Startup Professionals Musings

JULY 9, 2022

Although I’m not an aficionado of checklists in general, I really appreciate one he has included for keeping up with some of the latest technological trends that are reshaping business strategies, which should be the driver for startups to fill in the gaps. Are you driving the technology, or is it driving you? Gamification.

Technology 133

Technology Cloud Computing Social Media Networking 133

Berkonomics

JUNE 22, 2023

Test yourself as to whether you can identify the size of your market niche, and whether you can overcome the many barriers to access customers within your niche. A strategic relationship with one or more of the largest customers? Some great ideas just cannot be made into a product at a reasonable enough price to attract customers.

Patents 286

Patents Pricing Ideas Marketing 286

TechEmpower

MARCH 4, 2024

Focusing on generative AI applications in a select few corporate functions can contribute to a significant portion of the technology's overall impact. Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction.

Generative AI 295

Generative AI TechEmpower CTO Hire Outsource Development 295

Startup Professionals Musings

FEBRUARY 25, 2022

I’m sure you have all noticed how today’s customers have changed the way they shop, but I still find, as an advisor and consultant, that many of you aren’t sure how to deal with the new mode, or are still waiting for things to get back to the old normal. Convenience is in the eye of the customer, not your company.

Demand 126

Demand Customer Custom Startup 126

Startup Professionals Musings

FEBRUARY 3, 2020

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” These decisive moments, and how to respond, are outlined in Robert H. Build a relationship and trust quickly.

Customer 124

Customer Custom Startup Course 124

socalTECH

JULY 10, 2019

We spoke with CEO and co-founder Spencer Price to learn more about the company. Spencer Price: Halla is the only software company to dynamically profile human tastes so we can help people make better choices. Spencer Price: That's a fair question. The customer is really struggling to regain their lost humanity.

Pricing 113

Pricing Startup North Hollywood Platform 113

Startup Professionals Musings

JANUARY 5, 2020

As an advisor to entrepreneurs, I find that I often have to remind them that the world of customers has changed since they started their last business. But even the older Boomers have learned to use technology and social media as the source of expectations from your business, more so than your own traditional marketing.

Customer 133

Customer Custom Social Media Startup 133

socalTECH

MARCH 20, 2017

Santa Barbara-based optical switching equipment maker CALIENT Technologies has launched a new, optical switching product into the market, called the CALIENT S320 Optical Circuit Switch. CALIENT said it has already begun customer trials of the product with government and commercial data center operators. READ MORE>>.

Product 113

Product Technology Santa Barbara Pricing 113

TechCrunch LA

JANUARY 25, 2022

Starship Technologies is describing this as a “quasi-equity facility”, meaning there is a venture loan involved in the mix. Prices for the service can vary by city and location, but as an example a service that it provides to grocery chain Coop in Milton Keynes is made for a flat fee of 99 pence.

Invest 233

Invest Technology Startup Los Angeles 233

socalTECH

APRIL 1, 2015

GoDaddy , the provider of Internet domain name and related hosting services--and which has a significant LA presence due to its ownership of LA''s Media Temple --priced its IPO late Tuesday evening at $20.00 The price is above its initial estimated pricing range of $17.00 GoDaddy is based in Arizona. READ MORE>>.

Silver Lake 100

Silver Lake Pricing Technical Review Media 100

Startup Professionals Musings

MARCH 16, 2019

Today’s customers are overloaded and overwhelmed by too much information, so making a decision is a challenge. You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t understand your target customer decision process.

Customer 107

Customer Custom Sales Social Media 107

Both Sides of the Table

OCTOBER 10, 2011

The big price increase : 5 out of 5 stars. Some customer segments value the DVD business and these may be more price sensitive. Some customer segments value the convenience of instantly available films. Netflix needs to segment their customers and charge each what is appropriate. Not a freakin’ blog post.

Netflix 287

Netflix Customer Custom Pricing 287

InfoChachkie

APRIL 13, 2015

Avoid a simple pricing mistake which could sink your startup. Technology buyers long ago learned this game and routinely stall their purchases until the end of the quarter. Vendors often respond by discounting their prices at the 11th hour, in the hopes a lower price will spur a purchase. The “D” word - Discounts.

Pricing 100

Pricing Startup Sales SaaS 100

socalTECH

MARCH 20, 2017

Santa Barbara-based optical switching equipment maker CALIENT Technologies has launched its optical switching product into a new market. CALIENT said its CALIENT S320 Optical Circuit Switch is in customer trials with government and commercial data center operators. Pricing on the new product was not announced. READ MORE>>.

Santa Barbara 100

Santa Barbara Technology Marketing Pricing 100

SoCal CTO

MARCH 1, 2010

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. Great stuff. This post looks at the implementation details of HTML 5 video.

Pricing 150

Pricing Acquisition Customer Custom 150

TechCrunch LA

SEPTEMBER 21, 2021

Just Insure , a pay-per-mile insurance technology company, has raised $8 million in a funding round. . CrossCut Ventures, ManchesterStory and Western Technology Investments co-led the investment, which brings its total raised to $15.3 For its part, MetroMile charges customers a base rate plus a per mile rate.

Startup 203

Startup Customer Custom Los Angeles 203

Berkonomics

MAY 30, 2019

And the best way to do this is with the placement of a case study, a story told about and by a satisfied customer with something to say about how your product solved their problem or pain. But it must be told about and by the customer, with your product as the tool of solution, not the focus of the story.

Case Study 120

Case Study Study Customer Custom 120

Startup Professionals Musings

JUNE 5, 2019

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers.

Customer 84

Customer Custom Company Companies 84

Startup Professionals Musings

MAY 26, 2023

Every one of you business owners I know periodically introduces new products and services to sustain growth, fight off competitors, or take advantage of new technologies. Customers won’t buy what they can’t find or don’t understand. Customers need supporting approvals to fully benefit. Incent these early.

Product 141

Product Services Technical Review Artificial Inteligence 141

Tech.Co

MAY 31, 2023

Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency. Lenido Startup tool: Accounting software Price: Free Accounting software doesn't need to come at a premium. Here are a couple of our favorites.

Tool 131

Tool Startup Software Review Technical Review 131

Startup Professionals Musings

OCTOBER 25, 2019

In my experience as a business consultant, I find than most people still believe that technology drives business disruption. I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. I recommend creating new services and products for existing customers.

Customer 54

Customer Custom Technical Review Design 54

Startup Professionals Musings

MAY 23, 2013

One of the toughest decisions for a startup is how to price their product or service. The alternatives range from giving it away for free, to pricing based on costs, to charging what the market will bear (premium pricing). It’s great for customers, but not for startups, unless you have deep pockets. Freemium” model.

Pricing 116

Pricing Product Customer Custom 116

Both Sides of the Table

SEPTEMBER 10, 2021

The world around us is being disrupted by the acceleration of technology into more industries and more consumer applications. Technology solutions are now used by authoritarians to monitor and control populations, to stymie an individual company’s economic prospects or to foment chaos through demagoguery. What Has Changed in Financing?

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

SEPTEMBER 22, 2023

Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Yet the average perception of customer experience has not improved. You have to start with hiring only people who are willing and able to make serious customer service happen.

Competition 99

Competition Services Startup Training 99

Startup Professionals Musings

SEPTEMBER 12, 2016

As a startup advisor, I see too many entrepreneurs get distracted by technology or their favorite cause, and then wonder why they can’t find an investor, attract customers, or build a long-term business. Customers now put big value on experience, social impact, empowerment, and feedback.

Customer 101

Customer Custom Competition Netflix 101

Startup Professionals Musings

SEPTEMBER 29, 2019

Although I’m not an aficionado of checklists in general, I really appreciate one he has included for keeping up with the latest technological trends that are reshaping business strategies, which should be the driver for startups to fill in the gaps. Are you driving the technology, or is it driving you? Gamification. Marty Zwilling.

Technology 86

Technology Cloud Computing Social Media Networking 86

Startup Professionals Musings

JULY 19, 2014

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s recent book, “ The New Experts: Win Today''s Newly Empowered Customers.” These decisive moments, and how to respond, are outlined in Robert H. Build a relationship and trust quickly.

Customer 98

Customer Custom Entrepreneur Startup 98

Startup Professionals Musings

AUGUST 30, 2015

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” These decisive moments, and how to respond, are outlined in Robert H. Build a relationship and trust quickly.

Customer 101

Customer Custom Startup Course 101

Startup Professionals Musings

DECEMBER 2, 2016

In my role as a business advisor, I often see well-meaning entrepreneurs try to be everything to everyone, which results in many things done poorly, and few totally delighted customers. People are confused by multiple messages, and employees are frustrated trying to personalize customer experiences.

Customer 94

Customer Custom Design Oracle 94

Startup Professionals Musings

AUGUST 4, 2017

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” You have to hear your customer’s dreams, goals, passions, and aspirations.

Customer 85

Customer Custom Product Marketing 85

SoCal Tech Calendar

OCTOBER 31, 2008

Thursday, November 6, 2008 -- "Recession-proof Pricing Strategies for a Multi-platform World" Technology Council. Today's technology companies increasingly must deliver products on multiple platforms to satisfy customer demand and competitive pressures.

Pricing 100

Pricing Technology Council Framework Platform 100

socalTECH

JULY 22, 2020

According to TrackStreet, it is developing brand protection technology, which uses artificial intelligence and automation to help brands monitor brand, MAP (minimum advertised price), and resale pricing violations. The company says it already has customers such Domestic, Mercury Marine, Smuckers, The Weyco Group, and Zeiss.

Artificial Inteligence 124

Artificial Inteligence Santa Barbara SaaS Venture Capital 124

socalTECH

AUGUST 7, 2014

Los Angeles has been in the midst of a technology boom over the last few years, with many of high profile startups growing in the area. We spoke with Bryce Maddock , founder of TaskUs, about the company and how it has been providing the manpower behind a lot of LA''s technology startups. So, what is TaskUs?

Startup 231

Startup Technology Outsource Santa Monica 231

Both Sides of the Table

SEPTEMBER 15, 2022

<== Our conclusion was that this isn’t a temporary blip that will swiftly trend-back up in a V-shaped recovery of valuations but rather represented a new normal on how the market will price these companies somewhat permanently. When you look at how much median valuations were driven up in the past 5 years alone it’s bananas.

Venture Capital 416

Venture Capital Marketing Technical Review Seed Funding 416

Startup Professionals Musings

JULY 14, 2023

In reality, the business world gets tougher every day, with new entrants, new technology, and competitors more easily entering the fray from around the globe. These plans just list a few key competitors out there now, compare feature richness, quality considerations, and pricing. Bargaining power of customers.

Competition 88

Competition Startup Framework Pricing 88

Startup Professionals Musings

JANUARY 13, 2014

The real milestone, proving the business model, is that first product sold for full price to a total stranger, leaving him happy. Of course, one sale isn’t really enough, so you need to get the first customer to recommend you to a second, and make sure the rate of sales ramps up quickly enough to keep the business alive and growing.

Sales 99

Sales Customer Custom Entrepreneur 99

Startup Professionals Musings

MARCH 22, 2012

You hear a lot of talk these days about the importance of customer satisfaction, but customer loyalty is the real win. A satisfied customer is necessary, but not sufficient, to be a loyal customer who will come back repeatedly, refer their friends and family to you, and be faithful even when your price is not the lowest.

Customer 104

Customer Custom Startup Competition 104