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Image Metrics Rolls Out New AR Platform

socalTECH

El Segundo-based Image Metrics , a developer of computer vision and facial analysis and tracking tools, has rolled out a new platform for implementing augmented reality (AR), which it calls LUNAR. The company said its tools can be used with existing iOS or Android apps, or standalone. READ MORE>>.

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Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. Twitter was “full fidelity” and Facebook was “curated” by an algo controlled by the company. Social Media. Half Lives. And Snapchat Stories.

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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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How Facebook Videos Can Boost Your Social Media Campaign

Tech.Co

At any rate, companies would be smart to take full advantage of this marketing trend. We think a good place to start with this topic is on the subject of social media. Social media is popular. Using video for social media marketing is a powerful tool for building your brand and reaching your clients.

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Triller Buys Two Companies

socalTECH

Los Angeles-based TrillerNet, the parent company of social video app developer Triller, has acquired two companies, including a live event and pay-per-view (PPV) company, and a conversational artificial intelligence (AI) company. Financial terms of the two deal were not announced.

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BackAtYou.com Takes On Social Media Marketing

socalTECH

Los Angeles-based BackAtYou.com , a new startup headed by former SodaHead.com founder Michael Glazer, launched itself Wednesday, saying it is providing a self-service platform to help business owners and marketers to create, launch, and analyze social media marketing campaigns and promotions.

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Pragma is a back-end toolkit for gaming companies, so game developers can focus on games

TechCrunch LA

These days, most of the games developed need to be social, multi-platform and extensible, but there are only a few developers with the expertise to bring those toolsets to the profusion of new games that crop up every year. In a way it’s a complement to the front-end game engines from companies like Epic, the creator of Fortnite.