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TCVN Program: Customer Development

SoCal Tech Calendar

Thursday, January 24, 2019 -- TCVN Program: Customer Development. The four tracks are: Legal, Execution, Finance, and Marketing and will consist of a series of five, consecutive monthly programs designed to give the entrepreneur a comprehensive overview of each area. Who is your customer? See [link] (more)

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Customer Validation - 33 Great Articles

SoCal CTO

His basic point was: If someone, including me, tells you something isn’t a great idea and there’s no market for it there are only two acceptable responses. I’m going to take that thought out into the field and validate it with my customers." Customer Validation 101. Either: "That’s interesting. billion dollar mistake.

Customer 227
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LA’s Replicated looks to increase R&D and hiring for its operations management software after raising $25 million

TechCrunch LA

The Los Angeles-based operations and security management software service, Replicated has raised $25 million to ramp up its staffing and scale its sales and marketing efforts. ” Replicated now counts 85 customers who pay for access to the platform and for every on-premise deployment that customers develop through the platform.

Software 224
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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

As organizations we have become more open and I believe this is great for businesses and their customers. We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features.

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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Steve Blank calls this “ customer development ” in which you built an initial product that is in search of “product / market fit.” This answers the question of “why buy anything?”

Sales 393
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Interview With Startup Boost, Matt Stodder and Blake Caldwell

socalTECH

Matt Stodder: The most important thing is to understand their customers, and who they are going after. They really have to have an understanding of why their product exists, why their project exists, who the market is for their product. They fail to understand what the market is, what their differentiation is to their customers.

Startup 172
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Document Your MVP for a Developer

SoCal CTO

This should be an iterative process with advisors and customers providing feedback on the product. Conversations with a technical advisors or possible developers should be iterative. Business Concept The key first part of the conversation with a developer is having a good capture of the business more broadly.

Develop 354