Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). The truth is – there isn’t a “right&# answer so for your company. For early-stage consumer companies I would be careful not to market futures at all.

Marketing 380

Marketing Startup Press Technical Advisors 380

Both Sides of the Table

JANUARY 22, 2014

So I thought I’d write about out with what I would look for in a VC knowing what I know now and why. I’ve seen too many companies go off track by a VC hell bent on the team pursuing the VCs strategy which at times is about chasing the next shiny object. SEO marketing vs. social marketing. Most VCs are book smart.

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Startup Professionals Musings

APRIL 21, 2013

I know that finding time is hard, and good writing is simply not what most people do. Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. More and more, employees work for people they respect, rather than companies. Cultivate early customers.

Blogging 104

Blogging Product Startup Writing 104

Startup Professionals Musings

AUGUST 9, 2018

It’s hard to be successful in any business when your customers can’t find you, or they find you and still can’t figure out whether your solution works for them. In fact, very few website owners even track their website activity, or use Search Engine (SEO) or Conversion Rate Optimization (CRO) tools now available. Keep sentences short.

SEO 53

SEO Tips Newsletter Statistics 53

Both Sides of the Table

MARCH 8, 2010

I recently wrote a piece for Mashable on how to create a company blog. Blogging is an important way to build an audience and also drive SEO traffic. Define your customers, partners and other relevant people to your organization (e.g. That’s blogging to the echo chamber unless they’re your target customers.

Blogging 286

Blogging Startup Writing Summary 286

Startup Professionals Musings

JULY 24, 2015

Thus I recommend that every entrepreneur start blogging in parallel with solution development for the following benefits: Get customer idea feedback before you commit resources. Develop an efficient and effective writing style. Start building your customer community early. Demonstrate thought leadership to potential employees.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

socalTECH

FEBRUARY 15, 2019

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. Now we're in over 100 cities and have over 10,000 clients, 10,000 tutors, and a platform which is working very efficiently, and gives the customer what they want. In this industry, customer acquisition costs are super high.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. They will exit quickly.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Both Sides of the Table

MARCH 25, 2016

It turns out that to build a successful company you ultimately need this strange thing called “revenue” that people don’t just hand you: You need to earn it. Most of this advice boils down to an argument in favor of basic planning before starting a company or raising money. MakeSpace provides physical storage.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

NOVEMBER 29, 2010

So finding time is hard, and good writing is simply not what most people do. Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. More and more, employees work for people they respect, rather than companies. Cultivate early customers.

Blogging 93

Blogging Invest Startup Writing 93

Startup Professionals Musings

JULY 22, 2012

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. They will exit quickly.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

socalTECH

MARCH 21, 2011

In the case of SmartyPants Vitamins (www.wearesmartypants.com), it's at the core of the company. There was a real opportunity for me to arbitrage the last decade and a half of my experience in the Internet, and apply that to a products company, and to get some real competitive advantage.

Web 225

Web Social Media SEO Media 225

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. This is NOT the same as Search Engine Optimization (SEO). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Both Sides of the Table

APRIL 23, 2011

Back to regular writing this week so check back in. if you get some value out of the notes consider checking out his company or Twitter feed). Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. ESPN, Forbes, AOL were customers. Thank you. (if

Capital 265

Capital Venture Capital Veoh Startup 265

Startup Professionals Musings

DECEMBER 5, 2010

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. No name, picture, address, or business history only convinces customers that you are hiding, located in an untrustable country, or don’t have a clue. People buy from people.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

SoCal CTO

FEBRUARY 20, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, February 20, 2007 Innovation and Geography I ran across a post in Read/Write Web - Does Location Matter in Web Innovation? Ive personally been involved in the start-up world in Los Angeles for about 15 years, and have had the opportunity to work on many early-stage companies (e.g.,

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

socalTECH

JULY 29, 2009

Our model does not involve commissions or revenue share with our customers, unlike the traditional publishing model, where you give out your knowledge for a small fraction of what a publisher gets. How did the company start? a month for two Genies, and unlimited users or customers. But, it didn't seem scalable.

Geni 100

Geni Web Guide Platform 100

Jason Nazar

AUGUST 15, 2013

Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. Be creative and persistent.This is the hardest category to give specific “how to” advice.These are typically custom deals that take some creativity on your part, relationship building, and a whole lot of patience.But fortune favors those who prevail. Conclusion.

Web 61

Web Social Media Content Sites 61

SoCal CTO

MARCH 22, 2007

I am in the middle of writing up some of my thoughts on this and will post about it and let you know. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta.

Blogging 150

Blogging CTO Coach CTO Hire Southern California 150

Jason Nazar

JANUARY 14, 2009

“If You Build It…They Will Come” may work for historical baseball ghosts, but it’s not a strategy you can rely on when starting an internet company. Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. Make a list of the journalists writing the articles, they’re easy to find on Linkedin and Facebook.

Web 62

Web Social Media Content Sites 62

SoCal Delicious

JANUARY 15, 2010

With this method you occasionally might block searching Microsoft employees who aren’t aware of their company’s spammy activities, so make sure you serve them a friendly GFY page that explains the issue. Use possible input ($errSrc, $errMsg, …) from the caller to customize the error page. All errors are mine.

SEO 37

SEO IP PHP Blogging 37

Startup Professionals Musings

SEPTEMBER 15, 2013

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Writing specialists. The days when these roles were stable careers for company employees are gone. Administrative specialists.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Startup Professionals Musings

FEBRUARY 21, 2011

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Writing specialists. The days when these roles were stable careers for company employees are gone. Administrative specialists.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Startup Professionals Musings

FEBRUARY 24, 2010

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Writing specialists. The days when these roles were stable careers for company employees are gone. Administrative specialists.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48

Startup Professionals Musings

NOVEMBER 12, 2021

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Blogs help because sites that update data frequently get higher SEO rankings. An informal writing style is generally recommended. Anchor the blog in your domain name.

Blogging 135

Blogging Services Search Engine Optimization Web 135

Startup Professionals Musings

JANUARY 27, 2019

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Blogs help because sites that update data frequently get higher SEO rankings. An informal writing style is generally recommended. Anchor the blog in your domain name.

Blogging 88

Blogging Search Engine Optimization Web Writing 88

Startup Professionals Musings

JANUARY 29, 2017

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Blogs help because sites that update data frequently get higher SEO rankings. An informal writing style is generally recommended. Anchor the blog in your domain name.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

Startup Professionals Musings

SEPTEMBER 5, 2013

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Blogs help because sites that update data frequently get higher SEO rankings. An informal writing style is generally recommended. Anchor the blog in your domain name.

Blogging 95

Blogging Startup Search Engine Optimization Writing 95

Startup Professionals Musings

AUGUST 10, 2012

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Blogs help because sites that update data frequently get higher SEO rankings. An informal writing style is generally recommended. Anchor the blog in your domain name.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Startup Professionals Musings

APRIL 27, 2011

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Blogs help because sites that update data frequently get higher SEO rankings. An informal writing style is generally recommended. Anchor the blog in your domain name.

Blogging 91

Blogging Search Engine Optimization Services Writing 91