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Maintain Your Startup Motivation While Working Harder

Startup Professionals Musings

Here are five key ones to celebrate: Enjoy the feedback from every satisfied customer. This is the confirmation that your product or service fills a real need in the marketplace. Similarly, it will be very satisfying to see the productivity increases from your leadership and mentoring.

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5 Strategies To Capitalize On Hard Times In Business

Startup Professionals Musings

Here are five key recovery strategies that both of us recommend to all of you: Pursue repeat business. It's far less expensive to nail down repeat business from your existing customers than it is to land new ones. Now is the time to reap the benefits of those good customer relationships that you've been cultivating.

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Balance Your Focus Between Passion And Perspiration

Startup Professionals Musings

Here are five key ones to celebrate: Enjoy the feedback from every satisfied customer. This is the confirmation that your product or service fills a real need in the marketplace. Similarly, it will be very satisfying to see the productivity increases from your leadership and mentoring.

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Customer Engagement Is Key To Branding Yourself

Startup Professionals Musings

The days are gone when a techie or a genius could build things in his garage and customers would find and buy the product, based purely on the “wow factor” of the technology. They want a personable brand, before they will consider the product. Thus customers and partners rely more and more on personal engagement with people.

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5 Key Recovery Strategies Counter Economic Downturns

Startup Professionals Musings

Here are five key recovery strategies that both of us recommend to all of you: Pursue repeat business. It's far less expensive to nail down repeat business from your existing customers than it is to land new ones. Now is the time to reap the benefits of those good customer relationships that you've been cultivating.

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10 Tactics To Shorten Your Race To Cash-Flow Positive

Startup Professionals Musings

In my experience as a business advisor and occasional investor, many of you won’t make it that far, succumbing to the high costs of getting those first customers, funding an initial inventory, and building an operational support process. Use this strategy to fill gaps in your product line without great new cash outflow.

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9 Success Principles To Propel Your Next New Venture

Startup Professionals Musings

Most of you prefer to ignore the feedback from analysts that your chances of creating the next unicorn startup may be as low as one in five million. I suggest looking for painful problems to solve, rather than “easier to use” or “nice to have” solutions, for customers with money. Collaborate with customers to tune your solution.