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6 Steps To Providing Exceptional Customer Experiences

Startup Professionals Musings

Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. The challenge is to transform and hardwire your entire team to think in these terms, rather than the default focus on distinct towers of product quality, closing the sale, or fixing a complaint.

Custom 106
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6 Keys To Enchanting Your Customers With Your Service

Startup Professionals Musings

Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. The challenge is to transform and hardwire your entire team to think in these terms, rather than the default focus on distinct towers of product quality, closing the sale, or fixing a complaint.

Custom 168
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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

I’d like to do a few posts on what life looks like on the way up and perhaps how to keep your head on straight and avoid drinking your own Kool Aid because as I often advise entrepreneurs on irrational exuberance, “ In a strong wind even turkeys can fly.” Poorly implemented this category was the definition of shelfware.

Marketing 354
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6 Steps To Refocus Your Business On Customer Delight

Startup Professionals Musings

Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. The challenge is to transform and hardwire your entire team to think in these terms, rather than the default focus on distinct towers of product quality, closing the sale, or fixing a complaint.

Custom 56
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Should Startups Care About Profitability?

Both Sides of the Table

The most obvious way to explain this is with sales people. If you hire 6 senior sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business 6 months. I often ask entrepreneurs to consider, “What’s your objective?

Startup 227
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Should Startups Focus on Profitability or Not?

Both Sides of the Table

” I mention journalists here because they perpetuate the myth that focusing on profits is ALWAYS the right answer and then I hear many entrepreneurs (and certainly many “normals”) repeating the same mantra. The most obvious way to explain this is with sales people. If you don’t, somebody else WILL!”

Startup 418
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Interview with Robin Richards, CareerArc

socalTECH

Richards--a serial entrepreneur who has been involved in a number of technology companies here, including NTI Group (sold to Blackboard), Internships.com, MP3.com, Now we have a thousand large companies into it, and if you name a big company, they're a customers of ours, from Starbucks to NASA. What is CareerArc?

Content 193