Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Incorporate brand personality and voice.

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Social Media Media Marketing Metrics 96

Startup Professionals Musings

MAY 10, 2019

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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Social Media Media Tool Startup 99

socalTECH

MAY 2, 2011

Santa Monica-based GotCast , the online casting site run by Alec Shankman, told its users today that it is gearing up to launch a new, spin-off website for its social media contest platform. No other details of the new effort were announced by the company. READ MORE>>.

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Social Media Media Santa Monica Platform 226

socalTECH

OCTOBER 18, 2011

The firm said its new product is specifically designed to address social media content, and collects Facebook, Twitter, and Linkedin information for use as social media evidence for investigators. The firm spun out X1 Discovery earlier this month, headed by John Patzakis, former President of eDiscovery at X1.

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Social Media Media Software Idealab 180

TechCrunch LA

OCTOBER 19, 2019

Mercedes-Benz car owners have said that the app they used to remotely locate, unlock and start their cars was displaying other people’s account and vehicle information. One Seattle-based car owner told TechCrunch that their app pulled in information from several other accounts.

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Startup Los Angeles Customer Custom 189

socalTECH

OCTOBER 5, 2011

Sharpening its focus on the electronic discovery market, Pasadena-based X1 , the enterprise search tools provider backed by Idealab, has split out a new company called X1 Discovery , headed by John Patzakis, the former President of eDiscovery at X1.

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Social Media Media Idealab Software Review 182

SoCal CTO

MARCH 30, 2010

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Call it relationship inflation.

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Social Media Media Social Network Networking 179

socalTECH

OCTOBER 21, 2014

Culver City-based Enplug (www.enplug.com) is looking to change those one way digital displays into social, interactive content. We spoke with CEO and co-founder Nanxi Liu about the company''s software. What''s the story behind the company? Nanxi Liu: We started the company in the summer of 2012, with five totally random people.

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Social Media Media Startup Culver City 178

socalTECH

JANUARY 4, 2011

San Diego-based ShowUhow , which develops video-based sales and product information for online retailers and manufacturers, said today that it has added a suite of social media integration features for the firm's offering.

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Social Media Media Sites San Diego 162

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

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Social Media Media Marketing Resource 108

socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. When you say social media, what does that encompass for you now--Twitter, or beyond just Twitter?

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Social Media Advertising Media Metrics 237

InfoChachkie

APRIL 29, 2013

How can you protect your company''s reputation when a rouge customer unjustly flames your startup? The respondent to the customer complaint was Tige Young, CEO and Owner of the Tui Tai Expeditions , cited by National Geographic as, "one of the best adventure travel companies on earth.". This pattern holds true for Tui Tai Expeditions.

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Social Media Customer Custom Media 213

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

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Social Media Media Marketing Startup 103

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

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Social Media Media Metrics SEO 62

SoCal Tech Calendar

DECEMBER 16, 2019

Tuesday, December 17, 2019 -- LAVA Healthcare Presents: The ins-and-outs of celebrity partnerships and how it can increase your company's value. With the advent of social media, these partnerships have become more accessible to even small businesses.

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LAVA Social Media Company Companies 100

socalTECH

OCTOBER 30, 2020

Los Angeles-based Famous Birthdays , which operates a network of sites which provide information about celebrities, social media stars, TV shows, movies, and more, has expanded its service to serve Portuguese speaking countries. According to the company on Friday, its new site is at Famous Birthdays Portugus.

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Sites Social Media Media Los Angeles 113

Tech Coast Venture Network

MAY 5, 2010

While social media is a hot topic for individuals and businesses, you would be surprised to learn that some businesses and individuals are simply avoiding even checking it out. There are different resources that can help you figure out what social media is all about. Some companies simply don’t care.

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Social Media Media Education Organic Search 100

Tech.Co

NOVEMBER 28, 2022

Currently, TikTok relies heavily on digital advertising to bring in revenue, although this has not been as reliable of a profit stream in recent months as it has previously and is forcing the company to look for alternative ways to make money. Please verify before subscribing. TikTok Teams Up With Ecommerce Startups.

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Social Media Startup Commerce News 151

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 102

Social Media Media Product Metrics 102

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

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Social Media Customer Custom Media 214

TechCrunch LA

MARCH 27, 2020

A social media platform used to match advertisers with thousands of influencers has been hacked. Social Bluebook, a Los Angeles-based company, allows advertisers to pay social media “influencers” for posts that promote their products and services.

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Social Media Email Tips Media 100

Tech Zulu Event

SEPTEMBER 17, 2014

TZ Tech Crawl is back and teaming up with Social Media Week Los Angeles! !! Come take a tour of some of the hottest LA Tech companies located in Santa Monica. Why not stop by for a quick beer, game, snack or just say hi at one of the many Silicon Beach tech companies from 6pm to 10:30pm? Be featured on the Crawl!

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Social Media Media Santa Monica Startup 93

Berkonomics

APRIL 21, 2022

Owned media comes from the databases you own, such as your company’s web site, email newsletters, profiles in social media, or apps you have created requiring registration or download. And here’s the most powerful new media model. One of “my” companies learned and grew to spectacular size.

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Advertising Media Social Media Newsletter 156

Tech Zulu Event

MARCH 16, 2013

It is going to be an informative night at the next Social Media Club L.A. SMCLA) event at CrossCampus , with some major heavy hitters in the B2B industry dropping social strategy secrets. Social media is all about people. And moderator, Eric Schwartzman , author of Social Marketing to the Business Customer.

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Social Media Media Case Study Study 107

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

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Social Media Customer Custom Media 99

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

socalTECH

SEPTEMBER 17, 2009

For today's Insights and Opinions article, we have a piece from Tracy Olmstead Williams, of Olmstead Williams Communications, talking about the bold new world of social media: Social Media, like Global Warming, has now left doubters behind. Tags: insights opinions social media marketing press. 06 percent.

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Social Media Media Newsletter Press 133

Tech Zulu Event

DECEMBER 10, 2013

has appointed Matt Monahan as its VP Social Media Marketing to stir its digital business acceleration. Monahan will be in charge of managing Science’s social customer acquisition companies like EverySignal and Madrigold. LA-based Science Inc.,

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Social Media Media Marketing Startup 82

Tech Zulu Event

MARCH 24, 2016

For new businesses, social media marketing may seem a bit overwhelming. Here are four steps to help you get started building a great social media presence. Nothing cheapens a company’s brand like a pixelated logo or poor-quality branding elements. Construct a social media style guide.

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Social Media Media Content Guide 40

Startup Professionals Musings

APRIL 6, 2014

Virtual living: the rise and growing dominance of social media. Facebook has created an environment where millions of people can hold billions of conversations with people and companies, transforming how people expect to interact with each other and the world. Big Data Christopher Surdak entrepreneur information wave startup'

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Startup Social Media Entertainment Metrics 99

Startup Professionals Musings

JUNE 5, 2019

With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers. One bad customer experience will kill not only one customer, but many future ones, who hear the message via social media and friends. The world has changed.

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Customer Custom Company Companies 84

Startup Professionals Musings

OCTOBER 3, 2020

This is counter to the traditional business premise of “control,” so many companies are still pushing back. Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Centralized.

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Framework Social Media Software Review Social Network 159

Startup Professionals Musings

JANUARY 16, 2023

If your business is to be a thought leader in the social media world, you need a system of grading how much influence you have online, much like the original Klout score, as explained in the classic book on this subject, “ Klout Matters ,” by Gina Carr and Terry Brock. Allocate some time to spend on social media.

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Social Media Media Ideas Writing 94

Tech.Co

JULY 13, 2023

Despite a packed schedule of obnoxious tweeting, lawsuits, and organizing a cage match with Meta CEO Mark Zuckerberg, Elon Musk has found time to launch a new AI company called xAI. Subscribe xAI: What We Know so far xAI, as the company’s website states, has been set up to “understand the true nature of the Universe”.

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Artificial Inteligence ChatGPT Generative AI Technical Review 117

socalTECH

JULY 9, 2019

Santa Monica-based MomentFeed , which develops software that helps national brands keep information on their stores up to date across mapping and mobile services, has named Nick Hedges as CEO of the company, MomentFeed said this morning. Hedges also previously has served at Bain & Company, Accenture.com, and Ogilvy & Mather.

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Draper Southern California Santa Monica Social Media 124

Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Soon you won’t be able to name a business as one of your favorites if you can’t personally visualize and relate to company leadership.

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Customer Custom Social Media Metrics 140

TechEmpower

OCTOBER 9, 2023

This has significantly reduced the time team members spend searching for information, enabling them to stay focused on their core tasks. For businesses, this means tapping into a broader informational spectrum without the need for manual data entry or updates. or "How can I modify my direct deposit account?"

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Generative AI Artificial Inteligence Tool Knowledge Base 346