socalTECH

NOVEMBER 6, 2019

The funding was led by Okapi Venture Capital, and also included Serra Ventures, Cove Fund II, 1855 Capital, and Mooring Ventures LLC.

Metrics 113

Metrics San Diego Venture Capital Commerce 113

SoCal CTO

MARCH 1, 2010

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. Great stuff. How Unique Is A Unique Visitor? -

Pricing 150

Pricing Acquisition Customer Custom 150

SoCal CTO

MARCH 20, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? Early Stage Marketing and Branding – Farida Fotouh.

Venture Capital 150

Venture Capital Guide CTO Coach Southern California 150

Both Sides of the Table

MAY 14, 2018

I know all of this because every VC knows this because we’ve all either funded companies that have marketing technology or we’ve seen a pitch with a company that does this. If you haven’t read the other VC fund-raising posts I’ve done as part of this series you can find the whole outline and this first in the series here.]

Funding 239

Funding Venture Capital IP Email 239

SoCal CTO

MARCH 9, 2007

skip to main | skip to sidebar SoCal CTO Friday, March 9, 2007 Map of VC Investments Found this Map of 2006 VC Investments post. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. Some very interesting graphics including this heat map: Very cool visualization tool!

Venture Capital 150

Venture Capital Invest CTO Coach Southern California 150

TechCrunch LA

DECEMBER 5, 2018

Scott McCorkle has spent most of his professional career thinking about business to business software and how to improve it for a company’s customers. If customers are doing the things i want them to be doing through my product. “It is API embeddable and we have a full user experience layer.”

Chief Technology Officer 145

Chief Technology Officer SaaS Metrics Customer 145

Both Sides of the Table

FEBRUARY 20, 2019

Others may not have the experience you want and they fill up a seat that makes retaining founder control more difficult if you ultimately raise large rounds of venture capital in the future. What happens at the A-round of venture capital? If your metric move immediate up-and-to-the-right? But it’s quite rare.

Startup 236

Startup Venture Capital Tips Capital 236

InfoChachkie

JANUARY 16, 2018

We have customers from so many different industries like software, financial services, healthcare, and media. The benefits of bootstrapping are many: we can focus on building the company, not raising capital. We could also spend time talking with customers rather than updating investors. We can make all the decisions ourselves.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

Both Sides of the Table

JULY 21, 2014

It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. People attending marquee conferences with rock bands, prominent speakers, Gartner Group prognosticators and lots of other happy customers. Create company measures for success that go beyond financial metrics.

Marketing 354

Marketing Case Study Metrics Sales 354

SoCal CTO

MARCH 11, 2013

If you do build the MVP and show it to them, they will ask you about your metrics. They really want metrics, not a product. The real question you should be asking is "When I've built this product and show you the following metrics, would you invest?" What The Heck Does “Traction” Really Mean To A VC?

Metrics 264

Metrics Venture Capital News Product 264

SoCal CTO

JUNE 9, 2010

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Putting customers first. Legendary customer support. Draw Your Ideas - A VC : Venture Capital and Technology , May 16, 2010 I saw Jack Dorsey give this talk at The 99% Conference last month.

Startup 248

Startup Venture Capital Conference Social Media 248

Both Sides of the Table

MAY 19, 2018

Your historical trading information including financials and a “customer file” which shows the history of your transactions so that investors can run “cohort” analyses Customer reference, personal references, key team members, compensation, cap table, stock option plan, etc. But I assure you it plays a big role. It felt like heresy.

Funding 336

Funding Venture Capital Startup Email 336

socalTECH

JANUARY 5, 2009

Los Angeles-based Image Metrics (www.image-metrics.com) recently landed a $6.5M, Series B funding round for the firm's facial animation products. Mike Starkenburg: Prior to doing this, I was a venture partner at the Sprout Group. One of those venture investors was Saffron Hill, which is involved here. I fell in love with it.

Metrics 100

Metrics Startup Sales Newsletter 100

Startup Professionals Musings

AUGUST 21, 2021

In my experience, here are some of the key elements of that “second-stage” of entrepreneurship: Move from small investors to major venture capital. Explosive growth to an enterprise normally requires a scalable sales model, a well-documented process with incentives, training, and metrics for tracking and management.

Startup 151

Startup Course Sales Entrepreneur 151

SoCal CTO

MAY 18, 2010

Some good ones already from May: "Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 Phrases that should be retired include - “Putting customers first” You Actually Did This? SaaS Conversion: Which metrics matter? Thanks Steve!

Startup 150

Startup SaaS Metrics Patents 150

Startup Professionals Musings

JUNE 2, 2021

I like the summary of the competitive reality in a new book, “ Rethinking Competitive Advantage: New Rules for the Digital Age ,” by Ram Charan, who relates a wealth of current experience from global clients: Customers expect a personalized experience. Features, availability, and brand are just the price of entry.

Competition 142

Competition Software Review Social Media Customer 142

Both Sides of the Table

MAY 23, 2012

Many observers of the venture capital industry have questioned whether its best days are behind it. I can’t help feel a bit of rear-view mirror analysis in all of “VC model is broken” bears in our industry. They are, in fact, great news for traditional venture capitalists. This article originally ran on PEHub.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

Startup Professionals Musings

AUGUST 1, 2021

You continually get frustrated with your team members, customers, vendors, and partners. You never have the time and resources for International expansion, acquisitions, venture capital investors, or going public. It’s very frustrating. All the constituents have their own agenda. People – Surround yourself with great people.

Entrepreneur 174

Entrepreneur Search Engine Optimization Satisfaction Social Media 174

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Content 175

Content Startup Social Media IP 175

Both Sides of the Table

DECEMBER 27, 2011

Do you imagine eventually raising VC and trying to build a faster growing company?” ” Because of the circles I run in I tend to meet many people who eventually do want to build large companies and therefore do want to eventually raise VC and “go big.” They raised $5 million in venture capital to fund growth.

Startup 418

Startup Venture Capital Sales Technical Review 418

Both Sides of the Table

JANUARY 25, 2015

Nowhere is this more obvious than eCommerce where many companies juice growth through massive over-spending on customer acquisition only to hit a break wall when consumers don’t love the brand and keep coming back once the heroine-induced traffic disappears. Not vanity metrics. Push yourself hard to be honest with yourself.

Product 150

Product Startup Metrics Technical Review 150

Both Sides of the Table

MAY 27, 2013

Your goal should be to turn your VCs into extended members of your team to get real value from them. Understanding where your VC partner sits in their respective fund and where their fund is in the cycle of its investment lifecycle will help you understand your VCs behavior. Ask your VC to send a critical email to a contact.

Tips 365

Tips Email Venture Capital CTO Coach 365

Both Sides of the Table

NOVEMBER 27, 2011

I interviewed Eric for an hour for - This Week in Venture Capital. 48:30 Vanity metrics. 52:00 Actionable metrics. 57: 00 How do you rectify company mission and customer demand. I find myself nodding – even when the topic is one I don’t expect to agree with such as “fail fast.”

Social Media 301

Social Media Startup Metrics Media 301

Both Sides of the Table

AUGUST 20, 2015

VC funding. We love capital efficiency until we love land grabs until we abhor over funding until we get huge payouts and ring the bell for more funding until we attract every non-VC on the planet to invest in startups until it crashes and we start the cycle all over again none the wiser. It forces innovation.

Funding 150

Funding Venture Capital Startup Marketing 150

socalTECH

FEBRUARY 12, 2019

Andrew Peterson: The lead on this $35M, Series C round was Lead Edge, which is a New York venture capital investor. Lead Edges claim to fame, which is very different about their group compared to other VCs, is that their investors are former operators from around the country and around the world.

Startup 113

Startup Funding Technical Review Software Review 113

socalTECH

JANUARY 2, 2020

Leaseville, the pioneer in the virtual lease-to-own (LTO) space demonstrated strong metrics on its new product this year and is now poised to scale significantly. With customer acquisition costs (CAC) rising significantly across most products, one company experimented with a few low-cost initiatives. Two lessons learnedand relearned!

Capital 100

Capital SoCal Southern California SaaS 100

Both Sides of the Table

NOVEMBER 14, 2017

There is nothing more pure than building a product, putting it out in the world and seeing paying customers using your product and in some cases loving it. As a startup in this phase you often raise capital, get press, hire staff and everything feels possible. As an early-stage VC I love this phase.

Startup 286

Startup Technical Review Customer Custom 286

Both Sides of the Table

MAY 2, 2015

I love the enthusiasm, the boundless energy and the sense of possibility that comes from having an idea that hasn’t yet been beat up in the marketplace of competing ideas, customer contracts, VC skepticism, jaded journalists or fickle consumers who are on the The New, New Thing. A great CFO will help you plan that.

Outsource Development 150

Outsource Development Metrics Startup Sales 150

SoCal CTO

MARCH 20, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? Early Stage Marketing and Branding – Farida Fotouh.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

MARCH 13, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? Early Stage Marketing and Branding – Farida Fotouh.

CTO Coach 150

CTO Coach Southern California CTO Hire Software 150

InfoChachkie

JULY 14, 2015

Sales tax nexus requires sellers to register for a sales tax permit with every state in which one of their customers resides, which can amount to 12 sales tax payments per year, per state. Not only would the proposed law require vendors to determine a customized sales tax rate for every sale, it will create a reporting nightmare.

Sales 100

Sales Customer Custom Metrics 100

SoCal CTO

MARCH 1, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? Early Stage Marketing and Branding – Farida Fotouh.

Networking 150

Networking CTO Coach Southern California CTO Hire 150

Startup Professionals Musings

DECEMBER 30, 2016

Until a new brand has national recognition or high promotion, it won’t be found or used by local customers or out of town visitors. You need metrics to show dominant penetration of the relevant customer demographic, added value over existing media, and real customer testimonials of value.

Advertising 63

Advertising Content Social Media Satisfaction 63

SoCal CTO

FEBRUARY 17, 2007

What I really liked in my conversations with The Hive is that they are willing to work with and fund ventures that would never get VC dollars. Theres many good companys that will never turn into a $100M VC kind of company. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

Incubator 150

Incubator CTO Coach Southern California CTO Hire 150

SoCal CTO

MARCH 12, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? Early Stage Marketing and Branding – Farida Fotouh.

MyShape 150

MyShape CTO Coach Southern California CTO Hire 150

SoCal CTO

MARCH 5, 2007

Common revenue streams are consulting, training, support, customization, upgraded versions for corporate applications, etc. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta.

Southern California 150

Southern California CTO Coach CTO Hire Social Media 150

socalTECH

JULY 10, 2019

For this morning's interview, we spoke with Los Angeles-based Halla , a venture backed startup, focused on personalized recommendations for the food ordering industry. in seed funding, from E&A Venture Capital and SOSV. The customer is really struggling to regain their lost humanity. The company has raised $1.9M

Pricing 113

Pricing Startup North Hollywood Platform 113