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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

In case you hadn’t noticed, the key elements of a competitive advantage for your business have changed as businesses move online, and your domain is instantly global. As a business advisor, I have to recommend even to established companies that they review and revamp their competitive strategy now, even if it appears to be working today.

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8 Ways To Stay Competitive In Today’s Technical World

Startup Professionals Musings

A business startup is not an academic environment, or a big company research organization. If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. They are attracted to people who agree, but may not be able to help.

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A Comprehensive View of Social Marketing, Social Media, and Social Networks

SoCal Tech Calendar

Wednesday, September 16, 2009 -- The MIT Enterprise Forum of the Central Coast Presents: A Comprehensive View of Social Marketing, Social Media, and Social Networks. As an entrepreneur, knowing how to use these popular platforms gives you a competitive edge. Join us Wednesday, September 16. See [link] (more).

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7 Modern Day Business Strategies For Long-Term Growth

Startup Professionals Musings

In these days of global competition via multiple channels, you need continuous marketing to find more customers. I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. They won’t find you.

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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. no surprise?—?that’s

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7 Accelerated Growth Strategies For Disruptive Change

Startup Professionals Musings

Nurture partnerships with many other organizations. Playing well with other organizations in cyberspace and in the real world is more effective than trying to move the mountain alone. Build a list of specific organizations that can help you, and how to engage them. Incent friendly competition with prizes.

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How Jukin Media Is Turning Viral Video Into A Real Business

socalTECH

Los Angeles-based Jukin Media (www.jukinmedia.com) thinks it has figured that out, and instead of trying to create viral videos, has been buying up the rights to those videos--before they really go viral--to create not just a one-hit, viral video wonder, but a sustainable business. What is Jukin Media?

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