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How This Startup Turned An April Fools Joke Into Customers

InfoChachkie

Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. As noted in Hacking Hacker News , the company previously dominated the mindshare of the web development community by facilitating the spread of a random posting on Hacker News.

Customer 195
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Hacking Hacker News – How Wily Startups Leverage Social News Sites

InfoChachkie

The lessons learned by Divshot confirm that obtaining, and more importantly maintaining, visibility on the front page of a major social news site results from the congruence of three factors: audience, timing and engagement. No matter how you end up on the front page of a major news site, getting there is just the first step.

News 198
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How This Startup Turned An April Fools Joke Into Customers

InfoChachkie

Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. As noted in Hacking Hacker News , the company previously dominated the mindshare of the web development community by facilitating the spread of a random posting on Hacker News.

Customer 153
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NetDNA Connects CDN To Web Apps, Services

socalTECH

Los Angeles-based content delivery network (CDN) provider NetDNA is making it easier for web application developers to use its CDN services, saying Monday that it has launched a new service to embed web acceleration capabilities into their web services and applications.

Web 164
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Kevin Federline Search Engine

SoCal CTO

talking about Prodeges Search with Kevin Site - [link]. Take a look at other sites: [link] But the overall idea is to provide branded search in order to get merchandise from your artist, star, etc. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

CTO Coach 150
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Stickam.com Rolls Out API

socalTECH

Los Angeles-based Stickam.com, an online web site focused on webcam and live video streaming, said this morning that it has released a new application programming interface (API). According to the site, the new API allows web developers to integrate live video streaming onto their sites. READ MORE>>

Stickam 100
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Map of VC Investments

SoCal CTO

Posted byTony Karrer at 9:30 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.