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AppOnboard raises $15 million to let Android users try before they buy apps on Google Play

TechCrunch LA

Company co-founder Jonathan Zweig has already had one hit as a Los Angeles-based entrepreneur. “With its patented app demo technology and tools, users will now be able to experience their apps and games on-demand and without an install across various platforms, starting with Google.”.

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8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

The rate of new entrepreneurs increased between 2013 and 2021, from 280 to 360 out of 100,000 of the adult population. Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever.

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Do VC Platforms Make Sense?

Both Sides of the Table

In the VC insider baseball world a discussion has gone on about “VC platforms” over the past 5 or so years. While firms define platforms differently, let’s just say they are the services that a VC offers outside of investment capital and partner time on boards or providing intros.

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An Entrepreneur Platform To Put You Above the Crowd

Startup Professionals Musings

Even the Google search engine crawlers may take up to two weeks to find you. So what’s an entrepreneur to do to get his new business noticed these days? Today’s platform is built of people, including yourself, followers, and contacts, who can amplify your message through social media and spread it to your target customers.

Platform 105
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Smart Audio – A Lucrative Platform… If You Figure Out How To Leverage It

InfoChachkie

Neither Google nor Amazon offer ads on their platforms. However, just like the early days of the Internet, when Google’s search engine could be fooled with bogus backlinks and content laden with repetitive keywords, some entrepreneurs are trying to game smart audio platforms, in the hopes of engaging smart speaker users.

Platform 100
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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

” It’s the most common refrain I hear from investors and even entrepreneurs these days. So much so that if you read Ken Auletta’s wonderful book “ Googled ” you’ll see that Larry and Sergey had for years stated they would never do paid search results. Yes, Google won. acquired Overture for $1.63

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Social Search – What Entrepreneur Needs To Know

InfoChachkie

As noted in this recent Wall Street Journal article, Google has begun requesting that merchants include rating and review data to ensure that the efficacy of their search results. Wilson: "I’m not sure if making it a more effective marketing platform would alienate its user base, but there are definitely some opportunities.