Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Keep up with the competition.

Social Media 98

Social Media Platform Media Customer 98

Startup Professionals Musings

AUGUST 10, 2020

If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. Although technology is getting more pervasive in business, it’s not rocket science. For non-core technical strength, look for outside partners.

Competition 174

Competition High Tech Startup Social Media 174

Startup Professionals Musings

SEPTEMBER 28, 2019

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 95

Social Media Media Snapchat Platform 95

Startup Professionals Musings

JUNE 28, 2023

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Social Media 112

Social Media Media Software Review Social Network 112

socalTECH

MARCH 18, 2014

near real-time automated intelligence gathering systems that scour public and private data sources like websites, blogs, social media and email to unearth information businesses can use for competitive advantage. Bitvore, led by Jeff Curie, said that it has developed a.

Software 227

Software IBM IBM Social Media 227

Tech.Co

JANUARY 26, 2024

There are just five days left to enter the digital detox competition set up by Icelandic Yogurt company Siggi’s Dairy, which has pledged to give selected contestants $10,000 to spend an entire month “detoxing” without a smartphone or social media. Should I Digitally Detox Anyway?

Company 226

Company Companies Social Media Writing 226

Both Sides of the Table

SEPTEMBER 7, 2013

It an era of social media and newsreaders titles matter a lot. So I need to stand out in two areas in which I compete for attention – social media and news readers. I would delete my Tweet and then write something like, “ Your Product Needs to be 10x Better than the Competition to Win. I should know.

Writing 326

Writing Buzzfeed Social Media Blogging 326

Tech Zulu Event

APRIL 30, 2014

In order to support all of these teams, there are several on-campus startup competitions every year, from the Silicon Beach USC competition to the New Venture Seed Competition, with prize funds to help build the companies. With the ability to import images from social media, HipTraveler creates a shareable, searchable itinerary.

Competition 104

Competition Startup USC Southern California 104

Startup Professionals Musings

JANUARY 18, 2023

With the advent of social media, and instant communication via the Internet, that definition has been expanded to include all aspects of the customer experience , from finding you and what they need, to the ease of completing the transaction, as well as all follow-on support. This results in more profits and growth for you.

Competition 109

Competition Services Customer Custom 109

Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. no surprise?—?that’s

Product 424

Product Platform Advertising Acquisition 424

socalTECH

FEBRUARY 5, 2014

In an interesting move, Saatchi Gallery , Saatchi Art , and Google+ said they are running a new prize competition to encourage the creation of "motion photography" -- better known to you and I as animated GIFs.

Social Media 210

Social Media Google Competition Los Angeles 210

Startup Professionals Musings

SEPTEMBER 19, 2022

Differentiation is still a key requirement for a successful startup rollout, and but it must be sustainable to keep ahead of new competition. In my view both of these numbers have come down recently. A good example is Dominos Pizza “We’ll deliver in 30 minutes or less, or it’s free!”

Competition 123

Competition Customer Custom Examples 123

socalTECH

APRIL 14, 2010

Obviously, some of this is just about technology--such as search engine optimization--and I think lots of readers are initially finding us through social media and search--but I also think that as the find a channel they are most interested in, they are coming back. Is this competitive with Modern Mom?

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

NOVEMBER 25, 2019

Both are required to stay competitive. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Trello.

Competition 127

Competition Case Study Platform Yahoo 127

InfoChachkie

JANUARY 25, 2012

Tal Siach is a life-long serial entrepreneur who has mastered social media as a guerrilla marketing tool. I began our discussion by asking Tal about his use of social media to blunt Intuit’s threatening suggestion that Mint was participating in false advertising regarding the manner in which they were counting “users.”

Social Media 194

Social Media Media Tool Advertising 194

Berkonomics

NOVEMBER 9, 2017

You’ll have less competition. Competition is good, but – if there are hundreds of businesses out there that already have gotten to and penetrated this niche – you’re going to find it hard to get through the marketing noise. So, what other benefits are there to niche marketing? Here are just a few to consider….

Marketing 266

Marketing Advertising Resource Social Media 266

socalTECH

OCTOBER 2, 2014

Los Angeles-based DreamJobbing said this week that it has launched a new online site--and associated, television effort--which will give anyone a chance at a "dream job" by harnessing their social media and on-camera skills. shoes toms employment competition hollywood content video production television dream dreamjobbing'

Social Media 153

Social Media Hollywood Competition Entertainment 153

Startup Professionals Musings

OCTOBER 4, 2021

With the pervasive and instant communication of social media and the Internet, businesses can no longer hide behind the mask of their own hype, either inside the company or outside. Competitive and leadership leverage. They want relationships, positive experiences, and a win-win for society.

Competition 110

Competition Sales Customer Custom 110

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 140

Social Media Media Snapchat Platform 140

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

socalTECH

MARCH 21, 2011

What do children's vitamins and social media have to do with one another? Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0.

Web 225

Web Social Media SEO Media 225

Startup Professionals Musings

FEBRUARY 14, 2021

Competition for your new hydrogen fuel auto engine is not limited to other hydrogen auto engine offerings, or even other autos. So what are some of the key points that you should highlight in your investor slides to convince investors that you indeed do have a long-term competitive advantage over other alternatives in the marketplace?

Competition 166

Competition Funding Startup Patents 166

Startup Professionals Musings

JULY 10, 2021

Their expectations of relationship and personalization are taxing businesses today, and their power through social media will kill those who can’t or won’t comply. They are not hesitant to engage the crowd through social media and sites like Yelp to drive you from the marketplace.

Customer 173

Customer Custom Social Media Outsource Development 173

Startup Professionals Musings

OCTOBER 3, 2020

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Framework 159

Framework Social Media Software Review Social Network 159

Both Sides of the Table

JUNE 23, 2016

Kobie is also a pretty competitive mo-fo and as I discovered in referencing him is still on the all-time leaderboard at Harvard for fastest times in the 200 & 400 meter races. Please help me in amplifying this message and in welcoming Kobie to the team on social media. But the real question is … can he beat me at ping pong?

Venture Capital 260

Venture Capital Startup SaaS Social Media 260

socalTECH

JANUARY 14, 2011

Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video. Or did we spark your interested indirectly through a banner ad, which led them to social media, which led them to go into a dealership? Did the TV stimulate search?

Social Media 235

Social Media Demand Activity Marketing 235

Both Sides of the Table

MARCH 13, 2010

I love learning first hand about the differences in analytics platforms, social media conversion, the effectively of copy, how to cultivate an audience, etc. Think it’s purely evil to fend off competition? Tags: Social Media Tech Market Analysis. It’s a great experiment for me.

Blogging 250

Blogging Social Media Writing Startup 250

TechCrunch LA

MARCH 8, 2019

Warren’s plan called for regulators to be appointed to oversee the unwinding of several acquisitions that were critical to the development of the core technology that make Alphabet’s Google and the social media giant Facebook so profitable… and Zappos. — Balaji S.

Technical Review 144

Technical Review Startup Chief Technology Officer Social Media 144

Startup Professionals Musings

JULY 30, 2021

Unfortunately, in my role as business advisor , I don’t see the same response to more common weak signals , like the move to phone texting instead of voice, or politics invading social media. As times change, you may need new metrics, such as total experience, web site hits, and social media complaints.

Marketing 162

Marketing Social Media Metrics Customer 162

Startup Professionals Musings

NOVEMBER 28, 2020

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Establishing your brand with interactive social media. The cost of social media done well is low. Later cleanup can double your costs and risks.

Tips 161

Tips Startup Social Media News 161

socalTECH

OCTOBER 3, 2014

We broadcast a launch video, which describes the dream job, and if you want to apply, you can create your own video on why you should have the job, and use the power of social media to get that job by getting as many votes as you can. We narrow it down to the top twenty people, and then those people are interviewed by our clients.

Platform 233

Platform Media Startup Social Media 233

TechCrunch LA

MARCH 18, 2019

How did we go from collaboration to competition, from consensus to dissention, from a reliable digital resource to an amplifier of questionable information? Today, almost no one would say that the internet was unequivocally wonderful, open, collaborative, trustworthy or ethical.

UCLA 253

UCLA Social Media Social Network Santa Barbara 253

Startup Professionals Musings

JULY 13, 2022

In these days of global competition via multiple channels, you need continuous marketing to find more customers. I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. They won’t find you.

Technical Review 142

Technical Review Social Media Conference Customer 142

Startup Professionals Musings

AUGUST 14, 2021

With the advent of the Internet, social media, and instant communication via texting, customer expectations for service, as part of their entire customer experience, have changed. With every business being global in scope and always-on, a phone-in service available in a local time zone during work hours only, is not competitive.

Customer 171

Customer Custom Social Media Design 171

socalTECH

FEBRUARY 21, 2020

The company says it offers up four types of unleaded fuel (87, 89, 91, 99) and diesel, and that its prices are "competitive to the gas stations in the area." The link also includes promotions with the LA Kings, including "Fan Fest" experiences, original content, social media, and digital campaigns. READ MORE>>.

Demand 113

Demand Social Media Mobile Entertainment 113

Startup Professionals Musings

SEPTEMBER 16, 2020

Today, in this age of pervasive social media and two-way communication, the focus needs to get beyond demographics into personalities. If you are looking for a lasting competitive advantage, I recommend that you follow the steps outlined here to create experiences that your customers crave.

Customer 158

Customer Custom Social Media Satisfaction 158

socalTECH

JULY 15, 2011

Difficulty finding the right employees, plus stiff competition from big, brand name Silicon Valley firms, are a couple of the challenges local startup CEOs have faced in recent years. READ MORE>>.

Google 227

Google Advertising Competition Los Angeles 227