article thumbnail

Faceoff: Social Media versus Paid Search Marketing

SoCal Tech Calendar

Wednesday, March 17, 2010 -- Faceoff: Social Media versus Paid Search Marketing. They tell you that your company must have a Facebook fan page and a Twitter following. Techbizconnection. Which is better for Lead Generation? Social media advocates tell you that you need to be active on LinkedIn and become a Blogger.

article thumbnail

Local.com Relaunches Site, Brand

socalTECH

Among the big changes to the site is a new focus on coupon deals, which highlights deals from local companies; new content and articles; weekly circulars and grocery store ads; and a number of social tools. Tags: local.com paid search advertising local business coupon social. READ MORE>>.

Sites 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Ten of Southern California's Top Software Companies

SoCal Delicious

We've identified ten of the more technically interesting companies working on software in Southern California, using our unscientific, unproven, and undoubtedly biased informal polling. The company handles all the infrastructure required for text messaging, voice. The company's software is being included in the Linux.

article thumbnail

Social Search – What Entrepreneur Needs To Know

InfoChachkie

Albert Wilson: "It’s very exciting that social sites are giving marketers tools to monetize this traffic and engagement, which historically has been more about branding and awareness. However, it most likely still won’t provide revenue or a return on ad spend seen in traditional direct response channels, such as paid search.

article thumbnail

When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

Along with GoToMyPC, companies like Netflix, Classmates and ZoneLabs were learning from each other. This latest wave in this transformation has been enabled by a number of sophisticated technology companies, including: Burstly , Coull , Collider Media , GraphEffect , SteelHouse , RingRevenue , GumGum , and DataPop.

Content 171
article thumbnail

RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

And for many companies a good deal of their business is still closed over the phone–through their call centers. This is especially true for companies with expensive and complex products or services that are more consultative in nature, like insurance, financial services, home services, education and travel, etc.

Marketing 209
article thumbnail

Interview with Dan LeBlanc, CEO and Co-founder, Daasity

socalTECH

We spoke with CEO and co-founder Dan LeBlanc , a veteran of ProFlowers and FTD, on how he started the company and he problem the startup is solving for direct to consumer brands. The company that owned the brand was Provide Commerce, and the brand was Proflowers, which they owned along with a couple of other brands.

Startup 113