Startup Professionals Musings
MAY 25, 2022
You need to do the due diligence to make that decision before you sign away your equity. As a former startup investor, I was often involved with due diligence on founders, and I felt that founders should do the same on co-founders, as well as investors. The same benefits also apply to a joint venture.
Startup Professionals Musings
DECEMBER 18, 2020
As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. I summarize the key elements of the transformation as follows: Customers are seeking control in a run-away world.
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TechCrunch LA
OCTOBER 5, 2020
Companies that have leveraged technology to make the procurement and delivery of food more accessible to more people have been seeing a big surge of business this year, as millions of consumers are encouraged (or outright mandated, due to Covid-19) to socially distance or want to avoid the crowds of physical shopping and eating excursions.
SoCal CTO
DECEMBER 19, 2012
He is not a technical person, but is somewhat web savvy. Me : Product definition, use cases, feature list, wireframes, comps, really whatever you have. It's the same as when I've created financial models and then have it reviewed by a hard-core CFO, sophisticated investor or similar kind of expert. Founder : Ummm. Founder : Umm.
Both Sides of the Table
JULY 26, 2010
Social proof is defined as “looking for others to guide our decisions&# and is also one of the most important techniques in acquiring customers in your company. It influenced a generation of tech marketers. The book popularized the technology adoption lifecycle curve that originally came out of Iowa State University shown below.
Startup Professionals Musings
MAY 11, 2011
I often hear the qualms of business-smart but non-technical entrepreneurs, wondering if they really have a chance in this high-technology marketplace. I tell them that if their idea or solution is technology intensive, they clearly need technology strength on the team. It definitely works, but may be beyond your budget.
Startup Professionals Musings
DECEMBER 17, 2013
Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. Customer loyalty and retention.
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