Remove Competition Remove Course Remove Metrics Remove Services
article thumbnail

Have you heard? Eyeballs aren’t everything.

Berkonomics

Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. per registered user of ICQ, the early messaging service. Remembering the insanity before 2000. And the numbers were staggering.

Metrics 296
article thumbnail

6 Keys To Predicting The Performance Of Your Business

Startup Professionals Musings

We all have our favorite metric and our passion, but keeping up with real-world changes and trends seems to be always just out of reach. In my experience, all business metrics are still used too often for people management and accountability, rather than business management. Accurate measurement of the wrong things is not helpful.

Metrics 81
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Metrics To Drive Your Annual Business Review

Startup Professionals Musings

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. Customer loyalty and retention.

Metrics 100
article thumbnail

7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

article thumbnail

10 Key Metrics To Take a Startup to the Next Level

Startup Professionals Musings

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Here is my selection of ten key metrics that every six-sigma joint like GE tracks without thinking, but too many small businesses only monitor haphazardly, if at all: Sales revenue.

Metrics 106
article thumbnail

8 Keys To Being A First Responder To Market Changes

Startup Professionals Musings

Of course, no business wants to be the next Blockbuster , which kept charging straight ahead despite subtle clues that the Internet was changing everything. It may be time to start your own home delivery service, or subscription offering, or time to acquire a struggling competitor to scale your business.

Marketing 162
article thumbnail

8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Incorporating a business entity early through online services. Angel groups, accelerators, and incubators are pervasive. Marty Zwilling