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ReachLocal Launches Trio Of Products, Targets Home Services

socalTECH

The new products are part of a push by the company to expand the services it offers to small and medium sized businesses, beyond its roots in helping those firms advertise their businesses online. According to ReachLocal, it has launched three new products, ReachSite , ReachConvert , and ReachCommerce.

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8 Strategies To Drive Your Startup To Profitability

Startup Professionals Musings

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Introduce new products and enhancements every month.

Startup 134
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7 Incentives For Testing Your Startup Marketing Early

Startup Professionals Musings

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Before you finalize the product is the best time to talk about it and see if you can get some buzz started. Evaluate customer response prior to development. Demonstrate a minimum viable product (MVP).

Marketing 105
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7 Reasons To Avoid Stealth Mode For Your New Venture

Startup Professionals Musings

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Before you finalize the product is the best time to talk about it and see if you can get some buzz started. Evaluate customer response prior to development. Demonstrate a minimum viable product (MVP).

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7 Accelerated Growth Strategies For Disruptive Change

Startup Professionals Musings

Attacking an issue that affects many potential customers allows you to focus on providing solutions, and lets your community do the selling. Deliver edgy product demonstrations. New products being used in innovative and unusual ways spark buzz and attract followers. Refrain from ranting and raving or bashing the enemy.

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8 Keys To Scaling The Business After Initial Traction

Startup Professionals Musings

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Introduce new products and enhancements every month.

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10 Keys To A Credible and Trusted Internet Web Domain

Startup Professionals Musings

Smart potential customers only visit and buy from credible and memorable websites. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Follow-up for customer satisfaction. Put yourself on the site.

Web 117