll definitely want to get your feedback on Browse My Stuff.

Product 150

Product Entrepreneur Social Media Google 150

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

SEPTEMBER 8, 2012

Almost every entrepreneur needs to improve their skills in this area, so I did some research in the basic principles. For example, non-computer types should consider delegating their social media, website, and SEO activities. Finally, every entrepreneur needs to set aside their fear of delegating. Listen and observe.

Entrepreneur 96

Entrepreneur Product Startup SEO 96

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. Growth hacking is a mentality that a company needs to be committed to.

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

JANUARY 12, 2014

The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JULY 24, 2015

In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas. Every entrepreneur should count on at least a couple of adjustments or pivots before they get it right.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Startup Professionals Musings

AUGUST 18, 2019

Almost every entrepreneur needs to improve their skills in this area, so I did some research on the basics. For example, non-computer types should consider delegating their social media, website, and SEO activities. Finally, every entrepreneur needs to set aside their fear of delegating. Listen and observe.

Startup 96

Startup SEO Social Media Satisfaction 96

Both Sides of the Table

APRIL 23, 2011

I took the opportunity this past week to publish summary notes of some of the VCs and entrepreneurs I had interviewed on This Week in VC. One of my goals in doing the show was not only to educate entrepreneurs but also to put a human face on many of the VCs in our industry as VCs can be hard to get to know. Thank you. (if 1:00 – 3:40).

Capital 265

Capital Venture Capital Veoh Startup 265

Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389

Marketing Press Blogging Startup 389

socalTECH

MARCH 21, 2011

What do children's vitamins and social media have to do with one another? In the case of SmartyPants Vitamins (www.wearesmartypants.com), it's at the core of the company. Gordon Gould: I've been doing social media and digital media for some 16 years--a long time. We've got a very defensible position, as a result.

Web 225

Web Social Media SEO Media 225

SoCal CTO

APRIL 1, 2009

This site is being sponsored by the Technology Council of Southern California and my company TechEmpower. So you can see that Entrepreneur (60) LinkedIn (15) Metrics (16) SEO (15) Company (141) are all considered highly relevant to the term "startup." And perhaps to stimulate new connections.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

socalTECH

AUGUST 8, 2016

Last week El Segundo-based Wpromote acquired fellow marketing agency Standing Dog, in a deal which brings the company to 260 employees, and continues to grow the company. If it's a digital channel, and there are customers to connect with, we are looking to help those companies grow. What are your thoughts on that?

Acquisition 100

Acquisition Paid Search El Segundo SEO 100

Startup Professionals Musings

MAY 11, 2010

Almost every entrepreneur needs to improve their skills in this area, so I did some research in the basic principles. For example, non-computer types should consider delegating their social media, website, and SEO activities. Tags: entrepreneur startup delegate authority business. Pick the best person to delegate to.

Entrepreneur 52

Entrepreneur Startup SEO Social Media 52

SoCal CTO

MARCH 1, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 1, 2007 Entreprenuer Network Great post by Ben Kuo - The Importance of the “Network&# to Entrepreneurs - the informal connections between people in the technology industry here who have a vested interest in helping entrepreneurs take their companies to the next level.

Networking 150

Networking CTO Coach Southern California CTO Hire 150

socalTECH

OCTOBER 25, 2012

Tracy DiNunzio: RecycledBride and Tradesy are same of the same company, Recycled Media. We launched into bridal first, and gave us a good start in a niche, and let me prove the business model and myself as an entrepreneur. While I was doing that, I was learning about social media, about SEO, about gorilla marketing, and so on.

Startup 236

Startup Education Acquisition Funding 236

Tech Zulu Event

AUGUST 15, 2011

Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition.

SEO 85

SEO CTO Coach Conference Social Media 85

Startup Professionals Musings

JUNE 30, 2014

With the estimated 510 million live websites at last year-end, and 280,000 new ones being added every day, the biggest challenge for an entrepreneur is to get found, and get some credibility for a new startup. Too many entrepreneurs spend big money on development, only to find out that the solution isn’t quite right. Marty Zwilling.

Startup 101

Startup Blogging Writing Google 101

socalTECH

APRIL 14, 2010

Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture. Lolita Carrico: Social media had a lot to do with it, for sure. Being one of the first in the mom media area has helped. What is Gloss Network? Is that the case?

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company. The best way to do this is with real customer interviews.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company. The best way to do this is with real customer interviews.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

OCTOBER 3, 2013

Almost every entrepreneur needs to improve their skills in this area, so I did some research on the basics. For example, non-computer types should consider delegating their social media, website, and SEO activities. Finally, every entrepreneur needs to set aside their fear of delegating. Listen and observe.

Startup 95

Startup SEO Social Media Entrepreneur 95

Startup Professionals Musings

APRIL 21, 2013

million new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. Too many entrepreneurs spend big money on development, only to find out that the solution isn’t quite right. Wordpress entrepreneur startup website blogging business'

Blogging 104

Blogging Product Startup Writing 104

Startup Professionals Musings

SEPTEMBER 1, 2017

Almost every entrepreneur needs to improve their skills in this area, so I did some research on the basics. For example, non-computer types should consider delegating their social media, website, and SEO activities. Finally, every entrepreneur needs to set aside their fear of delegating. Listen and observe.

Startup 53

Startup SEO Social Media Satisfaction 53

SoCal CTO

MARCH 20, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Venture Capital 150

Venture Capital Guide CTO Coach Southern California 150

Tech Zulu Event

NOVEMBER 18, 2011

An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Ask yourself, ‘what does my company solve’?

Customer 85

Customer Custom Marketing SEO 85

Both Sides of the Table

MARCH 25, 2016

In our industry we applaud the efforts for entrepreneurs to have tried and we know that today’s failure can bring the experience for tomorrow’s success. It turns out that to build a successful company you ultimately need this strange thing called “revenue” that people don’t just hand you: You need to earn it.

Startup 150

Startup Marketing Study SEO 150

socalTECH

MARCH 2, 2010

We sat down with Alec the other day to hear more about the company and what it's try to do. I immediately started at a company called Abrams artist industry, which I subsequently ran for nearly seven years. It seems there are few companies that have figured it out. At a high level, what does Gotcast do?

Hollywood 252

Hollywood Startup Sites SEO 252

Startup Professionals Musings

OCTOBER 3, 2012

Social media activities require professional effort and time, so beware the hidden costs. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Engage your audience with social media. Social media is more than the “Big 4” of Facebook, YouTube, LinkedIn, and Twitter.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

NOVEMBER 12, 2013

Social media activities require professional effort and time, so beware the hidden costs. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Engage your audience with social media. Social media is more than the “Big 4” of Facebook, YouTube, LinkedIn, and Twitter.

Social Media 93

Social Media Content Startup Web 93

SoCal CTO

FEBRUARY 17, 2007

This company was started by Victoria Duff (who many of us know from back in the late 90s), Phillis Lane (who I have known for quite a few years) and Jon Bukosky. They are quite happy with a business that will turn into a profitable $20M company and dont necessarily need an obvious exit strategy.

Incubator 150

Incubator CTO Coach Southern California CTO Hire 150

SoCal CTO

MARCH 9, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Venture Capital 150

Venture Capital Invest CTO Coach Southern California 150