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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

She actually IS the prototypical entrepreneur. But Tracy did what entrepreneurs do. Sam is the managing director of Launchpad LA and we were about to pick our 2012 class of entrepreneurs. In the first 5 minutes you’ll realize that she’s a classic entrepreneur. More on that later. That may soon change.

Startup 363
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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

Consistent with the statistics cited in Why Entrepreneurs Hate (Most) MBAs , the large majority of John and Kyle''s classmates accepted positions at investment banks and consulting firms upon graduation. Wow, we''ve heard about your newsletter, and it seems to be motivating and inspiring entrepreneurs around the country.

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US Economic Risks (Sept 2010): Impact on Investors & Entrepreneurs

Both Sides of the Table

This post was originally published in a shorter (more sensible) format in the Wall Street Journal online. My advice to entrepreneurs was and is “ when the hors d’oeuvres tray is being passed take two ” (e.g. If you’re short on time click on the WSJ link and read the 990 word version there.

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How to use PR Firms at Startups

Both Sides of the Table

One of the most frequent questions entrepreneurs ask about when they raise a little bit of money or are getting close to launching their first product is whether they should hire a PR firm. The ability to get inches in major journals (NY Times, WSJ, The Economist) as well as your industry trade journals and tech blogs in invaluable.

Startup 349
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10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

I actually like finding entrepreneurs who are more circumspect, less braggadocios and generally more planned about their actions. Where Stealth is Bad – I do meet entrepreneurs who clearly fall on the other side of spectrum and are totally closed. That’s fine if entrepreneurs are your target market.

Marketing 380
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The Silent Benefits of PR

Both Sides of the Table

But as I like to tell entrepreneurs, great PR could add $10 million to your valuation or increase your chances of closing a round 2x and either case is a reason to make sure you have good press. Of course you need a new angle to get a journalist interested because they don’t simply want to write what everybody else has covered.

Press 415
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Should Startups Announce Their Funding?

Both Sides of the Table

Understanding “The Funding Angle” I sit at enough board meetings to hear conflicting advice given to entrepreneurs about how to handle PR and announcements at startups. I will add to this as I write more in the coming weeks on the topic. Almost all of the major ones have been formed in the past 6-7 years. Funding is news.

Startup 355