Startup Professionals Musings

MAY 10, 2019

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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Social Media Media Tool Startup 99

socalTECH

NOVEMBER 14, 2012

Pasadena-based X1 Discovery , the provider of electronic discovery software which was originally part of X1/Idealab, said today that it has launched a new version of its software aimed at capturing and analyzing social media content. READ MORE>>.

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Social Media Media Idealab Pasadena 190

socalTECH

OCTOBER 18, 2011

Pasadena-based X1 Discovery , the Idealab-backed electronic discovery firm split out from X1, said today that it has shipped its first product, X1 Social Discovery.

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Social Media Media Software Idealab 180

Startup Professionals Musings

APRIL 13, 2019

Image via Pixabay If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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Social Media Media Invest Platform 79

Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

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Social Media Platform Media Customer 98

socalTECH

SEPTEMBER 28, 2018

Hispanic market, says it has rolled out a new product it calls Tastemakers. According to H Code, the new product offers up a "fully integrated" digital marekting and media solution to connect brands and agencies with U.S. Hispanic consumers. READ MORE>>.

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Media Product Marketing Santa Monica 124

socalTECH

OCTOBER 21, 2014

Culver City-based Enplug (www.enplug.com) is looking to change those one way digital displays into social, interactive content. Talk about what your product is all about? We want our software to get you to be more engaged with the content on those displays. That''s ridiculous. Where are you now, in terms of deployment?

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Social Media Media Startup Culver City 178

TechCrunch LA

SEPTEMBER 7, 2021

In today’s highly competitive ad environment, both content and data are kings. DTC entrepreneurs are more focused on immediate impact, because if they’re not selling product, there’s no large brand propping them up. It won’t be a fit if there’s no real unique value prop for the product.

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Commerce Content Marketing Startup 211

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

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Social Media Media Product Metrics 102

socalTECH

OCTOBER 5, 2011

X1 Discovery said today that it has launched a new, electronic discovery software called X1 Social Discovery, which is specifically aimed at helping computer forensics professionals address social media content. X1 Discovery said it will be releasing its software on October 18th, priced at $945 per seat annually.

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Social Media Media Idealab Software Review 182

socalTECH

MARCH 28, 2011

Los Angeles-based SheKnows , the women's media site run by Evolve Media, said this morning that it has launched a new social media, community features for the service. READ MORE>>.

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Social Media Media Social Network Guide 170

TechCrunch LA

DECEMBER 16, 2019

Mining that same well of a demand for whodunnits, a roughly one-year-old Los Angeles-based startup called Solve has raised $20 million in financing to update the genre for a new generation of media consumers. All of the major internet-age media companies had their own mobile strategies.

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Social Media Media Startup Mobile 131

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

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Social Media Media Marketing Resource 108

TechEmpower

NOVEMBER 13, 2023

Populating them can be hard work, especially when the content needs to be just right. On a different project, we’d just used a Large Language Model (LLM) - in this case OpenAI’s GPT - to provide users with pre-filled text boxes, with content based on choices they’d previously made. Are you a founder or CEO or head of product?

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Generative AI Artificial Inteligence TechEmpower Tips 295

Eric Greenspan

MAY 25, 2010

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. For one, we built a following by using Facebook and Twitter and other social networking sites. We built unique websites for each show. Tell no one!

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Social Media Media Blogging Social Network 220

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time. Marty Zwilling.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

APRIL 9, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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Social Media Media Tips Platform 66

TechEmpower

OCTOBER 9, 2023

Enhancing Front-End Product Search We also developed a front-end search tool that revolutionized the way users search for products. Even if certain categories aren't predefined in the database, users still receive relevant product suggestions. Unstructured Data, as the name suggests, lacks a clear structure.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

Social Media 108

Social Media Media Startup Platform 108

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

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Social Media Media Metrics SEO 62

Both Sides of the Table

JUNE 30, 2014

He has a long career in developing products and companies (such as Pogo, Excite@Home, Demand Media, The Daily Plate and now TasteMade) discussed much about his career choices and lessons. In the first clip (42 seconds long), Joe discusses what makes a good product manager. If you don’t know Joe, you should.

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Product RSS Social Media Content 292

socalTECH

APRIL 29, 2009

Los Angeles-based CrownPeak has set its sights on the social media space, saying this morning that it has launched a new product which publishes content into social networking sites such as Twitter, LinkedIn, and Facebook. Tags: crownpeak social media publishing facebook software saas. READ MORE>>.

Social Media 100

Social Media Media SaaS Social Network 100

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

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Social Media Media Marketing Startup 103

Tech Zulu Event

MAY 19, 2016

While social media can be a powerful way for businesses to interact with audiences, there are many costly mistakes that can be made in this area. Many mistakes, of course, never reach the media but they can still harm the bottom line of your business. If you’re on social media, sooner or later you will be attacked.

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Social Media Media Entrepreneur Content 56

socalTECH

MAY 21, 2014

Are you a content creator for the web? It turns out, nowadays, creating the content is only a small part of your job description The most successful YouTubers, studios, brands and agencies today are intensely focused on using social media to engage with fans, get that content out there, and grow their audience.

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Downey Content Help Startup 215

Startup Professionals Musings

FEBRUARY 21, 2020

In fact, some totally avoid it, assuming their product or solution will speak for itself later. Contributing to industry blogs, or starting your own, is an ideal way to express your positive values, and build a reputation that can save you later if your product stumbles, or you receive some negative challenges.

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Product Entrepreneur Technical Advisors Technical Review 127

Startup Professionals Musings

MARCH 8, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment to be hard hitting – in people, in technology, your reputation, and your time.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the half of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 59

Social Media Media Entrepreneur Platform 59

Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 95

Social Media Media Startup Platform 95

socalTECH

JULY 28, 2015

Los Angeles-based YP , the online business listings provider, said today that it has launched a new dashboard product specifically for business owners. The new product, ypPresence Starter , helps business owners share content with consumers, engage in social media, and more from a central location.

Product 100

Product Yahoo Social Media Mobile 100

Both Sides of the Table

JUNE 11, 2015

Product Hunt. It seems out of nowhere it has become the go to website for startup companies to launch their new products or businesses. I strong showing on TechCrunch created initial product demand and if you could sustain that it led to buzz overall in the tech community. It reminds me a lot of how TechCrunch felt in 2006.

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Product Startup Press Social Media 150

Tech Zulu Event

MARCH 16, 2013

It is going to be an informative night at the next Social Media Club L.A. SMCLA) event at CrossCampus , with some major heavy hitters in the B2B industry dropping social strategy secrets. Social media is all about people. 2. How to create relevant and compelling content on Facebook and Twitter.

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Social Media Media Case Study Study 107

socalTECH

FEBRUARY 19, 2016

One of the companies at that intersection of video and e-commerce is IPSY (www.ipsy.com), a subscription beauty products company which uses video as a core piece of its monthly beauty products business. The company operates the Ipsy Open Studios based in Los Angeles, which specifically caters to content creators in the beauty area.

Commerce 100

Commerce Content Sample Yahoo 100

Tech Zulu Event

MARCH 24, 2016

For new businesses, social media marketing may seem a bit overwhelming. However, with a good set of rules to frame your communication, you will quickly become comfortable presenting quality content that reflects the voice of your brand and appeals to your audience. Construct a social media style guide.

Social Media 40

Social Media Media Content Guide 40

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

JUNE 18, 2011

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 93

Social Media Media Entrepreneur Platform 93

Tech Zulu Event

SEPTEMBER 19, 2012

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. A City of Angels: How Social Media is Bringing LA Closer to Utopia. Social Media and Urban Development in Hollywood.

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Social Media Los Angeles Media Angel 92