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Yardi Launches New SEO/SEM Marketing Service

socalTECH

Santa Barbara-based Yardi , the developer of property management software, has launched a new property marketing service, which includes search engine optimization (SEO), search engine marketing (SEM), and enhanced online listings on Yardi's RENTCafe service. READ MORE>>.

SEM 124
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ServiceTitan Links With SEO Provider

socalTECH

Glendale-based ServiceTitan , which is developing software for helping plumbing, HVAC, and other service businesses manage their business, has linked up with search engine optimization (CSEO) provider Plumbing & HVAC SEO. ServiceTitan is led by Ara Mahdessian. READ MORE>>.

SEO 113
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Covario Buys Netconcepts

socalTECH

San Diego-based Covario , a developer of search advertising and web site optimization software and services, said today that it has acquired Netconcepts, LLC , a website search engine optimization firm based in Madison, Wisconsin. Financial terms of the buy were not disclosed.

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SEO, Inc. Hires Executive

socalTECH

Carlsbad-based Search Engine Optimization Inc, a provider of search engine marketing services, announced this morning that it has hired on Edward Andrews as the firm's Chief Development Officer. Search Engine Optmization said that Andrews joins the firm from World Savings & Loan and Wachovia Bank.

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5 Keys To A Viable Spending Rate And Cash Management

Startup Professionals Musings

Be a miser with contract services and facilities. Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization.

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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Their computers then merge your ads with search results when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the first page. This is NOT the same as or better than Search Engine Optimization (SEO).

PPC 154
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7 Incentives For Testing Your Startup Marketing Early

Startup Professionals Musings

Evaluate customer response prior to development. Optimize your web history and presence. Stealth mode normally means no time for search engine optimization prior to product launch, not to mention relevant blogging activity, and link building. Most people agree that even negative media attention is better than none.

Marketing 105