Startup Professionals Musings

MAY 1, 2022

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Don’t dumb it down for social media.

Marketing 141

Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. In my experience, even in startups, longer-term strategy often gets pushed off the agenda due to current challenges. Hone your process for due diligence and integrating these new elements.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

Startup Professionals Musings

DECEMBER 18, 2022

“Attached is a copy of my full business plan for your review.” The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I I don’t have a business plan, but the technology is disruptive.”

Technical Review 109

Technical Review Startup Statistics Social Media 109

Startup Professionals Musings

MARCH 21, 2020

“Attached is a copy of my full business plan for your review.” The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I I don’t have a business plan, but the technology is disruptive.”

Technical Review 124

Technical Review Statistics Startup Social Media 124

Startup Professionals Musings

AUGUST 4, 2019

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Don’t dumb it down for social media.

Marketing 97

Marketing Entrepreneur Startup Technical Review 97

Tech Zulu Event

NOVEMBER 12, 2013

Manatt Digital Media is a professional digital media service for businesses. In early October, Manatt Digital Media was a proud sponsor of Siemer Silicon Beach Summit. TechZulu met with Hale Boggs, from Manatt Digital Media, and discussed Manatt Digital Media and the future of LA’s startup scene.

Los Angeles 84

Los Angeles Media Invest Startup 84

Startup Professionals Musings

JUNE 2, 2023

Of course, every risk level can be mitigated by a good plan that addresses the issue, offers a credible action plan, and will convince you, as well as investors and customers, that what looks like a risk to many is actually a sustainable competitive advantage for your startup. You need a big differentiator in these arenas.

Invest 98

Invest Sites Technical Review Social Media 98

Tech Zulu Event

OCTOBER 17, 2012

At the moment, Conolly heads the startups social media team in Egypt while Turdubaev looks after Russian countries and translation of the site. Sponsorship on the website – we have business owners asking to advertise on our site – this was never our intention – but due to demand, looking at building this into the platform.

Advertising 79

Advertising Services Social Network Startup 79

Startup Professionals Musings

AUGUST 4, 2017

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. The advent of social media and real-time interactive feedback via the Internet allows every customer to build and expect a relationship with your business, rather than just touchpoints.

Customer 85

Customer Custom Product Marketing 85

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price. It’s worth a quick read. My argument is pretty simple.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

DECEMBER 10, 2014

The world of marketing is changing faster than technology these days. A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

Technical Review 106

Technical Review Startup Innocal Mobile 106

Southern California Edison Blog

NOVEMBER 14, 2019

Dark fiber allows large enterprises, educational institutions, media companies, and government agencies to leverage the high bandwidth capabilities. These tailored services allow a variety of industries to exceed business requirements and goals as well as stay competitive in their respective spaces. So what is dark fiber?

Networking 49

Networking Education Technical Review Organization 49

Startup Professionals Musings

MARCH 25, 2016

Update your technology to reach new customer segments. Make sure you website is mobile-friendly, totally user-friendly, includes a blog and provides for customers review and feedback. Include mobile-app support and new social-media channels. Use social media and personal discussions to isolate their interests and needs.

Customer 55

Customer Custom Marketing Social Media 55

Startup Professionals Musings

OCTOBER 25, 2019

In my experience as a business consultant, I find than most people still believe that technology drives business disruption. I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. I recommend creating new services and products for existing customers.

Customer 54

Customer Custom Technical Review Design 54

Startup Professionals Musings

SEPTEMBER 7, 2020

Of course, every risk level can be mitigated by a good plan that addresses the issue, offers a credible action plan, and will convince you, as well as investors and customers, that what looks like a risk to many is actually a sustainable competitive advantage for your startup. You need a big differentiator in these arenas.

Startup 126

Startup Sites Technical Review Social Media 126

Tech Zulu Event

JANUARY 22, 2016

Costs for advertising on Facebook are increasing, due to high demand, and their profits continue to soar. The way to get ahead of the competition is to look at what they’re doing right and do it better. Native Facebook videos are competing with YouTube videos and becoming the best way to get your message across on social media.

Marketing 40

Marketing Social Media Social Network Technical Review 40

Tech Zulu Event

DECEMBER 28, 2012

Just request advice and, if granted, leave a review on how effective you found the Advisor’s input. Entrepreneurs ask Advice, when granted, they leave a review for the Advisor. We review the credentials of Advisors via LinkedIn and other social media sources to ensure they’re worth their weight in advice.

Entrepreneur 89

Entrepreneur Startup Paramount Social Media 89

Both Sides of the Table

JUNE 28, 2018

My friend Michael Broukhim, founder & co-CEO of FabFitFun and I recently had a catch-up meeting for 3-miles on the Santa Monica “Bird Trail” No company has ever elicited so many questions by friends, colleagues, entrepreneurs, fellow VCs and journalists as has Bird, the company that pioneered the electronic scooter as a service market.

Santa Monica 256

Santa Monica Funding Startup Course 256

Startup Professionals Musings

AUGUST 12, 2017

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Don’t dumb it down for social media.

Tips 75

Tips Marketing Technical Review Startup 75

Startup Professionals Musings

SEPTEMBER 24, 2014

“Attached is a copy of my full business plan for your review.” The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I I don’t have a business plan, but the technology is disruptive.” Marty Zwilling.

Entrepreneur 119

Entrepreneur Technical Review Statistics Startup 119

Startup Professionals Musings

FEBRUARY 24, 2017

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). The challenges for making money and survival in these professional services worlds are different, maybe even tougher. Use visibility and social media to pull clients in.

Social Media 56

Social Media Pricing Technical Review Demand 56

Startup Professionals Musings

DECEMBER 23, 2015

The world of marketing is changing faster than technology these days. A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

Marketing 56

Marketing Startup Technical Review Innocal 56

Startup Professionals Musings

NOVEMBER 8, 2015

“Attached is a copy of my full business plan for your review.” The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I I don’t have a business plan, but the technology is disruptive.”

Technical Review 109

Technical Review Entrepreneur Startup Statistics 109

InfoChachkie

JUNE 4, 2012

Value is created through diligent hard work. Once you prove that a substantial number of people are willing to pay more for your solution than it costs you to provide it, you can then consider licensing your underlying technology. Thus, you have negotiating leverage as long as a legitimate, competitive threat exists.

Entrepreneur 272

Entrepreneur Outsource Ideas Technical Review 272

Tech Zulu Event

JUNE 10, 2013

However due to much controversy and competition, the same hasn’t played true while at large events (*cough* SXSW ). Few have tried in recently months with little success; generally due to city regulations on competing with the local taxi services, but Callaway’s social and brand presence should help this be success.

Software Review 104

Software Review Technical Review Social Media Course 104

Startup Professionals Musings

MARCH 5, 2018

“Attached is a copy of my full business plan for your review.” The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I I don’t have a business plan, but the technology is disruptive.”

Funding 62

Funding Technical Review Entrepreneur Startup 62

Startup Professionals Musings

JUNE 19, 2013

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. In fact, this article was driven by a startup press release I just saw today, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons.

Startup 103

Startup Marketing Social Media Technical Review 103

socalTECH

JANUARY 7, 2015

In the last few years, Southern California has been a key market in launching mobile applications and services, due to a huge, mobile-savvy consumer population. So, it''s no surprise that the area--specifically, San Diego--was chosen for the pilot launch of a new service from eBay, called Close5 (www.close5.com),

San Diego 100

San Diego Mobile Marketing Sites 100

Both Sides of the Table

MAY 19, 2010

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. Booyah – Develops a location based service platform that pairs the virtual world with mobile gaming. Greycroft is an early-stage VC. OTHER DEALS: 1.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Marty Zwilling.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Tech Zulu Event

SEPTEMBER 20, 2010

StartupDemo is an opportunity for early stage startups to showcase their new products and/or services. Stewart Roberts , President of Orange County of Tech Coast Angels. Topic discussion: Impact of social media on startups and on funding leads for investors. How startup can leverage social media to get investors attention.

Social Media 71

Social Media Technical Review Mixergy Tech Coast Angels 71

Startup Professionals Musings

OCTOBER 22, 2018

Of course, every risk level can be mitigated by a good plan that addresses the issue, offers a credible action plan, and will convince you, as well as investors and customers, that what looks like a risk to many is actually a sustainable competitive advantage for your startup. You need a big differentiator in these arenas.

Sites 81

Sites Technical Review Social Media Entrepreneur 81

Both Sides of the Table

OCTOBER 29, 2009

so compelling (other than the fact that the CEO Sean Rad is a great young technology leader and his advisers – Brian Norgard , Dan Gould and Evan Rifkin - are some of the guys I respect most in the LA tech market.). Traditional media companies published their stories on the web. So did the media. Then came blogs.

Ideas 286

Ideas Advertising Google Technical Review 286

Tech Zulu Event

SEPTEMBER 24, 2010

We would like give a huge thank you to Social Media Week and the supportive startup community here in Los Angeles. Stewart Roberts , President of Orange County of Tech Coast Angels. Topic discussion: Impact of social media on startups and on funding leads for investors. Mark Suster , GRP Partners. Moderator: Giang Biscan , PhD.,

Social Media 60

Social Media Technical Review Tech Coast Angels Venture Capital 60

Startup Professionals Musings

OCTOBER 9, 2016

Of course, every risk level can be mitigated by a good plan that addresses the issue, offers a credible action plan, and will convince you, as well as investors and customers, that what looks like a risk to many is actually a sustainable competitive advantage for your startup. You need a big differentiator in these arenas.

Startup 104

Startup Entrepreneur Sites Technical Review 104

Tech Zulu Event

MAY 11, 2011

To examine disruptive technology and prognosticate on the effects on society as a whole is fascinating. Our technology corrects the status quo by eliminating the fragmentation and voids that exist in bill payment, allowing you to pay all your bills in one place, only pay your fair share in real-time and save money.”.

Conference 96

Conference Orange County Technical Review Software Review 96