Remove Competition Remove Customer Remove Framework Remove Tool
article thumbnail

Clues: How to think like a growth CEO

Berkonomics

Here is a way to test yourself with a tool useful for any leader seeking to create positive change. Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. Do we need to co–create this with a “teacher–customer?”

Design 156
article thumbnail

8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials. Marty Zwilling

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Tips For Getting Your Startup Right The First Time

Startup Professionals Musings

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.

Tips 161
article thumbnail

7 Metaphors That Every Aspiring Leader Should Emulate

Startup Professionals Musings

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Artfully applies tools, and strategies for change (master chef metaphor). Have you addressed all sources of drag or friction on your snowball? Marty Zwilling.

Coach 114
article thumbnail

10 Ways to Make Your Customer Experience Stand Out

Startup Professionals Musings

A while back, I wrote about the value of Michael Porter’s Five Forces framework for analyzing the competitive environment, and using every opportunity to highlight and emphasize your relative advantages, whether they be price, features, or bargaining power. Exceed customer expectations. Continuous customer service innovation.

Customer 104
article thumbnail

Why buy IT? Why buy MINE? Why buy NOW?

Berkonomics

Turning these into statements instead of questions provides a framework for the sales presentation from the highest levels of collateral materials and marketing support, to the salesperson on the front line. Is your product or service one that responds to a customer need, real or perceived? Why buy it?”. Why buy MINE? .

Sales 226
article thumbnail

How to think like a growth CEO

Berkonomics

Here is a way to test yourself with a tool useful for any leader seeking to create positive change. Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. Do we need to co–create this with a “teacher–customer?”

Design 120