Demand Email Pricing Social Media 
Eric Greenspan
MAY 29, 2010
Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.
Berkonomics
NOVEMBER 11, 2021
This form of thinking has been unusually true during the current rise of social media platforms, where market share became the primary goal of a company, with revenues and profitability to follow later. Experienced CEOs often make it a habit to scale because of demand, reducing risk and mating cost to growth in revenues.
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Startup Professionals Musings
MAY 1, 2019
Control costs and adjust prices to maintain your margin. It’s time to really focus on social media, videos, and email. It’s amazing how fast copycat competitors can spring up, as you attempt to scale, and how fast customers will switch to new innovations and lower prices.
Berkonomics
MAY 21, 2015
This form of thinking has been unusually true during the rise of social media, where market share became the primary goal of a company, with revenues and profitability to follow later. Experienced CEOs often make it a habit to scale as a result of demand, reducing risk and mating cost to growth in revenues.
Startup Professionals Musings
FEBRUARY 24, 2017
Many are reluctant to really “market” themselves, and have trouble differentiating their offerings to clients, except by price. If your business card and website come across as just another advisor, consultant, or accountant, then don’t be surprised if price is the only focus. Use visibility and social media to pull clients in.
Startup Professionals Musings
FEBRUARY 1, 2019
Innovation is key in setting your company apart from the onslaught of promotional media out there today, including email blasts, banner ads on the Internet, and pervasive television spots. Here are some key recommendations for building your branding plan: Find out who your customers are through social media.
Both Sides of the Table
OCTOBER 22, 2010
I had called on Chamillionaire from the audience and asked him to provide some views on how artists view social media, why they use it and where it’s heading. He wanted to create awareness for himself to generate marketing buzz and demand and then get the retail stores to pay wholesales prices for his cds.
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