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6 Challenges In Penetrating The New World Of Services

Startup Professionals Musings

Selling services has always been about relationships, but the challenges of building relationships with services clients have exploded. Thus services experiences and relationships tend to be based more and more on new media and technology. Services experiences cannot be inventoried.

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6 Hurdles To Deep Relationships With Business Clients

Startup Professionals Musings

Selling services has always been about relationships, but the challenges of building relationships with services clients have exploded. Thus services experiences and relationships tend to be based more and more on new media and technology. Services experiences cannot be inventoried.

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Ten Of The Top Tech Companies For Employees In LA

socalTECH

Who are the top tech companies to work for in Los Angeles? Demand Media. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. apps, and more, it continues to be a major force in automotive information and services. The now-public. Rubicon Project.

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Social Media, the Customer Service Spectator, or Superstar?

Eric Greenspan

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash. Customer Service Representative.

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VUBIQUITY Partners With Rotten Tomatoes

socalTECH

Los Angeles-based VUBIQUITY , a provider of content monetization technology and services for the entertainment and media industry, has teamed up with movie and TV service Rotten Tomatoes , the two said yesterday. Rotten Tomatoes provides ratings and reviews of movies and television shows. READ MORE>>.

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Good Times Ahead for VC-backed Tech Companies?

Both Sides of the Table

On the third Wednesday of every month I co-chair a meeting called the SoCal VCA (venture capital alliance), which represents participants from all of the top venture capital firms in Southern California as well as prominent members of the Tech Coast Angels (TCA). We feature a prominent speaker at every event.

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6 Marketing 101 Tips For Technology Entrepreneurs

Startup Professionals Musings

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Don’t dumb it down for social media. Marty Zwilling.